BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

Customer Bliss

SEPTEMBER 27, 2018

“If you have a customer success job in an organization that isn’t interested in customer retention, you need to consider doing something else,” says Lucy Norris , Executive VP, Global Leader of Customer Success at Genesys , a technology company that provides solutions for customer experience, marketing, and sales.

Communication 222

Communication Chief Customer Officer Customer Care Customer Success 222

Totango

MAY 17, 2024

A recent poll taken during the Higher Logic Super Forum SPARK conference in April says 61% of CS professionals sometimes use AI platforms alongside other systems, while 11% always leverage AI in various instances and workflows. solution can be as easy as consolidating your sales and customer success information.

Innovation 91

Innovation Call Recording Conference Tools 91

BirdEye

NOVEMBER 10, 2023

Genesis Counseling Center faced this challenge head-on and embraced the power of AI for reputation management to manage its customer communications. It was a one-of-a-kind digital user conference that welcomed 50 thought-leaders from leading companies, including Microsoft and Google, and customer experience strategist and author Jay Baer.

Communication 57

Communication Chatbots Conference Customers 57

West Monroe

SEPTEMBER 21, 2022

As West Monroe prepares to attend the upcoming TSIA World Envision Conference in Las Vegas this October, we reflected on the key takeaways we learned in May, and how it has enhanced our conversations with clients around optimizing their strategies for success. Exploring all avenues for efficiency, including sales and revenue.

Conference 52

Conference Trends Interaction Software 52

West Monroe

DECEMBER 4, 2022

West Monroe attended TSIA’s World Envision Conference in Las Vegas in October. Here’s what we mentioned at the conference. Additionally, there is an emerging market for point solution tools that add targeted capabilities to existing platforms (e.g., Invest/optimize tooling tech stack.

Conference 52

Conference Interaction Self Service B2B 52

West Monroe

DECEMBER 4, 2022

West Monroe attended TSIA’s World Envision Conference in Las Vegas in October. Here’s what we mentioned at the conference. CSMs are well-positioned to drive expansion due to: Mature relationships with customers (CSMs average 5 to 15 more touchpoints per month per year than sales). Doing more with less.

Conference 52

Conference Interaction Self Service B2B 52

Oracle

JANUARY 12, 2021

If it seems like there are no longer any boundaries for how and when sales meetings happen, that’s because there aren’t. In a recent research report , 90% of sellers reported that they’ve taken sales calls in unusual places. Align with marketing. Think like Gen Z. Improve efficiencies.

Sales 52

Sales Conference Video CRM 52

ChurnZero

MARCH 3, 2020

Top 10 Must Attend Conferences in 2020 for Customer Success Professionals. I’m not talking about a vacation (although those days off are also oh so very important) but I’m talking about, stepping out of the office for a day or two to attend a conference. ChurnZero is proud to be a Gold sponsor of the event.

Conference 72

Conference Customer Success Chief Customer Officer Return on Investment 72

Integrity Solutions

SEPTEMBER 22, 2020

There are three factors that play a pivotal role in healthcare sales reps’ ability to adjust to this virtual selling environment and deliver value that results in more appointments and more closed deals. In all likelihood, the future of healthcare sales will be a blend. Helping Healthcare Sales Reps Adjust to Virtual Selling.

Healthcare 94

Healthcare Sales Meeting Hospitality 94

Education Services Group

JULY 5, 2022

I was lucky enough to attend The Customer Conference Europe 2022 in London, and after taking in what was a very full two days of information, thoughts, opinions, and interaction, I’ve untangled all that I experienced and observed to come away with five key points that really resonated: 1. Customer Success is not one-size-fits-all.

Conference 52

Conference Customer Success Culture Customer Centricity 52

Optimove

MAY 20, 2024

In doing so, they have unlocked insights and driven incremental revenue growth through marketing automation powered by Optimove. Leveraging end-user data and targeted communications can drive engagement and revenue growth. Jabra, an audio and communication solutions leader, faced this challenge shared by numerous consumer brands.

Customer Engagement 52

Customer Engagement Engagement Net Promoter Score Case Study 52

West Monroe

DECEMBER 4, 2022

West Monroe attended TSIA’s World Envision Conference in Las Vegas in October. Here’s what we mentioned at the conference. Additionally, there is an emerging market for point solution tools that add targeted capabilities to existing platforms (e.g., Invest/optimize tooling tech stack.

Conference 40

Conference Interaction Self Service B2B 40

C3Centricity

APRIL 2, 2018

What’s your gut response to the title question about eliminating Market Research Departments? Yes, if it is the traditional market research department. Who better than market research to help in its analysis? In the GRBN report, they mention the largest barriers to the measurement of the ROI of market research and insight.

Marketing 175

Marketing Handbook ROI Social Media 175

Joe Rawlinson

DECEMBER 13, 2018

Marketing has always been one of the most important business drivers, but it evolved in the last couple of decades just to grow bigger and more complex. What makes this marketing concept so powerful? Lead generation : Marketers who customize content can expect to generate more leads than their less agile counterparts.

Strategy 111

Strategy Marketing Social Media Consumers 111

NetBase

NOVEMBER 19, 2018

Here are some social media marketing predictions for 2019, as heard from the experts at our recent NetBase LIVE conferences in New York and Los Angeles. At the time they took their first mobile phone order in 2010, online sales “accounted for less than 30% of revenue. Inclusiveness with a Focus on Generations Y and Z.

Social Media 83

Social Media Marketing Conference Analytics 83

TechSee

AUGUST 14, 2023

In addition, he is also a best-selling author, Forbes contributor, blogger & podcaster, and frequent conference speaker. ’s 9 Binge-Worthy Marketing Podcasts. An experienced strategist with excellent knowledge of business management, strategy, brand, and marketing.

Customer Service 207

Customer Service Contact Center Customer Centricity Leadership 207

Think Customers

MAY 4, 2020

However, it has not changed the need for sales teams to produce results. On a recent webinar, “How to readjust and future-proof your sales,” sales growth experts from TTEC addressed prevalent questions about selling in today’s new reality and shared proven tactics, tips, and strategies. This is especially true today.

Sales 52

Sales How To Resources Conference 52

Beyond Philosophy

JANUARY 25, 2024

Analogies are a great way of communicating. Many times, sales are the people in the flashiest position in the company. Sales is often closing the deal, but finance and IT and operations, need to be on board with the idea sales is selling. In sales, it’s a bit similar isn’t it?

Sports 78

Sports Customer Experience Customer Centricity Conference 78

eGain Blogs

OCTOBER 29, 2021

KMWorld Connect 2021 is happening as a virtual conference, for the second year in a row. This year’s conference theme is Impacting the Future: Knowledge Sharing in the Age of New Technologies. The conference promises to discuss those questions. “Be This time, we are a diamond sponsor of the conference.

Connections 93

Connections Conference Innovation Customer Engagement 93

Optimove

MARCH 26, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove Connect 2024 served as more than just a conference; it was a place for inspiration, collaboration, and transformation in the realm of marketing. Discover which level you are on and how you can move up.

Connections 64

Connections CRM Conference Touchpoint 64

ShepHyken

MARCH 12, 2021

This week we feature an article from Rohan Malkotia , Digital Marketing Executive at Servetel. He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well.

Strategy 148

Strategy Self Service Customer Journeys B2B 148

Gainsight

FEBRUARY 8, 2024

At The Customer Conference, Gainsight spoke about Commercialising Customer Success: A Fundamental Problem. Company-Wide Alignment on Maximizing Customer Experience and Revenue Another shift in the tide comes from revenue alignment not only needing to take place between Marketing and Sales. Check out the full video below.

Customer Success 52

Customer Success How To Conference Touchpoint 52

SurveySparrow

APRIL 21, 2021

The key elements included in a marketing campaign are usually considered the 4Ps of marketing. The 4Ps of marketing are considered a foundational model for businesses. They are the set of marketing tools used to pursue marketing objectives. . What does the 4P mean in marketing? .

Marketing 52

Marketing Consumers Handbook Brands 52

Method:CRM

OCTOBER 1, 2018

Podcasts are an excellent resource for people working in sales roles. Much like sales books , podcasts allow sales professionals to learn directly from industry experts, without breaking the bank on conference fees. With such a wide range of sales podcasts available for free, narrowing down the options can be tricky.

Sales 65

Sales B2B Social Media Entertainment 65

Team Support

MAY 19, 2021

By writing a welcome email — or, in many cases, the ‘activation’ email — you’re extending your communication with them by guiding them into taking the next step in interacting with your brand. Also, potential customers would rather hear from their peers than your marketing department. Non-Promo Appreciation. Conclusion.

Loyalty 59

Loyalty Sales B2B B2C 59

ChurnZero

JANUARY 23, 2019

Outbound Marketing Manager. Join ChurnZero as a Outbound Marketing Manager. Our fast-growing startup is looking for a forward-thinking Outbound Marketing Manager. Reporting to the Director of Marketing, this role aligns ChurnZero’s marketing and sales efforts. BS degree in Marketing or a related field.

Marketing 40

Marketing Management Conference Travel 40

Experience Investigators by 360Connext

NOVEMBER 20, 2014

While with traditional enterprise sales the customer is paying for a one-off purchase that may or may not go hand-in-hand with an annual service fee, SaaS companies are constantly having to cultivate the customer relationship if they are to stay in business. Success means moving the relationship beyond the sale.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302

Beyond Philosophy

OCTOBER 4, 2019

Some people confuse marketing and advertising. They are not, but advertising and its related communication is a crucial part of what marketing does. Advertising is where your organization communicates with the customer. We talked about advertising and communication in a recent podcast.

Communication 25

Communication Marketing Advertising Conference 25

CX Accelerator

JULY 1, 2020

Business leaders will benefit from reflecting on how these changes – shutdowns, communication changes, and working from home – have impacted their relationships with their consumers and consider how this season has improved or harmed business continuity. What’s the best way for them to communicate with us? Changing Expectations.

Contact Center 266

Contact Center Call Center Call Center Solutions Roadmap 266

Experience Investigators by 360Connext

JUNE 20, 2018

We were constantly walking into meetings in conference rooms with LONG agendas that could get pretty boring and stuffy. It Starts with A Sale. The Customer Experience begins before the sale, and if your prospects feel their experience with your brand is anything less than divine, they might never make it to even consider a purchase.

Engagement 179

Engagement Social Media Sales Loyalty 179

West Monroe

MAY 8, 2023

Dana Peterson, Chief Economist & Center Leader of Economy, Strategy & Finance at The Conference Board breaks it all down—including how leaders can quickly adapt to turbulent economic conditions, navigate expanding geopolitical forces, and leverage technology like AI to tackle labor challenges. Featuring Dana M. Absolutely.

Banking 98

Banking Conference Policies Healthcare 98

TechSee

JUNE 16, 2022

Jim Iyoob is responsible for Etech’s strategy, marketing, business development, IT, program implementation, operational excellence, and product development across all Etech’s existing lines of business. s 9 Binge-Worthy Marketing Podcasts list and is also known as the “Godmother of customer experience.”. Follow on LinkedIn.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

Qualtrics

FEBRUARY 13, 2019

Marketing is constantly changing and attending conferences is one of the best ways to stay up-to-date with the industry. From content marketing to brand management to SEO, there are numerous marketing topics you can learn about. Below are 10 brand and marketing conferences that you should check out for 2019.

Conference 20

Conference Brands Marketing Case Study 20

BirdEye

MARCH 24, 2023

Table of contents Business development defined Differences between business development and sales Business development versus sales development Differences between business development and marketing What does a business development manager do? Business development is identifying prospects and looking for ways to reach prospects.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

ShepHyken

FEBRUARY 12, 2024

Why Hyper Personalization Should Be Part of Your Marketing Strategy by Erwin Busselot (Label & Narrow Web) Consumers today are increasingly engaging with brands that deliver tailored services, offers and communications. They expect a different experience in the sales, marketing, and service they experience.

Self Service 67

Self Service Customer Service Social Media Ecommerce 67

Amity

MARCH 27, 2017

SaaS Tattler Issues 102: Empowering One Another - Marketing and Customer Success. We often talk about Sales and Customer Success alignment, but there are endless opportunities for Marketing to work with Customer Success at different customer lifecycle stages. • 8 Tips For Creating a Great Case Study.

Customer Success 48

Customer Success Marketing Case Study Conference 48