InMoment XI

APRIL 3, 2024

This includes communicating with a brand via social media, making a purchase online, receiving an email or text confirming an order, providing user feedback on online channels, using a company app, operating a digital kiosk or point-of-sale terminal, or even simply visiting an organization’s webpage. Let’s get into the details.

Customer Expectations 260

Customer Expectations Meeting Customer Experience Touchpoint 260

SurveySparrow

MARCH 19, 2024

If you’re looking for a video marketing guide , you’re not the only one. There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Google also prioritizes video content.

Video 95

Video Strategy Marketing Social Media 95

Lumoa

FEBRUARY 9, 2023

As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Depending on the organization impacted, this can include (for instance) some of the following items: Fixes to the existing product (e.g. The focus on enhancing customer experience has gained traction in recent years.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

Lumoa

JUNE 26, 2023

A marketing strategy with an 89% retention and an even better purchase rate – sounds unreal, right? But with an omnichannel marketing strategy, these numbers are quite achievable. This article tells you all about omnichannel marketing, its benefits, and the top ways to boost your customer experience.

Omni-Channel 208

Omni-Channel Customer Experience Net Promoter Score Effort Score 208

BirdEye

APRIL 16, 2024

Are you looking to expand your reach on social media and draw more eyes to your website, products, or blog? In this comprehensive guide, we’ll walk you through 25 proven strategies to earn loyal followers and maximize your Pinterest marketing campaigns. Let’s get started!

Social Media 69

Social Media Strategy How To Infographics 69

BirdEye

MARCH 11, 2024

According to a recent survey by Birdeye, 79% of businesses produce their social media content in-house, underscoring the necessity of arming these businesses with the proper tools and strategies for success. Table of contents What are hashtags for business? When to use hashtags that’ll generate your dream customers?

Social Media 72

Social Media Trends Analytics Connections 72

BirdEye

JANUARY 25, 2024

Reviews can also be repurposed for various channels and become one of your best marketing tools. But constantly compiling positive excerpts and turning them into tailored social media posts is hugely labor intensive. Why automate social sharing of reviews? Why automate social sharing of reviews?

Social Media 110

Social Media Brands How To Multi-Channel 110

BirdEye

AUGUST 21, 2023

Social media is an important part of every business’ content strategy. But just including social media in the strategy may not be enough. Businesses must understand the value it can bring in boosting brand awareness, domain authority, and revenue for your business, especially with social media SEO.

Social Media 98

Social Media How To Multi-Channel Tips 98

BirdEye

APRIL 17, 2024

In a landmark move aimed at bolstering transparency and trust, YouTube has introduced a mandatory policy requiring creators to disclose the use of AI-generated content in their videos. This aims to address the urgent issue of synthetic media misleading viewers, a problem magnified by rapid advancements in AI capabilities.

Policies 64

Policies Social Media Video Guidelines 64

BirdEye

AUGUST 25, 2023

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. But these platforms hold the potential to be so much more, when combined with social shopping. You can turn your social media audience into customers without them having to leave the platform at all.

Social Media 98

Social Media How To Ecommerce Advertising 98

BirdEye

NOVEMBER 30, 2023

Social media reputation management continues to be the lifeblood of enhancing your overall online reputation. Because they have 75 unique social media accounts across Facebook, Instagram, and Twitter, they must tailor all of their content to match each local audience’s specific needs and preferences.

Social Media 116

Social Media Management Guidelines Brands 116

BirdEye

MARCH 27, 2024

Maintaining an active digital strategy requires businesses to create and publish content across seven to eight different channels, ranging from emails to various social media platforms. However, not every business has the resources or capability to generate original content that engages audiences on all these fronts.

Strategy 59

Strategy Social Media Trends Infographics 59

Magellan Solutions

AUGUST 23, 2023

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

Tools 98

Tools Marketing Social Media Advertising 98

BirdEye

NOVEMBER 16, 2023

We understand that the last thing you need while running your real estate business is another overwhelming list of complex lead-generation tactics that confuse rather than empower you. We’ve curated 29 actionable real estate lead-generation strategies and ideas. Do review marketing to attract more customers 3.

Chatbots 111

Chatbots Social Media Consulting Financial 111

BirdEye

MAY 15, 2023

Social selling is the process of cultivating relationships with prospective customers using social media. It can generate leads, cultivate relationships, increase trust, and boost your brand long before customers connect with you. Table of contents What is social selling? It is a long-term strategy.

Social Media 97

Social Media B2B Multi-Channel Effort Score 97

BirdEye

SEPTEMBER 12, 2023

We live in times that demand every business to have some presence on at least 2-3 social media platforms. You can no longer afford not to have a social media strategy for your business. There is heavy competition among brands on social media. Table of contents Why is social media marketing important?

Social Media 105

Social Media Guidelines Video Analytics 105

Brandwatch CX

JANUARY 29, 2024

Your social media platforms can be a gold mine for leads. Brandwatch uses our presence on sites like LinkedIn and Twitter to generate leads, so we’re going to preach what we practice. If you get it right, social media lead generation is a viable and valuable strategy. How do they use these channels?

Social Media 98

Social Media Tips Groups Brands 98

BirdEye

JULY 13, 2023

billion people are active on social media worldwide. Using social media platforms is one of the quickest ways to boost your brand’s visibility and success. That’s why it’s critical for companies to embrace social media optimization strategies. Table of contents What is social media optimization?

Social Media 98

Social Media Advertising Return on Investment Infographics 98

BirdEye

DECEMBER 30, 2023

With a vast audience of nearly 240 million daily active users, Twitter – currently called ‘X’ – has become a rich platform for brand exposure and customer interaction. In fact, 80% of Twitter users actively discuss brands. Table of contents What is a Twitter business profile? Let’s dive in.

How To 111

How To Social Media Advertising Analytics 111

BirdEye

DECEMBER 5, 2023

A business’s local reputation is one of the most critical factors contributing to its success in a competitive market. Table of contents What is local reputation management? Local reputation management is the process of monitoring, improving, and managing the reputation of a business in a target local market.

Management 111

Management Social Media Multi-Channel Feedback 111

BirdEye

MARCH 22, 2023

Including social media in your marketing strategy is crucial to maximizing your leads. However, running a business can be time-consuming, and implementing social media plans may require assistance. Posting consistently is the number one way to achieve your goals on social media.

Social Media 98

Social Media Tools Multi-Channel Analytics 98

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

BirdEye

APRIL 25, 2023

Social media is essential for businesses to reach a wider audience and build their brand in today’s digital age. However, without a solid social media marketing plan, businesses can miss out on the full potential of social media marketing. How to build a social media marketing plan?

Social Media 93

Social Media How To Infographics Video 93

BirdEye

MAY 10, 2023

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? Content marketing Attract potential clients and generate revenue with high-value content.

Examples 98

Examples Strategy Tips Marketing 98

BirdEye

NOVEMBER 30, 2023

With the right travel agency marketing strategy, travel agents and businesses can attract the ideal client to their business and grow rapidly. This blog post is the complete guide for travel agencies to unlock opportunities, grow their business, and use the best marketing strategies to reach their clients.

Travel 110

Travel Marketing Social Media Hotels 110

BirdEye

MARCH 20, 2024

However, it all boils down to their content strategy and the best time to post on Instagram. Our research also shows that 79% of multi-location businesses post social media content centrally and manage content creation, scheduling, and publishing from the corporate offices. Yes, Instagram posting time matters.

Engagement 64

Engagement Social Media Multi-Channel Video 64

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

Joe Rawlinson

AUGUST 12, 2022

According to a survey, 68% of marketers say social media helped them generate more leads. The figure highlights how effective generating leads from social media can be with the right strategies. When done the right way, running social media contests can be powerful lead generation tactics.

Social Media 78

Social Media Marketing Tips Fashion 78

BirdEye

OCTOBER 31, 2023

Customers today heavily depend on online review sites, public forums, and social media channels when choosing businesses. Customers today heavily depend on online review sites, public forums, and social media channels when choosing businesses. Table of contents What is reputation management? Support is great.

Company 111

Company Management Social Media How To 111

BirdEye

DECEMBER 26, 2023

Every business owner wants to expand and invest in newer markets. By monitoring customer signals and feedback, you can know your standing in the market and try to become the #1 choice against all odds. Table of contents What is brand salience? Brand awareness vs. Brand salience Why is brand salience important?

Brands 105

Brands Social Media Competitive Advantage Analysis 105

Retently

AUGUST 3, 2023

“Customers are no longer buying products and services– they are buying experiences delivered via the products and services.” – Gregory Yankelovich In a world where your potential competitors are just a click away, customer experience is the new marketing battleground. It’s the heart and soul of your brand.

Customer Experience 148

Customer Experience Net Promoter Score Effort Score Social Media 148

BirdEye

DECEMBER 21, 2022

Social media is an ever-changing landscape where trends rise and fall every day. If you aren’t keeping a close eye on the latest social media trends, you might be left guessing while your follower count decreases. billion users by 2023. TikTok is becoming more than just a social platform.

Social Media 97

Social Media Trends Video Brands 97

BirdEye

APRIL 13, 2023

Social media advertising has changed the marketing and advertising world by making it easier than ever for businesses to reach their target audience. With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness.

Social Media 98

Social Media Advertising Video Fashion 98

BirdEye

FEBRUARY 21, 2023

Social media has completely changed the way we communicate and connect with one another over the past two decades. Social media is also a powerful marketing tool used by businesses of all sizes. We’ll start by discussing some of the key concepts and benefits of using social media.

Social Media 98

Social Media Management Multi-Channel Analytics 98

BirdEye

APRIL 20, 2023

Local lead generation is a great way to reach potential customers in your area and increase your revenue. But how can you generate local leads? In this blog, we’ll show you the best strategies for generating local leads that will help you get more revenue from your business.

Social Media 98

Social Media Multi-Channel Metrics Effort Score 98

ChurnZero

APRIL 1, 2024

Onboarding needs to be seen as more than just getting your new customers familiar with the products or services they bought recently. The human element is key to effective onboarding, especially for more complex products and services. AI is here to stay and it will continue to make the lives of CSMs easier as it matures.

Customer Journeys 76

Customer Journeys Strategy Analysis Tips 76

BirdEye

MARCH 8, 2024

Are you looking to expand your business and accelerate growth, yet find yourself stuck as every cheat sheet seems to skirt around the actual methods for increasing your social media followers? Social media is vital for every business, beginning with the crucial step of increasing your follower count on each platform.

Social Media 59

Social Media Tips Multi-Channel Groups 59