ShepHyken

JANUARY 28, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. What Can Disneyland Teach Us about the Customer Journey? Here are my top five picks from last week. The numbers make the case.

Customer Service 67

Customer Service Customer Journeys Trends Study 67

Totango

OCTOBER 2, 2020

Equipped with the knowledge provided by customer data, you can help your customer survive tough times by offering practical solutions that add value and ultimately contribute to customer retention during economic downturns — even ones caused by a pandemic. Customer Retention Is Your Future.

Customer Retention 118

Customer Retention Effort Score Customers Resources 118

ShepHyken

MAY 25, 2020

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. How to calculate your customer retention rate by Bryce Baer. How to calculate your customer retention rate.

Customer Service 61

Customer Service Contact Center ROI Customer Retention 61

NobelBiz

MARCH 23, 2022

Running a successful contact center means you’re responsible for keeping customers happy and your agents performing effectively so that your company may thrive. And generating an ROI on your contact center to increase your company’s bottom line is part of that growth strategy. How to determine the ROI for a Contact Center Solution?

Return on Investment 52

Return on Investment Contact Center ROI Measurement 52

SurveySparrow

DECEMBER 14, 2020

To implement it well, though, you need to be able to measure returns on your customer experience strategy. Identifying such potholes is key to a good customer experience. You might ask – How do you measure returns on customer experience? But measuring returns on customer experience is not that difficult.

Customer Experience Management 52

Customer Experience Management Measurement Customer Experience Net Promoter Score 52

ClearAction

FEBRUARY 7, 2016

Customer Experience Articles. Customer experience articles. Tools, techniques, and case studies catalyze your customer experience management success. Peruse ClearAction articles, podcasts and webcasts, and ask how these best practices can be customized to your specific needs. Employee Engagement.

Customer Experience 48

Customer Experience Customer Centricity Employee Engagement Social Media 48

SurveySparrow

JANUARY 14, 2020

Because there are plenty of options for your customers and a small slip from your side can make them leave you. This is why you need to have a customer retention plan in place. The importance of customer retention cannot be explained in one or two sentences. What is customer retention? Saves money.

Customer Retention 52

Customer Retention Gamification Feedback Loyalty Programs 52

SurveySparrow

SEPTEMBER 21, 2020

And in this blog, we’ll discuss how online surveys increase ROI. And, what’s more rewarding is the fact that online surveys can increase your business ROI like never before. By the end of the article you’ll learn how to gain lifetime leads with high ROI, that too without investing huge sums of money or time.

ROI 45

ROI Survey Return on Investment Social Media 45

ECXO

JUNE 13, 2023

According to the survey, about 50 percent of organizations that use real-time analytics say they have measured an increase in customer retention, loyalty and revenue growth. Almost 75 percent have increased spending on real-time customer analytics. What’s the ROI for real-time marketing?

Marketing 133

Marketing Analytics Government Survey 133

Playvox

JULY 31, 2023

However, some of the quickest ROI can come from the employee self-service (ESS) aspects of a WFM solution. Improved Efficiency Getting your staffing levels right and creating a balanced workload across all of your customer service channels is crucial. Absence requests – Let agents self-serve for all types of leave requests.

Self Service 85

Self Service Management Contact Center ROI 85

Playvox

FEBRUARY 13, 2023

With a full investment in quality management, your customer support center can keep KPIs, customer retention, and revenue on track and become a mainstay of customer experience. That makes customer retention an essential part of your financial plan — and your digital customer service strategy.

Contact Center 78

Contact Center How To Multi-Channel eBook 78

BirdEye

APRIL 7, 2023

Measuring the success of your marketing efforts the right way is crucial. This article tells you the top marketing key performance indicators (KPIs) you must watch out for in your next marketing campaign. Measure the efficiency of your campaigns while they are running to see what can be done to improve them.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Experience Investigators by 360Connext

AUGUST 22, 2023

Discloser: This article uses affiliate links to LinkedIn Learning Most companies say they want to provide a great experience for their customers. They might even proclaim to put customers first or be customer-centric. Create a strategy to gather ratings, scores, and regular feedback from customers.

Customer Experience 143

Customer Experience Effort Score Course Feedback 143

ClientSuccess

MARCH 20, 2019

Over the next month, I will be writing about the customer success metrics that top organizations use to measure the performance of their customer success strategies and team execution. The metrics I will cover are applicable to customer success departments and also to your entire company. Renewal Rate (Gross & Net).

Metrics 61

Metrics Customer Success Measurement Net Promoter Score 61

Totango

JUNE 28, 2022

Let’s look at three things CMOs should do during tumultuous economic times to support their current customer base and promote retention and expansion. . During an economic downturn, your greatest investment should be in your current customer base. Maximize Your Return on Investments.

Return on Investment 74

Return on Investment Competitive Advantage ROI Effort Score 74

BirdEye

SEPTEMBER 20, 2023

Sephora uses it in its Visual Artist program, and smart companies use AI chatbots for customer experience. This article will help your business get ahead by using artificial intelligence in marketing. It’s an investment in lead generation, customer retention, and brand reputation. Want a quick answer?

Marketing 62

Marketing Advertising Chatbots Social Media 62

Retently

AUGUST 3, 2023

While they see the operational overheads, they overlook the fact that a single negative customer experience reduces customer loyalty by an average of 20% and the chances of repurchase by 91%. Unlike traditional marketing channels like advertising, referral marketing has a much better impact and ROI.

Customer Experience 147

Customer Experience Net Promoter Score Effort Score Social Media 147

ShepHyken

JULY 26, 2019

This week we feature an article by Charles Richard who shares an article about how important it is for software development companies to have a successful customer experience strategy. We all crave for “more”- entrepreneurs expect more from their employees whereas your coworkers as well customers may expect more from you.

Software 115

Software Strategy Company Customer Experience 115

Playvox

JUNE 22, 2023

Understanding the key call center efficiency metrics to track , and more importantly, how to improve them, will set you up for success and help keep your customers happy. Call center efficiency metrics are the collection of data used to measure and gauge the effectiveness and efficiency of call centers and contact center agents.

Call Center 52

Call Center Metrics Contact Center Net Promoter Score 52

ECXO

AUGUST 30, 2023

According to the survey , about 50 percent of organizations that use real-time analytics say they have measured an increase in customer retention, loyalty and revenue growth. Almost 75 percent have increased spending on real-time customer analytics. What’s the ROI for real-time marketing?

Marketing 52

Marketing Analytics Government Survey 52

inmoment

JULY 4, 2020

Practitioners can also use these links to prove ROI to decision makers, which helps determine both which projects to prioritize and how to build a case for (more) funding. Customer Acquisition. Experience improvement initiatives can enhance customer acquisition. Customer Retention. Upsell/Cross-Sell Opportunities.

Customer Experience 40

Customer Experience How To Self Service Customer Retention 40

BirdEye

MARCH 10, 2022

How to calculate customer experience ROI What to look for in a customer experience software Get started with Birdeye. While building a great customer experience might take time and effort, the return is well worth it. Customer experience today is not the same as it was ten years ago for most businesses.

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

CSM Magazine

FEBRUARY 3, 2023

It’s clear, customer acquisition is not where our focus should be in 2023. Go big on customer retention. Now is when thoughtful customer service shines. Retaining existing customers and keeping churn to a minimum is vital to surviving rocky terrain. The answer is simple.

Customer Service 52

Customer Service Chief Customer Officer ROI Social Media 52

SurveySparrow

APRIL 23, 2023

Lead Generation and Demand Generation are two marketing strategies often used to attract potential customers and generate interest in a company’s products or services. In this article, we will discuss demand generation vs lead generation – everything you need to know about the difference in B2B marketing.

B2B 52

B2B Marketing Social Media Advertising 52

ChurnZero

SEPTEMBER 24, 2021

Because Implementation can either drive or diminish the future value of your Customer Success software. Putting in the upfront work during this pivotal phase pays dividends down the road in the forms of higher product adoption, user satisfaction, and customer retention. Customer Success Around the Web.

Software 98

Software Customer Success Meeting Customers 98

CustomerSuccessBox

SEPTEMBER 2, 2021

In other words, it takes 11 months to pay back their customer acquisition cost. CAC is also known as the cost of convincing a potential customer to buy your product or service. In this article, I will explain why the CAC metric is important, how you can measure and improve it. How To Calculate Customer Acquisition Cost.

Metrics 52

Metrics Advertising ROI Customer Success 52

Bold360

NOVEMBER 9, 2016

The reason is that every one of those all-important purchases is accompanied by data that can be captured and integrated and analyzed, and then turned into actionable insights that can remake those one-time holiday shoppers into long-term, loyal customers with a lifetime value many times greater than the initial purchase.

Ecommerce 89

Ecommerce Metrics Abandon Rate Self Service 89

Customer Guru

DECEMBER 13, 2017

While companies are making their biggest investments in technology to improve customer experience, they should be prioritizing organizational re-alignment over everything else. Without a customer-centric vision and leadership, CX initiatives are bound to fail. The value of customer experience. ” It is an irrefutable ask!

Customer Experience 119

Customer Experience Chief Customer Officer Customer Centricity Infographics 119

ProProfs Chat

FEBRUARY 18, 2019

Customer retention, customer loyalty, customer engagement, phew, these words are all I read about these days. Ask any customer support expert, and they’ll go on about how good NPS is and how companies are adopting it and using it to their advantage. Set aside the whole focus on profit margins and ROI for a second.

NPS 82

NPS Net Promoter Score Loyalty Sales 82

CustomerSuccessBox

SEPTEMBER 29, 2022

This refers to how quickly a product would help them solve their problem and get a good return on their investment (ROI). Customer relationships get stronger as you resolve issues more quickly as a company. We will also go through how you can measure time to value in your company. How to measure Time to Value.

Metrics 52

Metrics Return on Investment B2B Software 52

Horizon CX

AUGUST 9, 2018

The following article is a guest post by Aki Merced, a Marketing Consultant with Tenfold – www.tenfold.com. . Organizations know how crucial the level of customer experience is in the pursuit of business goals. It’s the zenith of customer convenience and one of the indicators of excellent CX in the modern age.

Customer Experience 100

Customer Experience Effort Score Contact Center Social Media 100

SurveySensum

AUGUST 26, 2020

Why do you need to measure the ROI of your CX program? . To answer simply, how are you going to design, measure, and optimize your CX program if you don’t know its return on investment? . CX leaders often face challenges in quantifying the ROI of their CX program to make a strong business case for the boardroom.

ROI 98

ROI Effort Score e-support Metrics 98

CX Ahead

MARCH 4, 2021

Here are 5 fool-proof ways of making sure your business throws its hard-earned cash out of the window by focusing on the customer (I also thought of calling these cardinal sins but I couldn’t bring myself to add two more items and risk making this article too depressing). Fill a leaky bucket (acquisition before retention).

Customer Experience 52

Customer Experience Net Promoter Score Measurement Customers 52

CCO Council

JUNE 24, 2014

Recommendation : CEOs and Boards must commit from the outset to support and invest in the CCO and his/her initiatives for a minimum of two years to ensure the highest ROI. Companies have demonstrated measurable improvements in revenues and profits while employing a CCO. In some cases, overall revenue drops after the CCO''s departure.

Chief Customer Officer 85

Chief Customer Officer Customer Centricity Competitive Advantage Policies 85

BirdEye

DECEMBER 8, 2023

By regularly sharing content and promotions and interacting with your audience, you stay top-of-mind when customers need carpet cleaning services. This can increase brand recognition, customer retention, and business growth. It becomes measurable because you pay only when someone clicks on your ad.

Tips 57

Tips Strategy Marketing Social Media 57

NobelBiz

FEBRUARY 21, 2023

A confident consumer who trusts in their product or service selection will be more likely to promote it to others if they receive excellent customer service from your business. This article details seven great tips you can implement within your customer service strategy.

Customer Service Strategies 52

Customer Service Strategies Tips Strategy Customer Service 52

Solvvy

AUGUST 22, 2022

Furthermore, in competitive spaces, a customer may sit back and challenge a service agent to “Dazzle me.” ” Going the extra mile can make a positive impact on customer retention. Artificial intelligence can make customer service agents’ jobs easier. Agent assist. But your work isn’t over.

Customer Service 89

Customer Service Innovation Self Service Chatbots 89