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4 customer-based strategies health care can learn from retail

Alida

Enter: The kings of customer-centric service, interaction and engagement—retail brands. Kaiser announced last October that the organization conducted more than half of its 110 million physician-patient interactions last year via smartphone, videoconferencing, kiosks and other technology tools. The result?

Retail 154
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Is the Chief Experience Officer a Worthwhile Addition to the C-Suite?

Retently

According to it, only 24% of the surveyed companies had a person in charge of the customer experience within their organization. It was only in 2008 that the Chief Customer Officer position started being recognized as an important role within a company. The most well-known and trusted CX metrics are NPS , CSAT , and CES.

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As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

Optimove

A good way to gather more customer first party data is to engage in a Voice of the Customer (VOC) program. It is really researching probing customers and web visitors as they interact with your brand. Use interactions to ask and know each person’s preferred channel within social media. A new era of marketing.

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There’s No I in Team, but What About AI?

CSM Magazine

A Gartner report, sponsored by Tealium: ‘ 100 data and analytics predictions for 2021 ‘ forecasts that ‘By 2019 more than 10% of IT hires in customer service will mostly write scripts for bot interactions’ and ‘By 2020, AI will disrupt the jobs of 1,000,000 phone-based customer support agents.’.

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Is the Chief Customer Officer a Worthwhile Addition to the C-Suite?

Retently

According to it, only 24% of the surveyed companies had a person in charge of the customer experience within their organization. It was only in 2008 that the Chief Customer Officer position started being recognized as an important role within a company. The most well-known and trusted CX metrics right now are NPS, CSAT, and CES.

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B2B Customer Engagement Program Accelerates Growth at SaaS Reciprocity, Powered by Waypoint’s TopBoxTM

Waypoint Group

Metrics to gauge product improvement plus customer experience and satisfaction. Actionable insights for more productive and meaningful CSM customer interactions. Concrete customer input removed the guesswork from internal communications. Deeper insights helping marketing create excellent customer-company interactions .

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Inside Customer Success: HubSpot

Amity

We sat down with Stephen O’Keefe, Director of Customer Success, to discuss how Customer Success has evolved at HubSpot over the last 7 years. Can you give us a brief overview of Customer Success at HubSpot, and of your responsibilities? I started in HubSpot in 2009 and I’m now coming up on my 7-year anniversary.