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Lessons From Leaders At Brands Where CX Is Working

Storyminers

Start with a customer need, then find the right technologies, processes, and behavior changes (internally). Exceeding expectations, simplifying access to services, and encouraging decision-making throughout individual healthcare journeys are Lobley’s guideposts. My take: Blues are independently run organizations.

Brands 350
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How pharma companies can enhance patient support programs with generative AI

West Monroe

As use cases for generative AI continue to proliferate—and as the technology continues to evolve—one area of practical application has caught our eye for pharma companies: patient support programs. Being prepared is essential in any cutting-edge technology application, including generative AI. Now is the time to begin.

Company 52
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Is Your Creative Just Creative—Or Does It Sell, Too?

QuestionPro Audience

What’s more, having a strategic roadmap before producing any creative effort ensures a brand engages with the right audiences at the right time. ” Here’s a strategic roadmap (or hack) for tapping into that overwhelmingly positive data to fuel that important imagination. It helps guide where creative is going to go.”

Roadmap 170
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West Monroe - Untitled Article

West Monroe

To successfully seize these opportunities, health plans should pay close attention to three related domains: consumerism, technology enablement, and procurement capabilities. Nearly a decade after the Affordable Care Act exchanges went live, the composition of consumers shopping for healthcare has fundamentally changed.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Accelerating the Customer Experience post-COVID

Lumoa

Changes in behaviors As customer expectations continue to rise, CX leaders have needed to make integrated technologies a priority because seemingly the switch is here to stay for the long-term. When the world is quickly changing, companies need to be able to respond to these changes in realtime, or get left behind.

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Understand Your Customers’ Needs and Unlock the Value Chain with Thales Teixeira

Customer Bliss

We chat through some of the concepts in Thales’ newly released book, Unlocking the Customer Value Chain , which is a roadmap to understanding how and where digital disruption takes place. Don’t think that technology is what creates the disruption because it’s not. The nature of competition has changed.