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5 Things Brands Need to Know About the Gen Z Customer Experience (and Employee Experience)

InMoment XI

If we were to sum up what brands need to know about Gen Z customer experience preferences (and employee experience preferences) in a few words it would go something like this: they’re different. Tip #1: Seamless and Efficient Experiences Are a Must. Tip #2: Gen Z Is Unlikely to Complete a Traditional CX or EX Survey.

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The Power of Perception: Leveraging Reputation Management for Brand Success 

InMoment XI

This article delves deep into the critical role that reputation management plays in determining a brand’s success. We’ll explore how effectively managing public perception can significantly impact your brand’s credibility, consumer trust, and financial outcomes.

Brands 260
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Local SEO: Tips & Strategies to Get Discovered

InMoment XI

Local SEO Tips & Strategies While the basic local SEO tips such as an optimized Google Business Profile, local content, and asking for reviews have already been covered, there are certain strategies you can implement that will capitalize on those tips to help you succeed. Here are some examples of how they are connected.

Tips 260
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5 Tips to Master Financial Services Online Reputation Management

BirdEye

Here are five tips to help you master online reputation management in the financial services sector. Given that financial services are highly regulated and deal with sensitive personal and financial information, consumer trust is paramount. Consumers need to feel confident in their choice of financial institutions.

Financial 105
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Acing business reputation management for stellar branding

BirdEye

Unlike brand reputation, which focuses on a single brand, business reputation management includes everything from the quality of your services to how you treat your customers and even the values your company stands for. Sharing tips and industry insights or joining discussions shows you care.

Brands 110
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Effective strategies for conducting brand surveys

BirdEye

Knowing how your customers feel about your brand makes growing a business easier and more efficient. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments. Branding isn’t a one-time effort.

Survey 98
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What Is Brand Perception, How to Measure It & 4 Examples

BirdEye

What’s the first thing that comes to mind when someone mentions your brand name? Today’s marketplace is competitive and transparent, so managing brand perception isn't just important - it's imperative. This guide will uncover what your target audience thinks about your brand. Table of contents What is brand perception?