The Chief Sales Officer And Cultural Leader: Not A Contradiction In Terms
Forrester's Customer Insights
MAY 30, 2024
My colleagues from our future-of-work research team, Katy Tynan and Angelina Gennis, recently published a wonderful report about leadership and culture. In addition to a key underlying message that great leadership mandates active cultural shaping, they crucially remind us that “Culture does not just happen.
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