SaaS Customer Success: Key Roles, Strategies, and Tools
Help Scout
JANUARY 27, 2022
One of the best steps any SaaS company can take to improve customer retention is an investment in customer success. Read the full article
Help Scout
JANUARY 27, 2022
One of the best steps any SaaS company can take to improve customer retention is an investment in customer success. Read the full article
Totango
APRIL 4, 2024
“What’s your company’s most important business outcome in 2024?” If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Pre-sale interactions are unbelievably crucial for setting the tone for the overall customer experience. We need sustainable growth.
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Totango
NOVEMBER 27, 2023
After several years of relentless pursuit of new business, 2023 made it clear to many companies that growth at all costs is not a sustainable strategy. Forrester recognizes the value customer success platforms can provide to B2B companies looking to foster retention, growth, and advocacy.
Gainsight
FEBRUARY 29, 2024
When it comes to building long-term scalability and efficiency for their businesses, more and more SaaS companies are turning to channel and ecosystem partners as a critical strategy within their go-to-market programs. Ensuring clear and effective communication pathways between partners, vendors, and customers is paramount.
Speaker: John Ragsdale, Vice President of Technology Research for TSIA
As enterprise technology firms are in the midst of a rapid transition from on-premise to cloud technology, product development, sales, implementation, and support strategies are obliged to follow suit. One of the most visible changes to companies as part of this transformation is the advent of customer success.
Totango
JANUARY 22, 2024
AI also emerged as a topic when we asked three of our executive leaders – Chief Marketing Officer Karen Budell , SVP of Customer Success Chris Dishman , and Chief Revenue Officer Dennis Reardon – to share their industry predictions for 2024. By nature, CSMs feel inclined to assume any responsibility involving the customer.
ChurnZero
MARCH 28, 2023
As you grow your customer base, you must also dedicate resources to Customer Success. A successful subscription model depends on retention. One key to keeping customers is keeping them engaged. What is customer engagement? Customer engagement is the sum of all interactions between a customer and a company.
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The eBook will walk you through: The three-part framework for creating meaningful customer relationships that last. 16 static touchpoints and ongoing campaigns to use in your customer journey to drive customer success and satisfaction. Tips on finding technology to scale your customer engagement and advocacy strategy.
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