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Nike versus Adidas: Who will win the digital transformation race in apparel retail?

Alida

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. This has accelerated the brand’s ability to bring new capabilities to market. Nike: Making apparel retail personal.

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How Technology is Revolutionizing the Apparel Industry

Oracle

apparel industry market is the biggest in the world, according to Statista. Here are 4 ways newly introduced tech is revolutionizing how apparel is made, sold, and worn. Smart apparel. The post How Technology is Revolutionizing the Apparel Industry appeared first on SmarterCX. Tech tailors.

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How to Infuse AI Into Your Current Sales and Marketing Processes

West Monroe

Since you’re not wearing VR goggles today to engage with customers, it’s safe to say you made the right decision in not overturning your sales organization to a virtual sales process. So, what is gen AI, and how can it impact your sales organization? Consider an e-commerce company that sells fashion apparel.

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What CX Intelligence reveals about the men’s apparel market (infographic)

ForeSee

Over the last decade, the men’s apparel market has shown steady growth, outpacing even women’s apparel, and is expected to contribute upwards of $40 billion in sales to the global. The post What CX Intelligence reveals about the men’s apparel market (infographic) appeared first on ForeSee.

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Top 13 marketing channels for your business

BirdEye

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

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Business Guide: Five Signs That It’s Time for a New ERP of Food and Beverage

Circular Edge

Δ The post Business Guide: Five Signs That It’s Time for a New ERP of Food and Beverage first appeared on Circular Edge | JD Edwards | NetSuite | Oracle EPM | Oracle ERP Cloud.

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Augmented World – How AR Transforms Customer Experience

TechSee

AR apps enrich the relationship between consumer and brand, and serve as a powerful new mechanism for companies to add value at every stage of the customer journey: pre-sales, sales and post-sales. Pre-Sale: Add Value to the Shopping Experience. Peer pressure is a strong driver for sales. Try before you buy.