article thumbnail

Making Analytical Comparisons: Max Diff

SurveyGizmo

Humans are analytical in choosing between extremes. How frequently in data analysis are grid type or comparison questions answered like this: It’s impossible to make sense of answers like the one above, where each item is answered as the same value. The post Making Analytical Comparisons: Max Diff appeared first on Alchemer.

article thumbnail

Launching a Voice of Franchisee (VoF) Program? Your Top Questions Answered by JAX Tyres & Auto and Craveable Brands

InMoment XI

Steve Grossrieder, CEO of JAX Tyres & Auto, and Jess Gill, Chief Customer Officer for Craveable Brands, know exactly what it takes to keep franchisees inspired, and make sure experience programs stick across the organization. . Expert #2: : Jess Gill, Chief Customer Officer at Craveable Brands (Oporto, Chicken Treat, Red Rooster).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Guide to Choosing the Right Text Analysis Software for Your Business

Lumoa

To remind you a bit of what it is and what it does, text analytics uses transforms unstructured text into structured data that’s actually useful for business decisions. This means recognizing “Apple” as the brand, “iPhone 15 Pro” as the model, and “iOS” as the operating system.

Analysis 394
article thumbnail

The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. What is Customer Experience Analytics? Customer Experience Analytics (CXA) is the process of collecting, analyzing, and understanding customer data. Why is Customer Experience Analytics important?

article thumbnail

The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. What is Customer Experience Analytics? Customer Experience Analytics (CXA) is the process of collecting, analyzing, and understanding customer data. Why is Customer Experience Analytics important?

article thumbnail

The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. What is Customer Experience Analytics? Customer Experience Analytics (CXA) is the process of collecting, analyzing, and understanding customer data. Why is Customer Experience Analytics important?

article thumbnail

An In-Depth Comparison of Product Reviews and NPS Surveys

Retently

In today’s fast-paced business environment, customer feedback has become an invaluable resource for brands striving to stay ahead of the curve. So, aren’t brands missing out on essential feedback data? Understanding these differences and how they complement each other can help brands achieve a broader CX perspective.

NPS 146