CCO Council

MAY 13, 2014

Customer executives are regularly challenged to prove the value of their initiatives. To effectively demonstrate value, customer executives need to show how their customer initiatives impact one or more of these key factors. Expected change in customer value is another valuable means of demonstrating ROI.

Customer Centricity 85

Customer Centricity ROI Measurement Chief Customer Officer 85

Optimove

NOVEMBER 29, 2023

Our new report unlocks valuable insights into customer perceptions of AI, and provides tips on how to best use AI to enhance the customer experience and increase lifetime customer value (LCV). Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers.

Report 52

Report Consumers Loyalty Brands 52

CloudCherry

MARCH 19, 2018

You might think that your business is delivering great experiences to customers, but are customers actually finding value in it? Also, is your business able to measure tangible value from it? Merely investing in a Customer Experience Management tool doesn’t suffice. Bridge customer comments with their actions.

Customer Experience 150

Customer Experience Customer Journeys Lifetime Customer Financial 150

Alida

JUNE 15, 2017

Customer Experience (CX) is a messy space. Seasoned managers know that CX business cases can fall over despite listening intently to the voice of the customer. Seasoned managers know that CX business cases can fall over despite listening intently to the voice of the customer. What do you believe?

Customer Experience 157

Customer Experience Lifetime Customer Customer Centricity Resources 157

Kayako

MAY 18, 2017

Think about your ideal experience as a customer. When customer service is like that, you don’t think about excessive effort, and endless back and forth communications. Imagine a world where reply time, a pillar of customer support metrics, wasn’t the critical factor — but it was customer context? Asking the customer less.

Loyalty 224

Loyalty Customer Journeys Study Tips 224

CSM Practice

SEPTEMBER 16, 2021

But while you might assume that you’ll need an endless stream of new customers to reach the next level, your success might actually hinge on your ability to retain and grow your existing customers. That’s because, according to SEMRush data , it makes far more financial sense to keep your current customers and help them grow over time.

Connections 52

Connections Lifetime Customer Customer Retention Loyalty 52

ProProfs Chat

DECEMBER 7, 2021

Customer lifetime value (CLV) is calculated in business marketing strategies to see the bigger picture. For businesses looking to acquire and retain valuable customers, understanding the lifetime value of a customer is important. What is Customer Lifetime Value (CLV). Here’s the moment of truth.

Metrics 52

Metrics Lifetime Customer Customers Customer Retention 52

Totango

FEBRUARY 28, 2019

Your user adoption metrics create a silent, unending conversation between your enterprise and your customer. They are invaluable in helping you understand the results your customers are getting from your product. And in today’s customer-centered economy , there’s nothing more important than generating real value for your customer.

Metrics 83

Metrics Customer Success ROI Measurement 83

CSM Magazine

JUNE 10, 2022

One-time passcodes, or OTPs, sent to mobile phones are the cornerstone of many organizations’ customer authentication strategies. It’s a near certainty that the true extent of the problem is severely under measured. This is especially true across digital channels where customers can take their business elsewhere with just one click.

Lifetime Customer 52

Lifetime Customer Social Media Consumers Survey 52

Totango

FEBRUARY 26, 2019

You’ve won a great new customer and it seems like it’s time to celebrate. Some companies don’t realize that to develop long-term relationships with customers, there’s an important retention step that comes after the transaction: customer onboarding. 6 Customer Onboarding Strategies to Retain Customers.

Strategy 78

Strategy Software Lifetime Customer Social Media 78

Totango

JANUARY 24, 2019

Your customers should be your greatest obsession. The digital transformation of business has created a customer-centered economy built on subscriptions, personalized services, and new definitions of customer loyalty. Defining Your Customer. Creating a customer health score. Connecting Customer Data Streams.

Customer Engagement 54

Customer Engagement Engagement Lifetime Customer Customers 54

Totango

MAY 23, 2019

When your goal is to grow your customer’s business, upselling becomes a means, not an end. That’s the advantage of working within a customer-centric environment. Your success depends on your customer’s success, so expansion becomes a necessity for both parties. Customer success upsells are critical to your own success.

Customer Success 74

Customer Success Effort Score Customer Centricity How To 74

CSM Magazine

AUGUST 31, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time. The Customer Life Cycle.

Customer Journeys 69

Customer Journeys Net Promoter Score How To Culture 69

BlueOcean

FEBRUARY 7, 2019

Those metrics were born in an era when customer service was a race, where whoever got to the finish line first (i.e. off the phone) – upsetting the least number of hurdles, extra points for a graceful gait – was the champion, the most successful, the most likely to win “customer service agent of the year.”.

Metrics 219

Metrics Customer Care Measurement Contact Center 219

CustomerSuccessBox

OCTOBER 21, 2021

Customer Success has become a must for every SaaS business with the advent of the subscription economy. But just having a customer success department does not solve issues with your churn rate, customer lifetime value, retention rate, or MRR/ARR. It starts by understanding why customer success is important.

Customer Success 52

Customer Success Effort Score B2B Customers 52

BlueOcean

DECEMBER 22, 2015

Thanks to emerging customer support channels like social media and live chat, as well as evolving technologies like speech recognition, there are more ways than ever for customers to initiate (and resolve) a service inquiry. With customer service channels in constant movement, what will be the impact on the phone channel?

Self Service 120

Self Service Contact Center Comparison Call Center 120

Totango

MARCH 21, 2019

Realizing lifetime value from your customers is about generating lifetime value for your customers. That’s the central tenant of the customer success approach to business. It reflects the current customer-centered economy that has encouraged customer fluidity and placed greater emphasis on the customer experience.

Customer Success 85

Customer Success ROI Lifetime Customer Customer Journeys 85

Bold360

MAY 26, 2020

The term “customer experience” (CX) doesn’t seem to have a standard definition, but it’s often used interchangeably with customer journey, brand perception and customer engagement. omnichannel engagement) across the entire customer journey. Why is Customer Experience (CX) so important? The CX opportunity.

Self Service 52

Self Service Customer Experience Net Promoter Score NPS 52

Up Your Service

AUGUST 9, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time.

Customer Journeys 45

Customer Journeys Net Promoter Score Culture Measurement 45

Totango

SEPTEMBER 19, 2019

Becoming customer-centric —putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product. Customer feedback. Support tickets.

Customer Centricity 59

Customer Centricity Data Case Study Lifetime Customer 59

Up Your Service

AUGUST 9, 2018

Many organizations are using customer journey mapping to understand and improve the experience of their customers. What is a Customer Journey Map? What is a Customer Journey Map? Customer Journey Maps are a visual representation of a customer’s relationship with your people, products, services and brand over time.

Customer Journeys 40

Customer Journeys Net Promoter Score Culture Measurement 40

Confirmit

FEBRUARY 27, 2020

And I get that customers are important… but at the risk of offending my own customers, sorry, but I don’t feel quite that way about you. I want to ensure we do a good job and that our customers feel they can trust and rely on us. In this age of metrics run rampant, is it possible to even measure passion?

Tips 52

Tips Case Study Lifetime Customer Analysis 52

Totango

OCTOBER 22, 2020

When operating within a customer-centered economy , maintaining client satisfaction is an absolute necessity—a fact that’s been made all the more true thanks to today’s increasingly digitized business landscape. Additionally, monitoring customers who haven’t logged any tickets in awhile can also indicate there is a problem ahead.

Management 64

Management Net Promoter Score Effort Score Software 64

CSM Magazine

JUNE 12, 2015

Don’t we all wish that customers came with a lifetime guarantee? In that perfect world, customer retention would be at 100% and customer turnover would be zero. Since that’s not the world we live in, customers need to experience prompt and dedicated attention at every major customer touch point.

Lifetime Customer 40

Lifetime Customer Measurement Customer Service Effort Score 40

BlueOcean

MAY 16, 2017

And a partner can make decisions with a comprehensive understanding of what’s important to your organization and your customers. These metrics are important, but the other side of the ledger is the customer experience – and lifetime customer value. We understand there is a business model for low value transactional work.

Contact Center 136

Contact Center Call Center Government Culture 136

CSM Magazine

AUGUST 10, 2017

Being customer led makes for better businesses. While digital advances mean that the customer’s world is being inexorably re-imagined, the customer needs to be kept close. True insight organisations are building market share by taking customers away from un-insightful, non-listening, non-responsive businesses.

Customer Insights 40

Customer Insights Customer relationships CRM Comparison 40

BlueOcean

JANUARY 8, 2019

One negative customer experience may seem like a drop in the ocean of all your customer interactions, but it’s never that simple. It’s worth mentioning that many customer relationships can be saved even after a bad experience with the actual product or service, particularly if they choose to contact a customer service rep.

Lifetime Customer 299

Lifetime Customer Contact Center Poor Customer Service eBook 299

ijgolding

MAY 20, 2015

It fills me with no joy to have to write a post about companies that have delivered unacceptable Customer Experiences. Regular readers of my blog know by now that I write about the good, the bad and the ugly when it comes to Customer Experience so that others may learn from the experiences that I and people in my networks have.

Net Promoter Score 120

Net Promoter Score How To Effort Score Lifetime Customer 120

SurveySensum

JULY 14, 2020

The Super-Heroes of Customer Experience are here! Customer Experience – The new focus of 2020! Customer Experience has become a top priority for businesses in 2020. Here is a list of 150 Global Customer Experience Thought Leaders and Influencers who have taken Customer Experience to the whole new level.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Totango

AUGUST 8, 2019

Imagine if you could give your customers that “day 1” feeling of excitement and potential throughout the entire customer journey. That’s the goal Amazon CEO Jeff Bezos has for his customers. He believes customers desire “something better” and that your business needs to provide that kind of continued value. Reduce churn.

Customer Centricity 90

Customer Centricity Customer relationships Metrics Lifetime Customer 90

NobelBiz

FEBRUARY 21, 2023

Customer lifetime value is a metric used in business to assess how much money a company can expect to generate from a client over the duration of their whole interactions or “lifetime”. Customer lifetime value estimates can be complicated due to variations in product type, price, frequency of purchase, and total buy volume.

Call Center 52

Call Center Effort Score Net Promoter Score Consumers 52

NobelBiz

FEBRUARY 15, 2023

Customer lifetime value is a metric used in business to assess how much money a company can expect to generate from a client over the duration of their whole interactions or “lifetime”. Customer lifetime value estimates can be complicated due to variations in product type, price, frequency of purchase, and total buy volume.

Call Center 52

Call Center Effort Score Net Promoter Score Consumers 52

Totango

APRIL 23, 2019

The rate at which your customers extend their relationship with you determines how fast and how far your enterprise can grow. As such, being able to accurately calculate your renewal rate gives you insight into your customer success team’s performance. A Guide to Calculating Customer Renewal Rate.

How To 70

How To Effort Score Lifetime Customer Customer Success 70

LiveChat

OCTOBER 5, 2015

The attitude you give out to a customer is the same attitude you will get back. If you love to sell, customers love you back. If you don’t like what you do, customers can see it, and they’re less likely to buy from you. Passion is tangible and customers and your colleagues can feel it when they’re around you. Confidence.

Sales 28

Sales Return on Investment Effort Score Industry 28

Wootric CX Blog

MAY 12, 2020

Your colleagues in the SaaS world tell you that it’s the best way to take your customers’ pulse. You’ve seen a few case studies claiming it’s the only number you need to measure. It’s true that Net Promoter Score is a great way to engage with your customers and solicit tons of feedback. ” Setting up an NPS program?

Net Promoter Score 98

Net Promoter Score NPS Effort Score Feedback 98

Beyond Philosophy

DECEMBER 23, 2015

In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today. They are; Customer Experience and Value Optimization.

Chief Customer Officer 60

Chief Customer Officer Omni-Channel Customer Centricity Consulting 60

SmartKarrot

JULY 26, 2021

A lot has been said and written about customer experience and still, there are tons of questions on CX. This article attempts to answer some of the most frequently asked questions on customer experience. What is customer experience? Customer experience (CX) refers to the impressions that your customers have on your business.

Customer Journeys 11

Customer Journeys Customer Experience Net Promoter Score Self Service 11