Retently

OCTOBER 1, 2018

Research from Vision Critical shows that the total annual cost of unhappy customers for businesses can go up to $537 trillion. What’s more, it seems that 51% of customers leave a brand because of poor experiences, and 81% of consumers say them switching brands could have been prevented by the business in question.

Customer Journeys 99

Customer Journeys Touchpoint Social Media How To 99

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

Customer Journeys 115

Customer Journeys Touchpoint B2B Social Media 115

SurveySparrow

JULY 4, 2023

When a customer enters your store or visits your website, they bring with them a need, a desire, or a problem to solve. The answer lies in understanding and optimizing the customer experience journey. What is a Customer Experience Journey?

Customer Journeys 52

Customer Journeys Customer Experience Touchpoint Chatbots 52

Lumoa

JANUARY 27, 2023

This is especially true when it comes to serving your customers. Customer service in the 21st century is not just the prerogative of one specific department but of every business process, role, and philosophy. This article looks at how customer service can be optimized for better results. So what can be done?

Customer Journeys 208

Customer Journeys Customer Experience Customer Service Touchpoint 208

Education Services Group

FEBRUARY 8, 2022

Over the years, we’ve helped many of our clients build customer journey maps as part of our Customer Success as a Service® business model. I want to give you an inside look at what makes journey mapping the ESG way so special. Because we get asked about our customer journey mapping workshops a lot.

Customer Journeys 52

Customer Journeys Exercises Customer Success Customer Satisfaction 52

Kustomer

JUNE 18, 2020

Listen and subscribe to our podcast: In this episode of Customer Service Secrets , Gabe Larsen is joined by Bob Thompson from CustomerThink to discuss his recent research on customer experience. Bob is the CEO and founder of CustomerThink and has published a book titled, Hooked on Customers. Listen to the full episode below.

Customer Journeys 72

Customer Journeys How To Customer Centricity Exercises 72

Thematic

FEBRUARY 12, 2019

Customer journey mapping is a great way to truly visualize your customer experience so that you can help drive positive change within your organization. What is a customer journey map? Let’s firstly define what a customer journey is. What is customer journey mapping?

Customer Journeys 59

Customer Journeys Survey Tips Touchpoint 59

SuiteCX

JANUARY 13, 2020

We just finished teaching a class on CX driven Journey mapping to a large and very diverse group. We build maps like ‘layer cakes’ – the technique is similar to agile sprints or six but it’s basically adding a layer at a time to expose more and more information without junking it up too much. Do B2B and B2C maps really differ?

Customer Journeys 189

Customer Journeys Omni-Channel B2C Multi-Channel 189

Education Services Group

JUNE 21, 2018

While this wise quote may have come from the unlikely lips of Drake (award-winning hip-hop artist for the uninitiated), it couldn’t more accurately describe the importance of Customer Success (CS). In fact, it’s also a solid place to start answering the question of what is customer journey mapping. Because we said so!

Customer Journeys 53

Customer Journeys Customer Philosophy Exercises Customer Retention 53

Kustomer

JUNE 18, 2020

Listen and subscribe to our podcast: In this episode of Customer Service Secrets , Gabe Larsen is joined by Bob Thompson from CustomerThink to discuss his recent research on customer experience. Bob is the CEO and founder of CustomerThink and has published a book titled, Hooked on Customers. Listen to the full episode below.

Customer Journeys 52

Customer Journeys How To Customer Centricity Exercises 52

SurveySparrow

JANUARY 28, 2020

SurveySparrow, the maker of widely celebrated online survey software , was recently fortunate enough to chat with Jim Tincher, one of the most respected voices in the Customer Experience (CX) industry as well as founder and Mapper-in-Chief at Heart of the Customer. So let’s jump in! So let’s jump in! Jim: You bet!

Customer Journeys 52

Customer Journeys Net Promoter Score Effort Score Customers 52

Totango

NOVEMBER 3, 2022

In order to achieve step-change growth, you need to deliver value to your customers at scale—and across their entire journey with your company. That’s the question that Sumo Logic Chief Customer Officer Dione Hedgpeth and Totango President & COO Jamie Bertasi discussed during their session at the TSIA World: ENVISION conference.

Customer Journeys 62

Customer Journeys Tips Chief Customer Officer Healthcare 62

SmartMessage Blog

OCTOBER 27, 2022

Today, all brands spend a lot of effort on customer journey maps, that is, creating new customers and retaining their existing customers. From the moment of entering the customer’s radar to the phase of loyalty and advocacy, every touch matters. What is a Customer Experience Map?

Customer Journeys 40

Customer Journeys Customer Experience Omni-Channel Analysis 40

Totango

APRIL 9, 2024

Is 2024 the year of customer success or sales? They unanimously agreed that 2024 is the year of the ICP (Ideal Customer Profile). The cohesion between these teams can significantly drive customer value and results, which impacts retention, expansion, and, ultimately, predictable growth.

Sales 106

Sales Customer Success Strategy Industry 106

Middlesex Consulting

OCTOBER 25, 2015

Note: This is a guest blog from my friend Adan Ramshaw, Director of Genroe Pty Ltd. I have been running customer journey mapping workshops for our clients for many years. So today I’m going to layout the different types of map and where each is used. Why you would use a Journey Map?

Customer Journeys 60

Customer Journeys User Experience Software Sales 60

Middlesex Consulting

OCTOBER 26, 2015

Note: This is a guest blog from my friend Adan Ramshaw, Director of Genroe Pty Ltd. I have been running customer journey mapping workshops for our clients for many years. So today I’m going to layout the different types of map and where each is used. Why you would use a Journey Map?

Customer Journeys 60

Customer Journeys User Experience Software Sales 60

GetFeedback

SEPTEMBER 13, 2018

Our best customers are the ones who stay with us. The proof is in the numbers: a 5% increase in customer retention can lead to a 25-95% increase in profits , according to a Harvard Business School study. Decreasing customer churn leads to more than repeat customers and referrals. The bad and the ugly of high churn.

Customer Journeys 247

Customer Journeys Net Promoter Score How To NPS 247

Horizon CX

MARCH 19, 2022

So, what exactly is AI and how are organizations applying it, and most importantly, how does it either enrich or diminish the Customer Experience? But I digress, that’s another topic for another blog. This is where the fun begins or, to put it more crisply, where the customer journey can take a critical and not so smooth turn.

Customer Journeys 130

Customer Journeys Touchpoint Average Handle Time Survey 130

BirdEye

OCTOBER 11, 2023

Customer experience can be vital in helping businesses grow and scale faster. Investing in processes and tools that contribute to customer delight significantly impacts the bottom line. Good customer experience or delight has significantly evolved to finding value across every touchpoint.

Sales 110

Sales Social Media Customers Multi-Channel 110

GetFeedback

DECEMBER 17, 2018

Customer service and customer feedback go hand in hand: to provide the best service possible, you need insight from your customers. This means using the right customer surveys, in the right places, at the right times. Place the survey in the right customer journey milestones. Use unbiased language.

Customer Journeys 223

Customer Journeys Survey Net Promoter Score Effort Score 223

Feedbackly

JANUARY 13, 2023

Startup brands are always keen on learning how to attract and retain customers. While there’s no one-size fits model to keep customers happy, understanding your customers in and out can certainly help. This is where the customer journey comes in handy. What is customer journey?

Customer Journeys 52

Customer Journeys Touchpoint Roadmap Customers 52

Totango

MARCH 19, 2021

The traditional customer journey infographic envisioned the customer’s experience from a sales and marketing standpoint, visualizing a funnel marking the steps from a lead acquisition through a sale, also known as the buyer’s journey. Keep in mind that onboarding can also begin in the presales process.

Infographics 124

Infographics Customer Journeys Customer Experience Customer Retention 124

Feedbackly

JULY 12, 2023

Touchpoints are how the brand engages with its customers and play a vital role in fostering a strong relationship between the two parties. Every buying journey has a complex web of touchpoints that can range from 20 to over 500! Also, research shows that it requires around eight touchpoints on average to close a sale.

Touchpoint 98

Touchpoint Customer Journeys How To NPS 98

InMoment XI

MARCH 27, 2024

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. Positive perceptions lead to increased sales and customer loyalty, while negative perceptions can harm sales and brand value.

Automotive 260

Automotive Management Social Media Feedback 260

Experience Investigators by 360Connext

JUNE 29, 2015

Mapping the journey your customers take with you from their perspective can be a very powerful tool. In B2B experiences , journey maps can become very complicated, very quickly. Who is the customer, exactly? Are we mapping for the purchaser of our product or the person who decides the purchase is acceptable?

Customer Journeys 110

Customer Journeys Social Media Exercises B2B 110

Comm100

JUNE 27, 2021

Imagine a customer is at the checkout of your eCommerce store. This real-time support channel is live chat, and it can significantly reduce cart abandonment and increase sales when used well. As well as acquiring customers, retaining them and generating repeat purchases is critical. But there’s just one problem. Consideration

Ecommerce 130

Ecommerce Customer Journeys How To Video 130

SurveySensum

JANUARY 26, 2024

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey.

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

Totango

JUNE 8, 2021

From there, we decide which customer journey we put them down. . . So, it’s important to use your underlying data so that you know what the customers are doing, where they are in their journey and what they need at that time. What are some of the strategies you have used to improve open rates?

Customer Journeys 117

Customer Journeys Exercises Communication Engagement 117

Lumoa

FEBRUARY 2, 2023

Before the digital age, customer experience in retail was a completely different world. But the need to deliver an outstanding customer experience hasn’t. According to research, 95% of consumers believe customer experience is the key to brand loyalty. In This Article: What is Customer Experience and Why Is it Important?

Retail 236

Retail Net Promoter Score Strategy Customer Experience 236

Experience Investigators by 360Connext

JULY 13, 2015

Customer journeys are often represented in the same way. The sales funnel is so simple, in theory. They exit into a converting customer. But customer experience travels on, past the prospecting and sales phase and well into the relationship with the customer. Invite your customers into the process!

Customer Journeys 110

Customer Journeys Social Media Travel Loyalty Programs 110

Totango

DECEMBER 7, 2023

Merging sales and customer success (CS) is a delicate art that is often challenging but necessary for driving business results and creating a frictionless customer journey.

Sales 89

Sales NPS Customer Journeys Customer Success 89

Lumoa

APRIL 28, 2024

Every interaction with your business has the power to build or damage the relationship with your customer – and can directly impact your revenue. 78% of customers have backed out of a purchase due to a poor customer experience (CX). More than 80% of business leaders see customer experience as a growing priority in 2024.

Self Service 208

Self Service Customer Journeys Analysis Feedback 208

Strativity

SEPTEMBER 15, 2014

Journey Mapping: Actionable, Results-Driving Tools. . . Join Lior Arussy and Bruce Temkin as they discuss: Clear, actionable steps to design an effective customer journey map. Techniques that will elevate your customer journey mapping to the next level . ? Next Generation Journey Mapping.

Customer Journeys 52

Customer Journeys CEM Automotive Case Study 52

Optimove

JUNE 1, 2023

We begin this three-part series with the basics – the intricacies of the modern customer journey – and shed light on its various stages and steps. The (modern) Customer Journey In today’s dynamic e-commerce landscape, understanding the customer journey has become more critical than ever.

Customer Journeys 52

Customer Journeys e-support Marketing Touchpoint 52

CustomerSuccessBox

APRIL 19, 2022

Businesses are realizing the power of customer journey mapping to monitor customer experience performance and identify opportunities for improvement. What is Customer Journey Analytics? Why is it important to have Customer Journey Analytics?

Customer Journeys 52

Customer Journeys Metrics Analytics Touchpoint 52

Pointillist

SEPTEMBER 10, 2020

By Steve Offsey The goal of customer journey orchestration is to improve journey outcomes by enabling the most relevant interactions in the context of each customer’s goals and their overall experience. What is Customer Journey Orchestration?

Customer Journeys 128

Customer Journeys Touchpoint Interaction System 128

GetFeedback

SEPTEMBER 25, 2018

It’s no longer a secret that excellent customer service is the new competitive advantage. When you’re looking for ways to improve your business’s customer service, there’s no better resource than customer feedback. Here, we’ll go over the design, business goals, and placement that makes for better customer surveys.

Customer Journeys 207

Customer Journeys Survey Net Promoter Score Effort Score 207