Maru/HUB

JANUARY 17, 2018

MarketsandMarkets forecast the global customer experience management (CEM) market to grow from $3.77 billion by 2019, the customer analytics market from $1,623.2 In recent years, we have witnessed a huge transformation in customer experience and the evolution is set to continue in years to come. billion in 2014 to $8.39

Customer Experience 106

Customer Experience CEM Omni-Channel ROI 106

Eptica

JANUARY 9, 2019

Date: Wednesday, January 9, 2019 Author: Anne-Claire Bellec - Marketing Director Reviewing 2018 – our top 10 blog posts from the year. Published on: January 09, 2019. In this first post on VoC , Eptica CEO Olivier Njamfa explains how you can ensure your program delivers the ROI that all businesses need.

Average Handle Time 89

Average Handle Time Self Service Chatbots ROI 89

Forrester's Customer Insights

MARCH 23, 2020

In 2019, Forrester commissioned a survey of 747 technology buying decision makers at global enterprises to identify marketing and sales content preferences. In times of economic uncertainty, business executives look for increased clarity and confidence to support significant investments.

ROI 42

ROI Survey Sales Technology 42

Forrester's Customer Insights

NOVEMBER 6, 2018

And budgets remain low in contrast to the ROI and transformation expectations for AI (under $2M […]. This prediction came true: Firms continued with AI experiments that lacked meaningful results. Adoption has now slowed (51% adoption in 2017; 53% adoption in 2018).

ROI 50

ROI Technology 50

Forrester's Customer Insights

DECEMBER 6, 2018

Marketers are held to an ever-higher standard of accountability to ROI and business impact. But many marketers struggle to meet these expectations, hampered by long-established habits and lack of knowledge about new data- and analytics-enabled measurement approaches.

Trends 49

Trends Measurement Marketing ROI 49

Eptica

JULY 2, 2019

Date: Wednesday, July 3, 2019 Author: Taoufik Massoussi - Product Manager & Head of AI Delivering best practice in Voice of the Customer programs. Published on: July 03, 2019. This highlights the seven areas that brands should look at if they want to gain real ROI from VoC : 1. Share this page on: Tweet.

Net Promoter Score 62

Net Promoter Score ROI NPS Return on Investment 62

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. We believe these trends will occupy most brands’ efforts during 2019. Customer data: maximize ROI. Partners: optimize the mix to appeal to a broader array of customers. Maximize ROI from Customer Data.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Pointillist

JUNE 5, 2019

Customer experience is a top priority for organizations in 2019 Customer experience is universally recognized as a top priority by most organizations, regardless of industry or size. For example, only 26% say they use revenue as a yardstick to measure customer experience success.

Customer Journeys 89

Customer Journeys Measurement Report Omni-Channel 89

Eptica

FEBRUARY 6, 2019

Date: Wednesday, February 6, 2019 Author: Pauline Ashenden - Marketing Manager Why focusing on CX is key at times of change. Published on: February 06, 2019. Listening to customer insight can help deliver these changes, and ensure they deliver ROI. Why 2019 is all about trust for brands and consumers.

Automotive 73

Automotive Social Media Contact Center ROI 73

CSM Magazine

DECEMBER 10, 2019

Forrester’s recent report states that 1 in 4 people working in CX are at risk of losing their jobs if the investment in their role can’t be justified with a demonstration of ROI (Predictions 2020: Customer Experience, Forrester, Oct 2019). Customer feedback is managed by the customer insights team, right?

Net Promoter Score 52

Net Promoter Score Effort Score Customer Centricity Feedback 52

ClearAction

OCTOBER 25, 2022

Your individual scores reveal your competencies in facilitating customer experience maturity, as described above. Success factors for Align and Embed maturity levels are your methods for facilitating automatic CX excellence: Ask: how you collect customer insights sets the stage for how customer-centric you run your business.

Customer Journeys 71

Customer Journeys Sports Study Leadership 71

Pointillist

MAY 19, 2020

times more likely than underperformers to be able to connect customer data in each channel with three or more other channels. “ Diane Magers, CCXP Founder and CEO Experience Catalysts For the second consecutive year, quantifying the ROI of customer experience initiatives is the top CX challenge.

Customer Journeys 94

Customer Journeys Measurement Report Management 94

North Highland

SEPTEMBER 16, 2019

Summer 2019 provided the timeshare industry with its first glimpses of a shifting consumer landscape. Analyzing and acting on customer insights is often the piece of the process that resonates most with executives in the C-suite. The post Changing How Timeshares Think About Customer Acquisition appeared first on True North.

Travel 45

Travel ROI CRM Entertainment 45

Eptica

JULY 10, 2019

Date: Wednesday, July 10, 2019 Author: Pauline Ashenden - Marketing Manager 5 tips for managing the increasing volume of customer queries. Published on: July 10, 2019. Avoid them having to ask questions at all What if you could predict the typical queries that people will ask at various points in the customer journey?

Self Service 56

Self Service Tips Management Chatbots 56

Kustomer

NOVEMBER 4, 2020

Businesses in various sectors have already employed chatbots to better deliver on customer needs and improve the speed at which business can help consumers. billion in 2019 to $9.4 We’ll see businesses using chatbots to cut operational costs and streamline customer service processes. billion by 2024. Data, Data, and More Data.

Omni-Channel 140

Omni-Channel Customer Experience Chatbots e-support 140

Currency Alliance

DECEMBER 17, 2019

There was a mix of good and bad, for loyalty in 2019. Much of the bad has derived from a lack of belief or understanding from CEOs, who constrain budgets, and prop up short-term earnings with value that ought to flow to customers. The loyalty competencies that got your brand to 2019 probably won’t get you to 2025.

Loyalty 64

Loyalty Strategy Loyalty Programs Travel 64

Qualtrics

OCTOBER 23, 2019

million – which is an ROI of 633%. As we move further into an economy driven by experience, companies must actively manage key experiences for their customers and their employees. We definitely benefited from having a centralized database for all our customer insights through Qualtrics. Driving bottom-line results.

Study 30

Study Consulting ROI Survey 30

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Gainsight

FEBRUARY 13, 2023

This article was originally published in TechHQ in two parts: Data insights drive Zoom innovation and Zoom—the next generation. Data Builds the Certainty to Innovate In challenging macroeconomic times, if you want to innovate at speed, you have to get certainty where you can, and where we can get certainty is through customer insights.

Customer Insights 52

Customer Insights Strategy Innovation Customer Success 52

Storyminers

JULY 6, 2020

Annette was named one of “The 100 Most Influential Tech Women on Twitter” by Business Insider and is regularly recognized by companies around the world as a top influencer in Customer Experience. Arie is a Customer Insight, Customer Strategy, Customer Lifecycle Management, and Innovation Independent Consultant.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Currency Alliance

APRIL 10, 2021

Certainly that’s the case if the outcome will be greater ROI from the department, and an increase in my brand’s NPS score. The 40-60% of less frequent customers are a far larger commercial opportunity. Capture exclusive customer insight. Your proprietary data tells you a lot about your most frequent customers.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Currency Alliance

FEBRUARY 10, 2021

But before we dive into what you need to know (and support) in order to create more value for your company and your customers… Acknowledging certain realities helps build a solid foundation for loyalty. Push your team to capture exclusive customer insight. Your greatest asset is exclusive customer insight.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

SurveySensum

JULY 14, 2020

He is both CCXP and CMRP certified, has been listed in the top 25 CX professionals by CX Magazine, and also published a book on Customer Experience. He specializes in operationalizing customer insight to drive better customer outcomes. Dennis Wakabayashi is a Corporate Customer Experience Champion and an Influencer.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Chattermill

SEPTEMBER 3, 2019

The Billion Dollar Subscription Service: How Dollar Shave Club Built a Best in Class Customer Experience. by Maddy Trusewich on 4 Sep 2019. Customer Experience. The way customers purchase products has changed. Subscription Services. man shaves. The Bottom Line.

Customer Experience 40

Customer Experience Fashion Feedback Customer Journeys 40

Chattermill

SEPTEMBER 3, 2019

The Billion Dollar Subscription Service: How Dollar Shave Club Built a Best in Class Customer Experience. by Maddy Trusewich on 4 Sep 2019. Customer Experience. The way customers purchase products has changed. Subscription Services. man shaves. The Bottom Line.

Customer Experience 40

Customer Experience Fashion Feedback Customer Journeys 40

Forrester's Customer Insights

MARCH 6, 2019

In fact, many privacy budgets shrank in 2019, after firms were forced to spend more than they expected on GDPR compliance in 2018. But what if we told you that customer-centric privacy programs […]. Over and over, clients tell us they just don’t get enough funding for the kind of privacy programs they want to create.

Customer Centricity 46

Customer Centricity Return on Investment ROI B2C 46

Kustomer

NOVEMBER 4, 2020

Businesses in various sectors have already employed chatbots to better deliver on customer needs and improve the speed at which business can help consumers. billion in 2019 to $9.4 We’ll see businesses using chatbots to cut operational costs and streamline customer service processes. billion by 2024. Data, Data, and More Data.

Omni-Channel 52

Omni-Channel Customer Experience Chatbots e-support 52

Currency Alliance

NOVEMBER 17, 2020

It allows us to keep customers engaged when business plans fly out the window, due to marketplace calamities, such as the Covid-19 pandemic. In November 2019 when we published the Top Trends for 2020 , we could not have known about the Covid-19 pandemic. putting the customer at the center of your business model.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Centercode

JANUARY 28, 2019

On an intuitive level, company leaders understand the necessity of Customer Validation. But actually proving the worth of a customer testing program can be a challenge. People managing customers tests are notoriously pressed for time. Most companies are also missing a designated resource for customer testing.

Tips 63

Tips Analysis ROI Metrics 63

Currency Alliance

JUNE 16, 2020

A flag-bearer, for what can be achieved quickly by a travel brand, comes from a travel program whose parent company went bust in February 2019. share customer insight among partners, so you know how to maximize lifetime value for each customer, and can create more personalized engagement.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

SmartKarrot

AUGUST 12, 2021

With the increasing expectations of customers, companies need to look out for new ways to interact and improve their processes and service quality. In this context, many organizations are leveraging AI to boost their customer experience (CX) with more innovative techniques. AI-enabled analytics for vital customer insights.

Customer Experience 11

Customer Experience Automotive Chatbots e-support 11

Help Scout

JUNE 22, 2021

The ROI of great customer service. “We We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” billion in 2019. This is a 16.9% year-over-year increase from its value of $6.5

Customer Service 129

Customer Service Social Media Self Service Knowledge Base 129

Currency Alliance

FEBRUARY 10, 2020

Thanks to supermarkets’ high customer frequency and good data analytics, grocery chains can dynamically apply different points earning levels based on the available margin on each item sold, FMCG/CPG-funded offers, and insight about the share of wallet they are getting from each customer.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52