SurveySensum

AUGUST 21, 2023

Are you struggling with retaining your existing SaaS customers? However, the good news is that some have managed to double their revenue through effective customer retention strategies. In SaaS businesses, subscription deals are offered where customers pay either monthly or yearly to use their software. You’re not alone.

Customer Retention 52

Customer Retention B2B Strategy NPS 52

Totango

SEPTEMBER 20, 2022

Customer Enablement Essentials: What B2B and SaaS Brands Need to Know. This helps deliver more satisfying customer experiences , promoting customer renewals and referrals, which are critical to B2B SaaS businesses. These methods may be used in both B2B and SaaS contexts.

B2B 82

B2B Net Promoter Score Self Service Social Media 82

Experience Investigators by 360Connext

NOVEMBER 20, 2014

This recognition is of particular importance for SaaS (Software as a Service) companies, who are heavily dependent on renewing their existing book of business year after year as a part of their overall revenue strategy. Tungaz’s advice is all the more relevant as more companies transition into the SaaS model.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302

SurveySensum

AUGUST 3, 2023

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. This is where B2B SaaS feedback software comes to the rescue! So, without further ado, let’s explore the top 10 B2B SaaS feedback software options that can revolutionize the way you do business!

B2B 52

B2B Software Feedback NPS 52

Totango

JANUARY 22, 2024

AI also emerged as a topic when we asked three of our executive leaders – Chief Marketing Officer Karen Budell , SVP of Customer Success Chris Dishman , and Chief Revenue Officer Dennis Reardon – to share their industry predictions for 2024. Retention is the new acquisition.

Customer Success 94

Customer Success Consulting Customers Leadership 94

Totango

SEPTEMBER 1, 2022

Why Your QBR SaaS Model Needs an AI Makeover. Quarterly business reviews (QBRs)[LINK] have become a standard practice for software providers, but today’s QBR SaaS model is rapidly transforming. Here we’ll show you how to update your SaaS QBR strategy to keep up with the latest technology and best practices.

Customer Journeys 97

Customer Journeys Net Promoter Score Meeting B2B 97

ChurnZero

JANUARY 20, 2021

PieSync is a SaaS business that offers solutions to synchronize cloud applications. Like many B2B SaaS businesses, happy customers are at the core of PieSync’s success. Jonas Rasschaert, PieSync’s Customer Success Manager, pointed to three things that make PieSync’s Customer Success strategy thrive.

Customer Success 98

Customer Success B2B Metrics Strategy 98

Retently

JUNE 28, 2023

Pricing strategy is one of the most important aspects of a business. The pricing strategy of offering a more expensive product than competitors is often referred to as price-quality signaling. Likewise, products marketed for cheap, value-for-money pricing often attract buyers seeking a great deal at a low cost.

Customer Satisfaction 146

Customer Satisfaction Net Promoter Score Fashion B2C 146

CustomerSuccessBox

APRIL 27, 2022

Upselling is crucial for any B2B SaaS business. So, having B2B SaaS upselling strategies is vital for your business growth. Putting an upsell plan in place, knowing the strategies, etc. Let’s walk through this guide to know more about upselling strategies that you need for your B2B SaaS business.

B2B 52

B2B Strategy Effort Score Tools 52

Help Scout

APRIL 27, 2021

For B2B SaaS companies, user adoption is one of the most important elements to get right in order to grow sustainably. Appcues found that activation (when customers experience the core value of the product) is the most important pirate metric for SaaS growth. 6 user adoption strategies for B2B SaaS businesses.

Strategy 94

Strategy B2B Marketing Metrics 94

ShepHyken

FEBRUARY 18, 2022

This week we feature an article by Anand Subramanian, a content writer from Freshflows , a product management app for B2B SaaS product teams. He shares how to improve the SaaS customer experience to encourage customer loyalty. Software as a service (SaaS) has grown rapidly in recent years, particularly in recent months.

Customer Experience 70

Customer Experience Net Promoter Score Self Service B2B 70

Gainsight

APRIL 10, 2023

By Harshi Banka, Senior Director of Strategy, Digital Customer Success The last few months have been rough for SaaS businesses with multiple headwinds including the economic downturn, rising inflation, and decreasing investments. There’s no doubt that customer success (CS) has become existential to SaaS.

Customer Success 59

Customer Success Self Service Multi-Channel Effort Score 59

Totango

AUGUST 5, 2022

In general, for B2B clients in the SaaS industry, a client onboarding questionnaire may probe into areas such as: Preferred contact personnel and information. A marketing analysis of the client’s target audience, marketing strategy, and competitors. Marketing strategy. Establish client expectations.

How To 83

How To Customer Journeys B2B Sales 83

Gainsight

NOVEMBER 1, 2022

Previous tough times have improved SaaS. I understand what other SaaS leaders are feeling in the current downturn that’s being fueled by one thing after another. Here’s why SaaS, in particular, is uniquely positioned to help us change the recession narrative. Here are three ways SaaS has changed for the better over the years.

B2B 52

B2B B2C Software Customer Success 52

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation? Customer needs and wants.

B2B 99

B2B Customer Journeys Social Media Net Promoter Score 99

ChurnZero

JULY 8, 2022

It was the turn of the millennium, and I was raising a round for a B2B software company—one of four companies that I founded over the course of my 25-year career as a repeat entrepreneur. Net revenue retention (NRR) is taking center stage as the qualifying metric for determining the health of a SaaS business.

Metrics 98

Metrics Customer Retention Course Customer Success 98

West Monroe

NOVEMBER 18, 2021

All of this speaks to an ever-expanding and changing market landscape for consumer subscription services. Enhancing the ease of user interface, maintaining ongoing customer support strategies, and driving adoption in a scaled fashion are key strategies in both consumer and business IT.

B2B 40

B2B Marketing B2C Software 40

West Monroe

NOVEMBER 18, 2021

All of this speaks to an ever-expanding and changing market landscape for consumer subscription services. Enhancing the ease of user interface, maintaining ongoing customer support strategies, and driving adoption in a scaled fashion are key strategies in both consumer and business IT.

B2B 40

B2B Marketing B2C Software 40

Gainsight

JANUARY 6, 2023

As the business world prepares to weather this year’s economic headwinds, savvy SaaS organizations are doing more than battening down the hatches. They’re investing in product experience (PX) and product-led growth (PLG) strategies to efficiently chart a path to durable growth—and smooth sailing when market conditions improve.

Resources 52

Resources Roadmap eBook Analytics 52

Gainsight

JULY 15, 2022

This post originally appeared in B2B News Network. . are already reaping significant damage on SaaS companies around the world. As the era of “cheap money” comes to a close, many SaaS leaders are acting swiftly and decisively as they plan for accompanying declines in new-customer sales. The economic headwinds buffeting the U.S.

Effort Score 59

Effort Score Metrics B2B Customer Success 59

CSM Magazine

APRIL 13, 2021

Starting a business is not easy, and scaling is even harder as it requires hard work, persistence, and of course, a solid strategy. If you want your SaaS startup to grow, you need to understand data and have solid marketing knowledge, all with the purpose of making your software more attractive to your target customers.

Self Service 52

Self Service Tips Knowledge Base Social Media 52

CustomerSuccessBox

MAY 2, 2022

As a Customer Success Officer in SaaS, you’ve probably realized that there’s a lot more to the SaaS sector than just providing excellent service. SaaS marketing and distribution is crucial as, if not more important than, developing the service itself. How does a SaaS Partner Program benefit you?

How To 52

How To B2B Strategy Sales 52

CustomerSuccessBox

SEPTEMBER 20, 2021

CustomerSuccessBox is an outcome-driven Customer Success software for B2B SaaS, which helps maximize retention, drive product adoption, and grow revenue for your B2B SaaS. Role of Customer Success Manager in a SaaS Company. how to design and build a sales & marketing growth machine, etc. SixteenVentures.

Customer Success 64

Customer Success Customer Centricity Consulting B2B 64

CustomerSuccessBox

SEPTEMBER 29, 2022

The adage “time is money” is the ultimate reality that supports the success of your organization in the SaaS sector. B2B SaaS businesses typically rely on their decisions on investments or IT solutions on the reliability of the brand or product. In B2B SaaS, what does time to value mean?

Metrics 52

Metrics Return on Investment B2B Software 52

CustomerSuccessBox

MARCH 25, 2021

You’ve spent considerable time creating various marketing and sales funnels to convince your customer how your product can solve their problems. They’ve moved down your marketing and sales funnel and have finally invested in your software. . Financial Mathematics of a SaaS business model. What’s next? So why do we do that?

Customer Retention 52

Customer Retention B2B Insurance Rewards Programs 52

Gainsight

JUNE 8, 2022

In fact, according to new research by the Chief Marketing Officer (CMO) Council , only 14 percent of marketers say that customer-centricity is a hallmark of their companies, and only 11 percent believe their customers would agree with that characterization. However, ensuring cross-functional alignment can be difficult to achieve.

Customer Success 59

Customer Success Customer Centricity Chief Customer Officer B2B 59

CustomerSuccessBox

DECEMBER 17, 2021

Marketing phrases get confusing pretty quickly. A complete understanding will allow you to implement effective marketing and user optimization strategies. Most of the time, marketers will use it to describe any form of customer-business interaction. Every B2B Saas company tracks its conversion rate.

Customer Journeys 52

Customer Journeys B2B Touchpoint Net Promoter Score 52

ChurnZero

JUNE 16, 2020

SaaStock has been helping SaaS businesses gain traction, grow and scale for the last five years with their in-person conferences. “ #SaaS business models are evolving in the performance economy. Some learnings: • SaaS cos typically spend ~10% of their ARR on Marketing Programs. Customers Demand Value.

Customer Success 92

Customer Success Customer Retention Customer Centricity Tips 92

SurveySensum

JULY 25, 2023

Imagine yourself as a marketing manager at a software company. So you decide to conduct a B2B survey. That’s what we’re going to talk about in this blog – 7 common pitfalls to avoid while sending B2B surveys. By avoiding them, you can create B2B customer surveys that yield reliable, and meaningful data.

B2B 52

B2B Survey Customer Satisfaction Feedback 52

CustomerSuccessBox

DECEMBER 24, 2021

For B2B SaaS companies, user adoption is one of the most important elements of sustainable growth. The time to first value or core value of the product was found to be the most important metric for SaaS growth. Additional Resource: User Adoption Strategies during Onboarding. more than the increase in retention.

B2B 52

B2B Software Customer Journeys Strategy 52

Team Support

APRIL 15, 2021

The current marketing environment has changed drastically. Marketing and Technology. Usually, whenever a customer encounters a problem, a salesperson or call center representative provides them with discounts, coupons, or store credits, or in the case of B2B SaaS models, free seats or a complimentary month.

Omni-Channel 106

Omni-Channel Technology Multi-Channel Self Service 106

Wootric CX Blog

JUNE 1, 2020

There was a time when executives were the gatekeepers who decided which B2B software products their companies purchased while the end-user experience took a back seat—but that era has ended. Ideally, these improvements start to compound over time, allowing PLG businesses to accelerate growth as they scale (unlike traditional SaaS businesses).

Customer Experience 104

Customer Experience User Experience Touchpoint Metrics 104

Gainsight

JULY 11, 2019

As a B2B SaaS company, your customer success strategy can be your best sales strategy. Your customer success strategy can be your best customer acquisition strategy. Here’s how I measure “best customer acquisition strategy” in this context: Win Percentage. I’m talking about hunting.

Customer Success 45

Customer Success Strategy B2B How To 45

ChurnZero

JANUARY 4, 2024

New technologies, best practices, and strategies, combined with an industry-wide drive for sustainable, profitable growth, have made CS teams the revenue-building stars of every SaaS organization. “After the challenging job market we saw in 2023, 2024 will be very different,” Swati says.

Customer Success 52

Customer Success Industry Trends Chief Customer Officer 52

Totango

MARCH 8, 2022

Providing a forum to share CS strategies, tips, and best practices. Some brands set up their customer success communities to enhance their customer support or to support their marketing efforts. Gain Grow Retain is a free, open community for CS leaders from B2B SaaS companies. Promoting CS thought leaders.

Customer Success 115

Customer Success Guidelines Social Media Tips 115

CustomerSuccessBox

APRIL 29, 2022

* ABS corp , a B2B SaaS firm acquired as many customers as it wanted. Plan the best SaaS Retention strategies that ensure customers stay with you for long. SaaS retention strategies that work help you turn hard-won consumers into long-term customers, and long-term customers into powerful advocates!

Strategy 52

Strategy Customer Retention Metrics B2B 52

BirdEye

NOVEMBER 20, 2023

We’re living in an era of customer engagement, where every delighted client can become your best marketer. For businesses today, referral marketing is revolutionizing growth. In fact, 64% of marketing executives believe that word-of-mouth referrals are the most effective form of marketing. Let’s dive in.

Software 64

Software Marketing Multi-Channel e-support 64