ShepHyken
JUNE 24, 2020
It’s about customer retention—which can lead to customer loyalty. Loyal customers are important to all businesses regardless of industry or size—large, small, B2B or B2C. It’s easy to measure customer satisfaction at different levels. That’s your customer retention number. Let’s get started.
Totango
MAY 5, 2020
These businesses will be well-situated to speak to, lead, and ultimately retain customers through customer retention strategies in B2B like the following: Re-evaluate Current Digital Engagement Strategy Make Use of Key Engagement Metrics Personalize Communication Foster Lasting Relationships.
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One Millimeter Mindset
NOVEMBER 28, 2018
Are competing customer retention cultures crippling your organization or association? First, competing customer retention cultures are sustained within traditional departmental silos and business models. And while organizations talk the talk about being customer-focused, walking the walk falls short.
One Millimeter Mindset
DECEMBER 19, 2018
These 18 ways create a more effective customer retention strategy. Or a sales engineering professional, a customer service professional, or any other professional engaged in acquiring and retaining customers. That habit creates a set of behaviors and expectations which impact how we best serve customers.
ClientSuccess
JANUARY 25, 2021
And, for as much as you work to make customer success an organization-wide effort, your department leaders and/or executives are most likely the ones spearheading this initiative, leaving CSMs themselves free to deal with customer-focused tasks. Actionable ways to bridge the gap between customer success and marketing.
One Millimeter Mindset
NOVEMBER 29, 2018
Your employees are confused about their customer retention roles. Into customer experiences, customer success and customer retention. First, ponder whether your hiring processes focus on hiring employees to fulfill customer retention roles. . You have an A, B and then Z model.
One Millimeter Mindset
NOVEMBER 8, 2018
An association or organization sends a clear message to their customers about whether they are more technology-focused than customer-focused. When we abandon customers repeatedly throughout their relationships with our organizations and associations, they defect. Listen to my video o n Customer Abandonment.
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