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True Customer Loyalty Starts with The Basics: Which Of These Are You Missing?

InMoment XI

Every company executive will agree that having loyal customers is a key to business success. But what are executives really doing to encourage customer loyalty? Most businesses will point to their customer care training or customer relationship management (CRM) system and count on these tools to build loyalty.

Loyalty 519
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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

When working to grow their business and revenue, companies often focus most (if not all) of their resources on attracting new customers. Customers expect (and deserve!) If a customer tries a new brand that fails to deliver on their needs—especially during the earliest interactions—they have little reason to support it.

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Loyalty Marketing Programs: How CX Insights Can Inform Incentives

InMoment XI

It’s easy to confuse loyalty marketing programs with customer experience (CX) programs; both seek to drive positive customer relationships and retention. But it’s crucial to define each individually before we parse out how a CX mindset can inform what incentives your business should provide customers.

Loyalty 260
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Personalization In Sales Leads To Increased Loyalty and Repeat Business

Integrity Solutions

Salesforce research shows 65% of customers expect companies to adapt to their changing needs and preferences and “be that thoughtful neighbor or co-worker who brings their favorite coffee when they are having a tough week.” It’s not surprising that today’s customers are craving a more personalized experience.

Sales 107
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Part 1: Helping Companies Build Stronger Customer Relationships

Team Support

They sat down with TeamSupport co-founder and COO Eric Harrington to talk about customer support in the time of COVID and building strong customer relationships. CIO Review: In your interactions with customers, what sense do you get of the challenges they face now in the CRM space and how is TeamSupport?

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What does customer relationship *really* mean to you?

Alida

Most companies know what their customers buy, when they purchase and where. But few truly understand why those customers buy—why customers choose to have a relationship with companies to begin with. Business leaders need to step back and more clearly define what customer relationships mean to them.

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Phone Calls: How to Improve Your Customer Relationship Management?

CSM Magazine

Without proper customer relationship management, a company can attract lots of negative customer reviews. This guide covers some ways of improving customer relationship management with phone calls. It helps companies route calls to the appropriate agents using a series of prompts and menus.