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Why listening to customers matters in a recession

Thematic

By listening to your customers. It seems obvious, but according to Hubspot research , 42% of businesses don’t survey their customers or collect feedback. These companies may say that they ‘put customers first’, but without a voice of customer program in place it seems unlikely!

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The Top 4 Customer Experience Challenges and How to Overcome Them

GetFeedback

The phrase Customer Experience (CX) didn’t become en vogue until 2008 when it surpassed Customer Satisfaction as the primary customer-focused keyword. . Rather than just satisfaction , customer experience refers to the whole ecosystem of the customer journey. Little company investment.

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Optimize Your Customer Experience Management Strategy

GetFeedback

Customer experience management (CXM) is the process of designing and optimizing customer interactions to meet or exceed customer expectations. What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs.

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How To Avoid Operating In One Of The TwoUnsustainable Customer Satisfaction Zones – Part 1 of 2 Parts

Middlesex Consulting

Once you know this, you can make plans to make your customers feel more positive about doing business with you. In this post we will discuss the relationship between customer satisfaction and customer loyalty, the Apostle model, and the dreaded “zone of indifference”, which is like a black hole and should be avoided if possible.

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How Survey Feedback Improves Product Offerings at Constant Contact

Clarabridge

Rogers : We are currently analyzing customer feedback – both text-based comments and customer ratings – from multiple customer surveys. Before Clarabridge, we used to manually read through and code all of the customer survey responses. Chris Rogers has been working at Constant Contact since 2008.

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Choosing a survey methodology – NPS, CSAT, CES

Clicktools

In the customer experience world, there is no shortage of acronyms representing various survey methodologies — CSAT, NPS, CES, CXi, etc. So, as you examine survey methodologies, start with the end in mind. Customer Satisfaction (CSAT). Feedback to action! Net Promoter Score® (NPS®).

NPS 49
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How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

Here, we discuss the critical factors in embedding this approach not as survey-score chasing, but business transformation. Brian worked at Intuit from 2002 to 2013, ultimately serving as VP of Customer Experience and Business Excellence. (He Initially Sprint’s survey work had been about sending out tons (i.e. About Brian.

NPS 163