InMoment XI
OCTOBER 21, 2021
Recently, a client asked me what we at InMoment thought defines a “customer interaction,” as there had been some debate on the subject within his team. Quickly, we were asking ourselves not only about the characteristics of an interaction, but beyond that, what falls under the larger umbrella of customer experience?
Kayako
APRIL 1, 2022
Every eCommerce company juggles the balance of where to prioritize resources and drive revenue. Good customer service is the number one quality customers seek from eCommerce companies. Customer experience is the key brand differentiator that drives sales and grows customer loyalty. Continued Growth in ECommerce.
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Lumoa
JUNE 9, 2020
Just as with customer experience in every other business segment, eCommerce customer experience is growing increasingly important in our current economic climate. The eCommerce market is expected to grow by 11 trillion dollars between 2021-2025. Take, for example, functional kids’ wear brand Reima.
Retently
FEBRUARY 20, 2023
In a highly competitive environment, assessing the success of a DTC brand just by checking the revenue and customer lifetime value is not enough. RFM and NPS are widely used in ecommerce for these purposes. For a quicker result, NPS will do the job as it assesses customer attitude and loyalty to the brand. What is NPS?
InMoment XI
FEBRUARY 9, 2024
Automotive brands need to understand customers’ needs and preferences, and then adapt accordingly, to deliver outstanding experiences that win and retain customers. They expect brands to understand them in turn, and then use those insights to deliver ultra personalized experiences, communications, and offers.
ModSquad
MAY 13, 2021
Every interaction with your customer is an opportunity to build your connection and inspire a sense of loyalty with them. Creating loyal customers is more essential to your ecommerce business plan than attracting new buyers. It’s one thing to ensure your customers are satisfied with their interaction or transaction.
InMoment XI
MAY 31, 2022
A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. The goal of journey mapping is to gain a deeper understanding of your customer, how they interact with your brand, and how each interaction affects your relationship. Plot Touchpoints.
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