Implementing Proactive Chat Initiatives to Reduce Shopping Cart Abandonment
Comm100
JUNE 5, 2024
Shopping cart abandonment is a major headache for eCommerce businesses, leading to significant lost revenue—but there’s good news: proactive chat initiatives can make a big difference. As we mentioned, most eCommerce chatbots are being used in the B2C sphere, but the real gold mine lies in the B2B aspect of online business dealings.
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