Currency Alliance

JUNE 16, 2020

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. What really stood out is which brands were pulling off these feats.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Oracle

MARCH 23, 2018

Today’s CPQ market consists of companies in various industries such as insurance, automotive, travel, and financial services, who use the tool to achieve high levels of ROI. Usage may be difficult for sales reps who work remotely or are in the field. Increased customer/user satisfaction. Dynamic contract management.

Automotive 97

Automotive ROI Software System 97

SmartKarrot

DECEMBER 10, 2020

Although you might not be able to time travel into the future, you can certainly heart the top sales trends and leverage out of it in the times to come. The thing about sales trends is that they can be both your friend and foe at the same time. Here are hand-picked 8 such top sales trends that you need to watch out for 2021.

Trends 10

Trends Sales Omni-Channel CRM 10

Currency Alliance

OCTOBER 12, 2021

The majority of existing partnerships at big loyalty programs are brokered with one goal in mind: creating more value for the most frequent customers. For airlines and hotel groups, frequent customers are business travelers, so their partner mixes are heavily biased toward fellow travel brands. The value can be immediate.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

ShepHyken

NOVEMBER 29, 2019

Support experience, overall experience, company culture, quality of product/service, are the major factors that decide how your brand makes the customer feel. It’s natural for emotions, then, to be a natural part of customer engagement and experience. . Customer experience has not been left behind.

Technology 133

Technology Customer Experience Social Media Multi-Channel 133

Team HGS

JANUARY 30, 2018

Analysis of offerings through usage information would lead to win-win strategy for customers-service providers and retail/e-tail organizations. For example, banks can offer credit cards, set credit limits, and offer staggered payment options based on their analysis of credit score data and customer buying and spending patterns.

Analytics 69

Analytics Customer Experience e-support Insurance 69

Eptica

MARCH 23, 2016

In my opinion, this failure to take a holistic view of post-sales service has two main causes: 1. Disconnected processes In many organizations, sales and service are dealt with by separate departments , which could provide a less than seamless process for the customer. You can read the full results here at the Temkin Group site.

Social Media 48

Social Media Poor Customer Service Ecommerce Retail 48

Currency Alliance

FEBRUARY 20, 2023

The ability to control your loyalty rules in this way greatly reduces your dependency on the IT department or vendors and, importantly, allows you to engage easily with customers across many new sales channels in a consistent way. The list needs to be longer than “Buy more stuff”.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

ChurnZero

DECEMBER 6, 2019

CSMs are responsible for the challenging but rewarding task of keeping their customers engaged with their company, quelling any major concerns or issues customers are facing, and helping customers extract the most value from their product. .

eBook 80

eBook Roadmap Customer Success Tips 80

Chattermill

MAY 12, 2019

We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books. The Effortless Experience dives into the CX world, debunking myths about the industry like the emphasis on dazzling and delighting customers over making things easy on them.

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

ijgolding

APRIL 9, 2020

For over eight years now, I have been travelling around the globe, sharing knowledge with people on how to deliver the customer experience (CX) as robustly and effectively as possible. I have met thousands of committed and dedicated professionals who are passionate about doing what is right for people – customers and employees.

Customer Journeys 312

Customer Journeys CRM Technology Groups 312

Storyminers

JULY 6, 2020

Barry Dalton is a Customer Experience strategy and CX technology leader with accomplishments in designing and implementing strategy and technology architecture across Marketing, Sales & Service with a particular industry focus on Consumer Products, Pharmaceuticals, Retail, and Technology. Flavio Martins.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Currency Alliance

JUNE 11, 2019

Economic cycles aside, though, the real problem is that it attracts entirely the wrong sort of customer. Loyalty programs tend to work great for frequent customers of any brand – especially in travel – but loyalty programs often miss the mark for the mid-tail and longer-tail customer because of fragmentation.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Storyminers

JULY 6, 2020

Barry Dalton is a Customer Experience strategy and CX technology leader with accomplishments in designing and implementing strategy and technology architecture across Marketing, Sales & Service with a particular industry focus on Consumer Products, Pharmaceuticals, Retail, and Technology. Flavio Martins.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Kayako

AUGUST 12, 2022

The lockdowns and aftermath of the 2020 global pandemic spiked growth in e-commerce sales as brick-and-mortar stores and restaurants closed their doors. eMarketer estimates that by 2024 almost 20% of total retail sales will be via eCommerce, and that estimate does not include travel and event ticketing or restaurant food delivery.

Customer Service 292

Customer Service Ecommerce Effort Score e-support 292

ShepHyken

APRIL 30, 2021

Dhruv Mehta is a Digital Marketing Professional at Acquire , a customer engagement platform that focuses on conversational CX. He writes about using technology to meet the evolving needs of customers and preparing for future disruptions.?. Merging The Boundaries Between Customer Service and Sales . Conclusion .

Customer Service 144

Customer Service Chatbots Omni-Channel Analytics 144

SmartKarrot

JULY 6, 2022

Although technology makes engagement simpler, it is somewhat less likely to nurture long-lasting relationships than face-to-face interactions. It’s crucial to consider your organization’s travel requirements for the workforce. Additionally, travel expenses were virtually eliminated from budgets due to the pandemic.

Chief Customer Officer 10

Chief Customer Officer Self Service Roadmap Customer Success 10

Currency Alliance

DECEMBER 4, 2023

I anticipate this next wave will transform the way brands think about the virtuous circle of capturing customer data to drive improved customer engagement. If you’re considering joining a loyalty coalition or operating one, as do many brands in travel, retail and financial services – there are a few things to keep in mind.

Loyalty 59

Loyalty Trends Data Marketing 59

Currency Alliance

DECEMBER 17, 2019

The best way to keep customers engaged is by delivering good value, a good experience, and trusting them to make wise, informed decisions. Top priorities remain: getting all your customer data in one enterprise CRM. being present at more stages in the customer journey. MASTER YOUR CUSTOMER DATA.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

SurveySparrow

JULY 3, 2021

Customer experience wasn’t always the trendy topic it is today. Brands typically prioritized competitive pricing and product development over the actual experience of their customers. Why Customer Experience matters. More than 45% answered “customer experience,” beating out product (33.6%) and pricing (20.5%).

Brands 59

Brands Customer Experience Customer Journeys Social Media 59

Currency Alliance

MARCH 20, 2020

What is important is how much of the investment is delivered to customers in the form of tangible value. Traditionally, about 1% of sales, or 40% of loyalty investment, is usually associated with the points value given customers. Create a list of five important customer segments. of revenue on it. The other 1.5%

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Travel 52

ChurnZero

APRIL 27, 2021

Other signs of explosive growth potential at this early stage are a highly efficient sales motion, though this is most often still a work in progress at this stage. Interest from channel partners and sales via channel partners can be another meaningful indicator. . I’ve seen this so many times that is has become predictable. .

Customer Success 98

Customer Success Metrics Net Promoter Score NPS 98

Currency Alliance

FEBRUARY 26, 2019

The reality is that there are a lot of people slapping each other’s backs about incremental gains, while most brands still have less than 1/3 rd of customers active in their loyalty programs. A loyalty program should be relevant to 80% of customers. Profit is derived from engagement that links directly to incremental sales.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

SurveySensum

JULY 14, 2020

Colin is an accomplished Speaker, a renowned Best-Selling Author, and a Co-Host of a successful podcast, The Intuitive Customer. Rudy Dalimunthe – VP of CX at Tokopedia, Ex Indosat – XL Axiata – Ernst & Young, CX & Customer Engagement Professional. LinkedIn : [link]. Website : [link]. LinkedIn : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

NobelBiz

FEBRUARY 22, 2023

The data is useful for assessing agent performance and improving customer engagement. Aside from traditional call logs, Call Center Analytics solutions enable you to delve into existing customer data to extract metrics and make more informed business decisions throughout the customer journey.

Call Center 52

Call Center Analytics Contact Center How To 52

Currency Alliance

DECEMBER 13, 2018

“the biggest 25 food-and-beverage companies…generated 45% of sales in the category in America but drove only 3% of the total growth” [i]. The outcome for the brands which succeed will be in getting 25-50% more customers engaged with their loyalty strategies. The Economist, November 2018. Really think about that for a moment.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

Magellan Solutions

FEBRUARY 24, 2022

For this reason, every marketer’s top goal is to find leads and keep the sales pipeline going. This awareness and interest can be used to make sales right away like in TV and in the newspaper. Basically, B2B (Business to Business) lead generation deals with getting the information of businesses to pitch a sale.

Social Media 40

Social Media B2B B2C Sales 40

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. Under the microservices model, customer data is in one enterprise CRM that coordinates with one enterprise Campaign Management System to coordinate touchpoints.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a reward catalog, and why they are important in driving customer engagement. The ‘four M’s’ that enable loyalty redemptions.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

If customer engagement falls off, it becomes exponentially more challenging to influence behaviors among the majority of customers. Few professionals think deeply about the characteristics of a redemptions catalog and why they are important in driving customer engagement. Motivation.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

MAY 9, 2019

We discovered 6 years ago that during the customer’s trip, the most value we could provide after selling the airline ticket was to show alternative mobility options in the traveler’s destination. The customer appreciated our help in navigating unfamiliar environments safely, while still having an element of choice.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

Currency Alliance

JUNE 19, 2019

Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. Because their ‘Picture your next destination’ gamified experience was integrated with their CRM, they successfully attracted over 130,000 new users in only 6 weeks.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Pointillist

MAY 23, 2018

Journey discovery is the best approach to reveal the numerous paths your customers actually take, as they engage with your company across channels and over time. Journey discovery reveals how many customers were converted on a new credit card offer after a personalized email, having ignored the offer at first.

Customer Journeys 90

Customer Journeys Analytics How To Touchpoint 90

Currency Alliance

MARCH 21, 2019

The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. CRM/Analytics. Definition: a database for collecting data about customers with analytics functionality, and the ability to predict future behaviors. Some of the CRM platforms optimized for loyalty marketing include….

Loyalty 58

Loyalty Banking Loyalty Programs CRM 58

Currency Alliance

OCTOBER 29, 2019

For instance, if there is a major service issue, you may lose a customer unless you can recover them (usually through honesty, recognizing the cause of the problem, and offering something of material value to make up for the mistake). Other times, a competitor may deliver a very compelling offer. This seems fair.

Loyalty 40

Loyalty Loyalty Programs How To Hotels 40

Currency Alliance

AUGUST 22, 2022

This module maintains the ledgers so that all the transactions, a customer’s points balance, and the outstanding liability of the loyalty program are properly recorded and reported. It might also include whether the points are being awarded for a non-purchase activity that will hopefully increase the lifetime value of the customer.

Banking 52

Banking Loyalty Loyalty Programs Airlines 52

ProProfs Chat

AUGUST 8, 2019

. “Make a customer, not a sale.” The quote reminds me of why a brand needs to focus on building a long-term relationship with its customers, rather than just treating them as a sales opportunity. No doubt, sales are important. Regular, stable sales are much more important any day. Probably not.

Customer Service 51

Customer Service How To Airlines Omni-Channel 51