Remove Course Remove Data Remove Metrics Remove ROI
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How to Triumph Over Budget Cuts and Prove Your Marketing ROI

C3Centricity

As we all know and, unfortunately, have probably also experienced, every dollar in our marketing expenditure must be justified, and we have to prove our marketing ROI or risk budget cuts! While B2B companies have a slightly lower ROI, they benefit from the long-term value of relationship building and lead nurturing through email.

ROI 226
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The Spectrum of Data-Driven CX (And Why There’s No Magic Metric)

Experience Investigators by 360Connext

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. But we see teams fall into an all-too-common trap when they don’t focus on why they’re collecting these metrics. We want to dispel the belief CX teams need perfect data to move forward. And that’s a problem. What are its pros?

Metrics 270
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How to Prove the ROI of Your Online Training Program

Gainsight

As a training or operations professional, you’ve probably faced plenty of questions regarding ROI (return on investment) from colleagues when evaluating an online learning initiative. Data is the objective pillar that drives every successful business. For online training programs, data plays a critical role from beginning to end.

ROI 52
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CX University Revamps its Course Content

CX University

CX University (CXU) has completed a full internal audit of its course content to ensure all information is updated to meet standards of excellence and relevance. As with all online content immersed in a growing and advancing field, the Customer Experience discipline continues to provide valuable insights, data, and knowledge.

Course 52
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How to Kickstart the Next Digital Experience Trend

InMoment XI

Of course not, you’re using your smartphone that tells you where you are, when to turn, and if there is an accident up ahead. To help you out, our experts have pulled together a plan to help you mine the data that is going to help you uncover, and take advantage of new digital trends. Tune in below!

Trends 529
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NPS, CES, CSAT: Which One is the Best Metric?

GetFeedback

NPS, CES, and CSAT are customer loyalty metrics. A great customer experience (CX) , of course. . In your VoC program, there are two types of customer data that you should collect: structured data and unstructured data. Before diving into the value of each metric, it’s important to go over the basics. .

NPS 278
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Customer Experience ROI: How You Prove You Understand Customer Experience Strategy

Beyond Philosophy

Both firms agreed that the Customer Experience Industry as a whole was not showing any significant increases or ROI. Insufficient data exist about how companies do at an individual level as a result of Customer Experience improvement efforts. We all need to redouble our efforts to acquire meaningful data.

ROI 154