NetBase

SEPTEMBER 4, 2019

Do you know which metrics to monitor when facing a social media crisis ? Get a pen ready and write these crisis management metrics down for future reference! And based on an analysis of more than 200 brands, NetBase found that most brands have a net sentiment score of 50. Who started this mess for your brand?

Social Media 63

Social Media Metrics Management Effort Score 63

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

Lumoa

NOVEMBER 17, 2022

In the past two years, we’ve seen a massive surge in online shopping, from tech products to fashion items. Companies must gather real-time data to keep up with ever-changing customer needs,” says Jesse Galanis, Content Manager at Switching2Mac. Your customers will feel valued and trust your brand.”. trillion by 2025.

e-support 208

e-support Customer Experience Social Media Chatbots 208

C3Centricity

JUNE 5, 2019

Their brands have not performed as well as they had hoped this year and they are looking for a solution – fast! In particular, they have all said that one or more of their brands is stable – to be polite – and that they want to reverse the trend. How to Stop a Declining Brand. Emotional, subjective benefits.

Brands 159

Brands Social Media Advertising Measurement 159

Horizon CX

DECEMBER 1, 2023

The Art of Selling CX: Convincing Skeptical Senior Leaders on Customer Experience Success Introduction In the dynamic landscape of customer experience (CX) management, the journey extends beyond strategic implementation; it’s a constant process of persuasion and selling ideas, especially to senior leadership.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

NetBase

JULY 16, 2020

The social mood has shifted socially to overwhelming anger and brands are showing up by reassessing how to connect with consumers. How can companies capture the social mood and bring their brands back to social to connect meaningfully with consumers there? Ways brands are recapturing consumers’ heart.

Consumers 60

Consumers Brands Social Media Analytics 60

NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

BlueOcean

DECEMBER 13, 2022

Gas, grocery, fashion, technology… and probably more. In fact, 56% of customers are more likely to buy from a brand if they belong to their loyalty program. According to Bond Brand Loyalty’s 2022 Loyalty Report , a new variable has entered the game that changes how customers view loyalty—that the “brand is loyal to me.”

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

Grade.us

MAY 4, 2021

Last week, we had a fantastic webinar with Veronica and Ellie from our sister company, Traject’s social media management software Sendible. In our webinar, we shared a variety of really important social media tips for marketing your local business. How to know what to post on each social channel [9:40].

Social Media 26

Social Media Tips Advertising Strategy 26

NetBase

APRIL 9, 2020

With uncertainty all around us, the time has never been better to do an internal brand analysis, and cosmetic brands have a bevy of untapped insights to explore. Next generation AI-powered consumer and market intelligence works wonders when combined with brand specific customer data – assuming you have the right solution! ?Customer

Brands 60

Brands Social Media Fashion CRM 60

Storyminers

JULY 29, 2016

So how do you ensure your brand is retaining its precious customer base? We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . Doing so will motivate your customers who to not only buy more, but become advocates for your brands and help you attract new customers.

B2C 124

B2C Customer Retention Strategy Brands 124

Hallmark Business Connections

MARCH 9, 2021

If you’re a brand marketer, that meant pivoting your strategy to account for the “new normal,” tossing out (or heavily revising) now-defunct messaging, and collaborating with teammates over Zoom rather than in person. If this sounds too old-fashioned when marketing to Millennials or GenXers, think again. pre-pandemic.

Marketing 97

Marketing Brands Tips Financial 97

C Space

APRIL 22, 2020

The Brand Move Roundup – April 22, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus.

Brands 52

Brands Fashion Hotels Entertainment 52

Retently

NOVEMBER 27, 2023

Outsourcing can range from a large contract, in which a big company manages IT services for another big company, to the practice of hiring a copywriter to write a piece of content. Use your NPS as a valuable metric to track growing profit and customers’ overall sentiment of your brand.

NPS 147

NPS Net Promoter Score Multi-Channel Customer Success 147

BirdEye

JUNE 15, 2023

Many leading brands like Tesla, Dropbox, and Airbnb successfully use refer-a-friend programs to grow revenue. Choose a referral program software Businesses can either create their own refer-a-friend program or use referral software to manage their campaigns. Also, be sure to use intuitive software.

Sales 98

Sales Social Media Gamification Brands 98

delighted

JUNE 3, 2021

On the other, recent developments in IT infrastructure and data analytics have made it possible to track a customer’s journey across multiple touchpoints, from social media ads and interactions, to the website, app, chat, customer service calls and email, and finally back to the brick-and-mortar store.

Omni-Channel 100

Omni-Channel Retail Consumers Trends 100

BirdEye

AUGUST 7, 2023

Old-fashioned word of mouth was the best way to get the word out about your auto repair shop. Auto repair marketing refers to the strategies and activities implemented by auto repair businesses to promote their services, attract customers, and build brand awareness. Increases your online presence and builds brand awareness B.

Strategy 52

Strategy Sales Marketing Social Media 52

NetBase

APRIL 26, 2019

Understanding how to use Twitter should be required social media marketing 101 for brands, yet many remain fuzzy on how to use it strategically. Fortunately, for those brands, we’re here to help! Why Should Your Brand Bother with Twitter? The trick is to get those conversations happening about your brand!

Brands 57

Brands Social Media Fashion Customer Care 57

C Space

MARCH 12, 2020

The Brand Move Roundup. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In a fast-moving global crisis such as the current coronavirus outbreak, brands have an important role to play. Chris Nurko. Chief Innovation Officer, C Space. Technology.

Brands 52

Brands Airlines Fashion Travel 52

BirdEye

JULY 25, 2023

Social proof is a key form of marketing psychology that leverages positive mentions about a business to convince customers to invest in them. Just as sharing a viral tweet everyone is sharing or following the same fashion trend everyone is wearing, seeing glorious reviews for a business makes people want to try them out.

Examples 52

Examples Social Media Effort Score Case Study 52

Second to None

APRIL 18, 2019

Marketing strategies inevitably change over time–especially when that time covers the birth of social media, a slew of technological advances and the blossoming of a new generation. A whopping 92 percent of customers trust influencer recommendations over brand advertisements or celebrity endorsements. [3]

Marketing 76

Marketing Customer Experience Social Media Fashion 76

SurveySparrow

JUNE 2, 2020

Therefore, recently the companies focus on the development of the employer’s brand and consider it a strategic direction of development. According to Employer Brand Research 2017 , for 88% of surveyed millennials, it is important to be part of a company with the right values ??and Why Is Employer Branding So Important?

Tips 52

Tips Brands Culture Financial 52

Eptica

APRIL 18, 2018

Date: Wednesday, April 18, 2018 How good is the digital customer experience from travel brands? Those who get it wrong can face a barrage of complaints and criticism on social media – witness the high profile social media backlash experienced by United Airlines last year. Published on: April 18, 2018.

Travel 49

Travel Brands Airlines Customer Experience 49

Kustomer

SEPTEMBER 7, 2022

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast, Gabe Larsen is joined by two CX leaders, Michael Miller and Vikas Bhambri, to discuss how to manage different types of customer expectations and service expectations during a global pandemic. The first is setting expectations for product arrival.

Customer Expectations 98

Customer Expectations Management Communication Customers 98

BirdEye

MAY 12, 2023

In this article, we’ll look at some of the big brands’ most successful referral code examples for inspiration. Referral codes provide convenience to both businesses and customers: A referral code helps you manage your referral program and track where your referrals originate. Table of contents What is a referral code?

Examples 98

Examples Apparel Social Media Fashion 98

Vonage

AUGUST 11, 2015

Excellent customer service can be as good (and often better) for your brand than a well-orchestrated PR campaign: get your customers to do the talking for you! As far as customers are concerned, it’s often much easier to pick up the phone and speak to someone than it is to track a brand down on social media.

Customer Service 120

Customer Service Contact Center Social Media Multi-Channel 120

C Space

APRIL 21, 2020

The Brand Move Roundup – April 21, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. All stories are free to stream on desktop, laptop, phone or tablet.

Brands 52

Brands Hospitality Entertainment Healthcare 52

SurveySensum

JULY 6, 2023

For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices. OMNICHANNEL MARKETING, and CUSTOMER SUPPORT Because your customers want the flexibility to engage with your brand across various channels seamlessly.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 6, 2023

For instance, Patagonia, a trendy fashion store conducted surveys, and discovered that its target customers are looking for sustainability and eco-friendly fashion choices. OMNICHANNEL MARKETING, and CUSTOMER SUPPORT Because your customers want the flexibility to engage with your brand across various channels seamlessly.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

Customers Rock!

JANUARY 17, 2011

Social media has been making it easier for user-generated content to appear as part of a brand’s marketing, usually with consumers. If a consumer is truly a loyal fan of that brand, they will be very excited to see their submission being used by their favorite company. Not a great way to create long-term relationships.

B2B 178

B2B Social Media Customer Experience Travel 178

CSM Magazine

JULY 14, 2022

Instagram has begun to have a substantial informational social influence, and the platform has allowed the emergence of influencers who have the power to affect the buying habits or quantifiable actions of others because of the influencer’s authority, specialized knowledge, or insight into a specific subject. It Fits Any Business.

Social Media 59

Social Media Customer Service Company How To 59

NetBase

AUGUST 29, 2019

Every brand has to worry over staying relevant with today’s fickle and digitally distracted consumers. So, uncovering ways to extend a brand’s shelf life are essential – and readily available, thanks to social listening. And it doesn’t require a full reimagining of a brand, but staying open to that possibility is wise!

Brands 56

Brands Trends Fashion Case Study 56

SurveySensum

JULY 24, 2023

And to deliver that brands are diving deep into customer feedback and advanced technologies and are focusing on creating personalized experiences, targeted promotions, and even mind-blowing VR and AR shopping experiences. It’s like having your own fashion-savvy sidekick right in the dressing room! How convenient is that?

Retail 52

Retail Trends Self Service Customer Experience 52

Eptica

MAY 29, 2019

Date: Wednesday, May 29, 2019 Author: Pauline Ashenden - Marketing Manager 5 key findings around customer trust in retail. Author: Pauline Ashenden - Marketing Manager Across every sector, trust is increasingly central to the customer experience and hence business success. Published on: May 29, 2019.

Retail 56

Retail Fashion Social Media Banking 56

Kitewheel

JUNE 22, 2020

But how can brands appeal to the Gen Z market? Gen Z is drawn to companies that align with their principles; they want to see what is important to them and the world reflected in brands. Gen Z tends to be progressive, authentic, and socially conscious. Making noise is not enough to attract a Gen Z buyer.

Social Media 52

Social Media Advertising Fashion Video 52

SurveySensum

JULY 19, 2023

According to a new Forbes Insights and Arm Treasure Data survey of more than 1000 customers worldwide, 74% of customers said they are likely to buy from brands based on experience alone. This statistic emphasizes the critical role that retail customer experience plays in customer loyalty, brand advocacy, and business growth.

Retail 40

Retail Examples Customer Experience Social Media 40

Method:CRM

FEBRUARY 8, 2019

Social media marketing looks little like it did just a few short years ago. These social media geniuses use their natural charm and relatability to build connections with thousands or even millions of followers. Initially centred around fashion and fitness, influencer marketing now involves every niche imaginable.

CRM 63

CRM Marketing Social Media How To 63