article thumbnail

Two roles of a Chief Customer Officer

Zeisler Consulting

The concept of a Chief Customer Officer (CCO or, sometimes, CXO) is still pretty fresh for a lot of organizations. Naturally, everybody is going to be interested in quantifying your progress and industry comparisons…in a perfect world, that’d only be a secondary concern.

article thumbnail

Launching a Voice of Franchisee (VoF) Program? Your Top Questions Answered by JAX Tyres & Auto and Craveable Brands

InMoment XI

Steve Grossrieder, CEO of JAX Tyres & Auto, and Jess Gill, Chief Customer Officer for Craveable Brands, know exactly what it takes to keep franchisees inspired, and make sure experience programs stick across the organization. . It’s often a challenge in many industries.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brainshark B-B Chief Customer Officer Diane Gordon – CB42

Customer Bliss

She was SVP of Worldwide Customer Solutions at Endeca, SVP of Services and Support at Enterprise Mobile, Chief Customer Officer at Bullhorn, and now CCO of Brainshark (following a stint as SVP, Customer Care) at the same company. ” (Think of the fast food industry.) Customers feel valued/respected.

article thumbnail

Making the case for the Chief Customer Officer Role, With Milista Anderson – CB51

Customer Bliss

Milista Anderson is chief customer officer for FIS’s treasury solutions business, leading the organization in its voice of the customer program and customer experience strategy. It began to became a unifying topic as opposed to normal silos like product, deployment, sales, etc. About Milista.

article thumbnail

The Impact of the Chief Customer Officer, Part I

CCO Council

More and more, companies are recognizing the financial benefits of customer satisfaction and its proportionate relationships with loyalty and profitability. With accessibility and the consistency of customer experience in mind, many companies have turned to creating a chief customer officer (CCO) position in the C-Suite.

article thumbnail

Chief Customer Officer Role in the Hospitality Industry, with Mark Weinstein – CB23

Customer Bliss

This reimagined strategy enables Hilton to form one-to-one relationships with all customers to gain strategic insights and deliver personalized experiences. Mark served as chief of staff and strategist for the global team.

article thumbnail

Lessons From a Three Time Chief Customer Officer, with Darryl Speach – CB018

Customer Bliss

Mr. Speach serves as Chief Customer Officer, leading strategy for the Greystone customer experience effort across all business lines. Darryl holds an MBA from Chapman University’s Argyros School of Business and Economics and has several industry certifications from the Center for Creative Leadership. About Darryl.