Remove B2B Remove Company Remove Customer Base Remove Metrics
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Designing a differentiated B2B experience – a 22 step challenge

ECXO

It’s a strategic tool that helps B2B companies create meaningful difference in saturated markets. But … CX programmes have gained limited traction in a sector that is still working out how to shift to customer-centric business models. Which metrics should you use to track to measure performance and demonstrate ROI?

B2B 130
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B2B Customer Segmentation: Six Best Practices

Totango

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This yields superior customer satisfaction, translating into higher revenue for your business. This article will give you six best practices for optimizing your B2B customer segmentation.

B2B 99
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The MOST Important Customer Success Metrics

ClientSuccess

After all, even if sales are through the roof, if customers aren’t satisfied, the business likely won’t last. However, when it comes to knowing which metrics to track, not all customer success leaders are on the same page. If your company is B2B, this could be interpreted as average revenue per logo.

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Next-Level CX for B2B Companies With Steve Walker and Troy Powell

Kustomer

Learn how Steve and Troy are helping CX leaders make steady progress to achieve the next level of CX excellence for their companies by listening to the podcast below. Humanizing the Customer Experience. Customer service is essential to lasting brand success. Tips for Transforming a Customer-Centric Business.

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Why NRR (net revenue retention) is the one metric to rule them all for SaaS

ChurnZero

It was the turn of the millennium, and I was raising a round for a B2B software company—one of four companies that I founded over the course of my 25-year career as a repeat entrepreneur. It was clear that, barring any wildly outlandish figures, customer retention wasn’t a dealbreaker in their decision to invest.

Metrics 98
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[Q&A] B2B SaaS Benchmarks: How Does Your Company Compare to +1,500 of Its Peers?

ChurnZero

How does your company stack up to its peers in this regard? SaaS Capital joined us for a webinar to share the results from their 10th annual B2B SaaS benchmarking survey. This survey is the largest survey of private SaaS companies in the world with over 1,500 responses. If you missed the webinar, you can watch it on-demand.

B2B 98
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The MVPs of Customer Success Metrics (Most Valuable Performance Indicators)

ClientSuccess

There are an overwhelming amount of metrics that you can measure to track customer success. So, to break through the fray and give you a place to start, Client Success has created THE list of the most valuable customer success metrics. If your company is B2B, this could be interpreted as average revenue per logo.

Metrics 75