inSided

APRIL 7, 2020

“ The leading indicators for customer retention and expansion tend to be around the level of engagement between the client and the vendor. ” — Ashvin Vaidyanatham (Chief Customer Officer at Gainsight) and Ruben Rabago (Chief Strategist at Gainsight) in their book, ‘The Customer Success Professional's Handbook.’.

Handbook 59

Handbook Chief Customer Officer Customer Engagement Engagement 59

NobelBiz

MARCH 29, 2022

It is becoming increasingly prevalent and noticeable due to digital communication platforms that encourage multichannel interactions between customers and contact centers. In the contact center sector, customer engagement is one of the strategic objectives of many companies today. What is customer engagement in contact centers?

Contact Center 52

Contact Center Customer Engagement Engagement Call Center 52

Interactions

JULY 18, 2019

Inversely, only 33% of baby boomers (ages 54-78 ) defer to texting as their primary method of communication, with the 67% preferring voice.This may seem obvious–of course millennials prefer texting. Of course millennials as well have experience with these common frustrations. Enhance your Customer Experience.

Customer Engagement 54

Customer Engagement Engagement Strategy Self Service 54

Education Services Group

SEPTEMBER 15, 2020

It’s about gaining insight into customer engagement to understand how they’re interacting with your company. Would it surprise you if I told you that customers who read your emails are much less likely to churn than those who don’t? The higher the level of customer engagement, the lower the likelihood of churn.

Metrics 52

Metrics Customer Engagement Measurement Engagement 52

TechSee

JUNE 16, 2022

His YouTube channel is a fantastic source of inspiration about customer experience and customer centricity in a digital world. In his videos, I keep people updated about the latest trends in customer experience, customer service and customer centricity. Tom Hinds, SVP Customer Engagement at Advocate Aurora Health.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

Education Services Group

FEBRUARY 3, 2021

For example, only 15% of Customer Success organizations have implemented tailored dashboards for easy access to vital customer health data. A promising trend for customer engagement has come from the community platform space. A foundation for customer loyalty. Fast-forward to 2021.

Customer Success 59

Customer Success Customer Engagement Engagement Self Service 59

Second to None

MARCH 7, 2018

The ability to curate high levels of customer engagement can help brands to increase their customer retention rate, which can have a direct impact on overall profitability. To learn more about customer engagement strategies, check out the following piece written by Kenneth Adams for Forbes.

Customer Engagement 54

Customer Engagement Engagement Effort Score Groups 54

ChurnZero

SEPTEMBER 8, 2022

This is a guest post by Sara Barnes , vice president of Customer Success at Skilljar. Every Customer Success team focuses on keeping customers engaged and ultimately, preventing churn. 65% of respondents said it’s common practice to share customer training data with the Customer Success organization.

Customer Success 98

Customer Success Training Customer Satisfaction Customer Retention 98

ShepHyken

SEPTEMBER 7, 2020

Each week I read a number of customer service and customer experience articles from various resources. Winning means losing in the game of customer retention by Linda O’Grady. CMO) All too often retention is a blanket goal. ‘We My answer is that customer engagement is what can enhance the customer experience.

Customer Service 92

Customer Service Customer Retention Feedback Customer Centricity 92

Solvvy

AUGUST 17, 2022

However, hiring more agents isn’t always the best course of action. Deploying chatbots can allow customers to receive a response almost instantly, 24/7. Furthermore, chatbots may be able to answer simple questions or point customers in the right direction to find the answers they need. Customer Retention Rate.

Net Promoter Score 102

Net Promoter Score Measurement Effort Score Chatbots 102

Kustomer

SEPTEMBER 1, 2022

Whether they’re curious about the product and have questions, are making a purchase, or need to return something, the steps to accomplish this should be easy and engaging. But it’s not enough to simply create a strategy and let it run its course. Let’s explore some of the most effective ways to sustain your customer service strategy.

Customer Service Strategies 104

Customer Service Strategies Self Service Strategy Customer Service 104

Lumoa

AUGUST 23, 2021

New ways of interacting with customers A recent study from CMO found that 84% of companies were using social media for brand building and more than 54% have used it for customer retention. However, customers say that most companies fall short when it comes to meeting their expectations.

Customer Experience 236

Customer Experience Social Media Video Analytics 236

ShepHyken

OCTOBER 4, 2019

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Customers, employees, lead generation, or profit. Well, the best answer is customer engagement. No business can survive without engaging its customers.

Brands 121

Brands Engagement How To ROI 121

ShepHyken

OCTOBER 24, 2022

(Dan Gingiss) Why do customers love certain brands but not others? Or is it strategic, based on an intentional focus on customer engagement? My Comment: My friend and fellow customer experience expert, Dan Gingiss, shares his take on a Talkwaker’s new Brand Love Index. Who doesn’t want their customers to love them?

Customer Service 51

Customer Service Retail Course Customer Service Training 51

Uniphore

NOVEMBER 2, 2021

3 And it only takes one bad conversation with a customer going viral to reach thousands of existing and potential new customers. In fact, bad customer service impacts customer retention more than good customer service. Where customer engagement happens.

Omni-Channel 100

Omni-Channel Video Contact Center Sales 100

ShepHyken

JANUARY 15, 2021

Send out surveys for customers to fill in and offer plenty of opportunities for them to provide feedback – both good and bad. Monitor online review scores and comments, and send in mystery shoppers to get the inside scoop on how the customer journey really works. Keep Track of Customer Retention Figures.

Customer Experience 134

Customer Experience How To Customer Satisfaction Metrics 134

inSided

SEPTEMBER 4, 2019

Customer engagement is at the heart of Customer Success strategies in B2B Software companies. Not only is it a key indicator for customer retention, increasing engagement is a sure-fire way to get feedback on your product while facilitating the sharing of best practices between your users.

Customer Success 56

Customer Success Social Media B2B Customer Retention 56

Kustomer

OCTOBER 14, 2020

Whether they’re curious about the product and have questions, are making a purchase, or need to return something, the steps to accomplish this should be easy and engaging. But it’s not enough to simply create a strategy and let it run its course. Let’s explore some of the most effective ways to sustain your customer service strategy.

Customer Service Strategies 105

Customer Service Strategies Self Service Strategy Customer Service 105

ShepHyken

JANUARY 28, 2024

What Can Disneyland Teach Us about the Customer Journey? Shrewd customer design choices, of course. Tricia Cleppe-Fortier explores Disney’s desire paths, and how they can be adopted to enhance the customer journey and experience. Consider these results from companies in the top quartile of the CX index.

Customer Service 66

Customer Service Customer Journeys Trends Study 66

ChurnZero

OCTOBER 5, 2021

This year we joined 5,000 Cloud and SaaS Founders, VC and Execs in the SF Bay Area for three action-packed days of high-quality networking, learning from those who’ve done it, and of course happy hours and plenty of fun. The post Top 10 Customer Success Takeaways from SaaStr Annual 2021 appeared first on ChurnZero.

Customer Success 95

Customer Success Conference B2B Sales 95

CustomerSuccessBox

APRIL 29, 2022

It is because as they kept acquiring new customers, they overlooked the existing ones! As a result, customers churned and the firm couldn’t do anything about it. If not, start focusing on customer retention. Plan the best SaaS Retention strategies that ensure customers stay with you for long.

Strategy 52

Strategy Customer Retention Metrics B2B 52

Totango

JULY 6, 2021

This can be broken down into a couple of key components: How much customers purchase from you. How often customers promote you to others. These components, which correlate closely with customer engagement and satisfaction , can be quantified by assigning key performance indicators to them. Customer Lifetime Value (CLV).

Loyalty 110

Loyalty Net Promoter Score Measurement NPS 110

Totango

JUNE 30, 2020

Communication during a crisis is about protecting your core asset, your customers. The digital transformation of business has shifted enterprise focus toward customer retention and the pursuit of long-term value. Challenges such as the ongoing COVID-19 pandemic only reinforce the importance of keeping the customers you have.

Communication 126

Communication Strategy Metrics Customer Retention 126

Calabrio

MAY 10, 2019

This is a great event to learn about the latest and greatest research and insights on customer experience strategy straight from Gartner’s experts including: operationalising the voice of the customer, analytics best practices to improve customer retention and gaining value through customer journey mapping.

Technology 100

Technology Customer Journeys Customer Experience Self Service 100

SurveySensum

MARCH 21, 2024

If your customers are looking for Sedan cars and you are selling them SUVs then of course they won’t buy from you! Customer Personas! 63% of marketers create content based on customer personas to enhance their strategies! This enhances customer engagement and builds stronger connections with your audience.

How To 52

How To Social Media Competitive Advantage Retail 52

CustomerSuccessBox

JUNE 17, 2022

This enables your product team to identify and track engagement data and optimize the product. It, ultimately, helps customer success managers to drive product adoption among the users. Product analytics enables you to track, visualize and evaluate real-time customer engagement and behavioral data. Retain customers.

Analytics 52

Analytics Customer Journeys Analysis Metrics 52

GetFeedback

DECEMBER 27, 2018

And, of course, try to keep your survey as quick as possible. Of course, free-form feedback can prove really valuable, so include an open-ended question if you think your survey calls for it. Learn about the top two customer surveys for predicting and increasing customer retention. Survey questions. Survey design.

Survey 225

Survey Net Promoter Score Feedback Abandon Rate 225

Beyond Philosophy

NOVEMBER 18, 2014

Presenting a consistent experience to your Customers across channels requires planning and coordination. If everyone at your organization is sending the same, agreed upon and defined message, there is no way Customers can get the wrong one. Of course, we all know that a big part of that is having agreement on the message.

Customer Centricity 129

Customer Centricity Omni-Channel Net Promoter Score Strategy 129

CustomerSuccessBox

OCTOBER 19, 2021

Your goal as a business is to reduce churn, increase customer retention, product adoption, and aim for customer success. The underlying theme for all of these is customer education. Research by TSIA shows that customer education can immensely enhance your retention. Start with one course.

Consulting 52

Consulting Customer Success Net Promoter Score Management 52

Beyond Philosophy

NOVEMBER 11, 2014

They are, of course, using a life event as a major trigger for changing habits and the one they chose is woman-specific. It has proven to be successful…so successful that there is a famous story where a father learned a couple of weeks after Target that his teenage daughter was expecting. The Power of Habit.

Net Promoter Score 167

Net Promoter Score Marketing CEM Social Media 167

DemandJump

NOVEMBER 4, 2020

Marketing strategies are all about customer engagement, plain and simple. But if marketing is intended to merge these two lanes - your business identity and potential customers - what’s the best way to determine if the process was successful? But in an even larger sense, MMM can help your marketing team define ROI.

Marketing 96

Marketing Return on Investment Advertising Analysis 96

ClearAction

FEBRUARY 27, 2016

As Marketing departments take a bigger role in customer experience management, a more holistic perspective allows your company rise to the top of the field. Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations still grapple with. Customer Retention Begins with Trust.

Marketing 98

Marketing Metrics Connections Customer Retention 98

Amity

OCTOBER 26, 2017

Customer health score tops our list because it brings relationships into metrics. We’re still looking at numbers here, of course. Yet, we also get a good idea of how involved customers are with you and your products. ✔ Do they engage with you through your website, support channels and social media channels?

Metrics 132

Metrics Net Promoter Score Customer Success NPS 132

Totango

AUGUST 21, 2020

Investing in customer success can: Increase customer retention rates and keep customers engaged. Increase customer-centered growth through expansions. Encourage customer advocacy , resulting in customer acquisitions and an improved brand image. ” Scaling Customer Success.

Customer Success 78

Customer Success Case Study Self Service Customer Centricity 78

BirdEye

OCTOBER 11, 2023

Birdeye Messaging helps businesses view all client interactions in a unified inbox, leading to a smoother customer experience. Because customer needs can vary from one person to another, insurance companies need to tailor their approach to the individual. How do you measure customer experience in the insurance industry?

Insurance 110

Insurance Industry Customer Experience Self Service 110

Totango

SEPTEMBER 15, 2020

The more meaningful communication you have with your customers, the better your relationship will be. That improved relationship will in turn have a direct impact on customer retention and opportunities for customer expansion. The Stakeholder Engagement Framework. Define and Standardize Engagement Plans.

Communication 69

Communication Engagement Net Promoter Score Competitive Advantage 69

Education Services Group

APRIL 21, 2021

Speed is also a factor here because the faster you can develop and operationalize new processes as they’re created (without sacrificing quality, of course), the faster you can utilize those newly implemented processes to improve both your employee and customer experience. Which brings us to customer health.

Customer Journeys 94

Customer Journeys System Customer Success NPS 94