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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Perhaps the most compelling use-case for beacons, however, is that they enable brands to capture invaluable customer data as they move around a physical location in real-time; where do they spend most of their time in-store? Which areas do they avoid, or pass through quickly? Which products do they purchase together?

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Power of Customer Insights: Strategies to Increase Your Return on Investment

CSM Magazine

Understanding customer insights is essential to maximizing the return on your business investments, as expected. And in this article, we’ll explore some strategies for using customer insights to drive meaningful growth—focusing on how companies like yours can use these powerful tools to increase their ROI significantly!

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How To Use AI for Better Customer Engagement to Boost Sales

SurveySparrow

Customers love a streamlined buying experience, so businesses that can automate it are going to make a positive impact. Chatbots are a great example of AI customer engagement. They are programmed with conversational algorithms that can be used in several different customer scenarios.

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Discovering Hidden Customer Insights in New Places is Critical for Future Success!

Beyond Philosophy

One significant issue with many organizations’ customer data is it isn’t collected in one place, nor is it in one format. Often, organizations use what is easiest to use, e.g., sales numbers, geo locations, delivery records, rather than all that is available. Please tell us how we are doing! How can we help?

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How Are Post-Sale Customer Engagement Responsibilities Changing?

Forrester's Customer Insights

Is customer success becoming the new customer experience (CX) at B2B firms? Forrester’s customer engagement research group is, too! What is the range of responsibilities commonly shared by B2B CX teams like yours? Are you interested in the answers to questions like these? We want to […]

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13 Best Practices for Website Feedback: Gathering and Utilizing Valuable Customer Insights

SurveySensum

Are you aiming to boost sales, strengthen customer loyalty, or expand market reach? For example, if you want to increase your online sales, ask customers about their shopping experience on your website. For example, if you want to increase your online sales, ask customers about their shopping experience on your website.

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Customer-led rebranding: How Price Chopper uses customer insight to thrive in the grocery industry

Alida

Price Chopper Supermarkets, an American grocery chain with 136 stores, has one answer: customer insight. At a recent Vision Critical webinar, Sam Trimboli, consumer insights specialist at Price Chopper, joined us to discuss how customer insight is helping the company thrive in the increasingly fragmented grocery industry.