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The Power of Post Purchase Journeys: How Jabra Unleashed LTV and Customer Engagement

Optimove

This case study unveils how brands can turn direct end-user connections into opportunities for engagement and growth. At Connect 2024, Optimove’s user conference, Paul Sephton, Head of Brand Communications at Jabra, addressed this issue and explored the transformative potential of a solution: the post-purchase customer journey.

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10 Tips for Connecting with Customers Emotionally

NICE inContact

So, the importance of engaging customers and connecting with them emotionally can’t be overstated. Companies that inspire positive emotions will enjoy more loyalty from customers who are willing to spend more over the long term. That means connecting with customers emotionally is the task of the customer service agent.

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Guest Blog: How to Engage Customers with Your Brand

ShepHyken

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Customers, employees, lead generation, or profit. Well, the best answer is customer engagement. No business can survive without engaging its customers.

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Neil Hoyne, Renowned Customer Analytics Expert and Best-Selling Author to Keynote Optimove’s Connect Conference, March 20-21 in London

Optimove

Renowned customer analytics expert and best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” Neil Hoyne, will deliver the keynote address at Optimove Connect titled The Data-Driven Way to Win Customers’ Hearts. Pancras in London.

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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

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How CCaaS Providers are Increasing Customer Value with Digital-First Partnerships

Comm100

Firstly, the majority of consumers now want to connect with brands digitally. In Salesforce’ latest research, they found that 57% of customers prefer to engage through digital channels. Secondly, today’s consumers have high customer service expectations that traditional telephone and email support can’t deliver.

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Neil Hoyne, Renowned Customer Analytics Expert and Best-Selling Author to Keynote Optimove’s Connect Conference, March 20-21 in London

Optimove

Renowned customer analytics expert and best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” Neil Hoyne, will deliver the keynote address at Optimove Connect titled The Data-Driven Way to Win Customers’ Hearts. Pancras in London.