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The Game-Changer: Why Omnichannel Comms is Critical for Gaming

Comm100

In the fast-paced, high-stakes world of the gaming industry, the phrase “adapt or perish” couldn’t be more relevant. One area where the industry has witnessed a dramatic transformation is in player support and communication. They need comprehensive, industry-specific solutions. They need platforms like Comm100.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

A multi-dimensional CX strategy can be much more beneficial for your brand than one-dimensional customer service. Then, use metrics like churn rate, CSAT, and CVR to gauge which touchpoints are negatively impacting CX. This is where customers can switch to a new channel without needing to repeat themselves to a new agent.

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How to Improve Customer Experience in the Insurance Industry

Ecrion

Did you know that the insurance industry in the United States netted $1.22 The majority of customers use six different touchpoints when attempting to purchase an item. Chances are your company offers a multi-channel approach to keep your customers both engaged and satisfied. trillion in 2018? Get your free guide.

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Top Five Obstacles to Customer Centricity #4 Multi-channel Journey

Peter Lavers

Respondents are asked how well each statement describes their business, and the 4th most agreed with statement is : “My company hasn’t mapped the multi-channel customer. Channels being seen as just a cost, leading to companies trying to ‘force’ customers to ‘shift’ to a lower cost channel or outsourcing critical touchpoints off-shore.

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Medallia vs. Qualtrics vs. Lumoa: A Buyer’s Guide

Lumoa

But how can you support your customers on all the different channels they reach out on and offer a personalized yet unified response? In your CX platform dashboard, you can see how your customers behave across all touchpoints and can personalize your interactions with them based on their behavior and preferences.

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Optimove’s 2023 Survey Key Highlight: Brands Still Subject Consumers to Marketing Fatigue

Optimove

Key takeaways: Consumers are subjected to marketing fatigue across industries. Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The Consumers’ Perspective Consumers want fewer messages : 66% of consumers want fewer marketing messages, and 27% feel bombarded by them.

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What is Attribution in Digital Marketing?

DemandJump

These insights, in turn, let you spend the marketing budget more efficiently and make the most of the unique customers who are finding you through each channel. Because digital content marketing has gotten so much more sophisticated, the multi-touch attribution model started to gain popularity. What is Multi Touch Attribution?