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How Prepared Are Financial Firms Feeling for Consumer Duty?

InMoment XI

In our recent virtual panel discussion, we explored how different financial firms are embracing the Consumer Duty Act and identified areas where most of their resources have been designated. How Prepared Do You Feel for Consumer Duty? What Have Been Your Biggest Challenges in Getting Ready for Consumer Duty?

Consumers 492
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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

In today’s cut-throat market, differentiating your brand is more important than ever. Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. Why is this important?

Analysis 260
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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. What Is Market Segmentation? If not, that’s okay because market segmentation isn’t primarily concerned with how many customers you have.

Marketing 260
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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

What is the cornerstone of sustainable growth and competitive advantage today? The answer is that a business can benefit from technology in this digital age to attract high-quality traffic and engage customers effectively. Well, at least that means that nothing has changed for marketing, doesn’t it?!

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7 New Technologies to Improve Customer Service in 2021

TechSee

consumers required assistance during the pandemic. As 2021 gets underway, new technologies to improve customer service are emerging, that help businesses boost their service levels while still keeping a firm eye on their bottom line to ensure business continuity in a challenging economic environment. .

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InMoment (integrated) Experience: Changing The Game

InMoment XI

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. Worldwide Furniture Retailer Redefines Comfort through Integrated CX One of the biggest companies in the furniture space is pioneering a future where relaxation meets technology.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. Doing this allows you to cultivate a strong and recognizable presence in the market. Analyzing competitor strategies and market perceptions provides valuable insights for refining your own brand positioning.

Brands 378