Experience Investigators by 360Connext

NOVEMBER 3, 2020

What is Employee Journey Mapping? If you’re familiar with customer journey mapping, then you may know more about employee journey mapping (EJM) than your realize. What does an employee journey map look like? 7 Tips to Simplify & Improve Employee Journey Mapping.

Customer Journeys 143

Customer Journeys Tips Net Promoter Score Leadership 143

InMoment XI

DECEMBER 19, 2022

To get the most out of your surveys you should: Listen to your customers in real-time, when the experience is still fresh in their minds so you can capture the most information. Ask the right questions about the main touchpoints of their journey, not just the start and end.

Survey 493

Survey Customer Journeys How To Touchpoint 493

Kerry Bodine

NOVEMBER 29, 2017

I got a great question this morning from some colleagues who attended of one of our recent journey mapping workshops together: “Our marketing team would like to map the prospect journey from awareness up to purchase, but there are so many entry points and no linear process. Touchpoints.

Customer Journeys 225

Customer Journeys Touchpoint How To Customers 225

CX Journey

APRIL 25, 2018

Are you listening to customers? Are you mapping their experiences? What is Journey Mapping? Let me start with explaining what journey maps are not: they are not lifecycle maps, sales funnels, buyer funnels, buyer lifecycles, etc. And how well is that going for them?

Customer Journeys 146

Customer Journeys Exercises Touchpoint Culture 146

Experience Investigators by 360Connext

MAY 19, 2015

That’s why customer journey mapping is such an inviting idea. When we map out the actual journey our customers take and turn it into a beautiful visual? Beautiful customer journey maps are easy to find. Here are 5 mistakes that make customer journey mapping a waste.

Customer Journeys 110

Customer Journeys Social Media Exercises Software 110

Kustomer

JUNE 25, 2020

Listen and subscribe to our podcast: In this episode of Customer Service Secrets , Annette Franz, CEO of CX Journey Inc. joins Gabe Larsen to continue exploring customer journey mapping and how to do it effectively. Customer journey mapping is a way of capturing the thoughts, feelings, and actions of the customer.

Customer Journeys 92

Customer Journeys Policies Customers Analysis 92

InMoment XI

OCTOBER 20, 2022

After nine EMEA customer experience experts, 200+ delegates, eight workshops, and hours of fun and networking at the colourful evening reception, it’s safe to say the XI Forum Europe was a success! And with this clear picture comes actionability—you will clearly understand which stages of the journey need improvement.

Customer Experience 529

Customer Experience Customer Journeys Effort Score Culture 529

Experience Investigators by 360Connext

DECEMBER 15, 2023

What are the ways you can showcase how the employee experience is reflective (OR not) of your aspirational customer experience? Related: Three Employee Experience Touchpoints that Impact Customer Experience Then be honest and authentic about sharing where this might need attention. Share customer journey maps and insights.

Communication 304

Communication Tips Customer Journeys Customer Experience 304

CX Accelerator

NOVEMBER 11, 2022

Customer Insights/Measurement/Analytics. Customer Journey Mapping. Resource: 6 Sources of Customer Understanding by CXpert. CUSTOMER JOURNEY MAPPING Being able to map customer journeys with your organization is a skillset unto itself. Project/Program Management.

Customer Journeys 307

Customer Journeys Resources Analytics Customer Centricity 307

OpinionLab

SEPTEMBER 9, 2016

“Customer journey mapping” is a hot phrase right now in the CX industry and there is a massive appetite to fully understand how customers move through the buying cycle using this method. In fact, 63% of CX professionals map their customer experience according to recent Forrester research.

Customer Journeys 60

Customer Journeys How To Voice of Customer Multi-Channel 60

OpinionLab

OCTOBER 25, 2016

‘Customer journey mapping’ is a widely accepted practice for customer experience teams right now as they seek consistency across all channels and touchpoints. According to McKinsey, you should “(pay) attention to the complete, end-to-end experience customers have from their perspective. (Do

Customer Journeys 60

Customer Journeys Trends Touchpoint Voice of Customer 60

OpinionLab

OCTOBER 25, 2016

‘Customer journey mapping’ is a widely accepted practice for customer experience teams right now as they seek consistency across all channels and touchpoints. According to McKinsey, you should “(pay) attention to the complete, end-to-end experience customers have from their perspective. (Do

Customer Journeys 60

Customer Journeys Trends Touchpoint Voice of Customer 60

SurveySparrow

JANUARY 28, 2020

Soon after that, while working for a research company, a client asked me to create a journey map using this bland, simplistic template they had provided. I remember saying, “You can’t represent the richness of the customer experience with a PowerPoint slide filled with dots and bubbles!” I was horrified! We’re known for that.

Customer Journeys 52

Customer Journeys Net Promoter Score Effort Score Customers 52

Experience Investigators by 360Connext

JULY 21, 2016

One of the most rewarding parts of being a Customer Experience Investigator™ is when a client and I gather people from all departments of their organization to map the customer touchpoints. The post Touchpoint Mapping: Discovery, Enlightenment, and A-HA!

Touchpoint 110

Touchpoint Customer Journeys Consulting Customer Experience 110

SurveySensum

JANUARY 26, 2024

The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey. What is a Customer Journey? So let’s deep dive into different stages of the customer journey.

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

GetFeedback

AUGUST 14, 2019

Measuring CSAT can be used to determine how a customer feels about the experience overall, parts of the customer journey, or even specific products or services. The question is typically presented to the customer using a 1–5 scale, one being very dissatisfied and 5 being very satisfied. .

Customer Journeys 273

Customer Journeys Metrics How To Customer Satisfaction 273

Forrester

DECEMBER 8, 2014

I am talking about journey mapping. Recently I have done more and more workshops for our clients on how to use journey mapping for defining CX metrics so I wanted to put that thinking into a new report for all clients to read. Why journey mapping? Customer Experience'

Customer Journeys 97

Customer Journeys Metrics Touchpoint Measurement 97

Kerry Bodine

JULY 11, 2017

Half an hour after the first round of introductions and ice breakers, our customer journey mapping workshop was in full swing. points to interesting sticky notes and gets the customers to explain what makes that touchpoint useful, or why they hate it, or what could make it better.

Customer Insights 199

Customer Insights Customer Journeys Exercises Touchpoint 199

Strativity

JULY 11, 2016

Over the past 10 years, Customer Journey Mapping has been a critical part of strategically transforming an organization’s customer experience. Taking part in a cross-functional journey mapping workshop can be exciting, fun, and inspirational. Why is this important?

Customer Journeys 40

Customer Journeys Touchpoint Exercises Healthcare 40

Experience Investigators by 360Connext

APRIL 23, 2024

If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey. Customer Experience Management (CEM) is a strategic approach that focuses on proactively designing and delivering the entire customer journey to meet or exceed expectations.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Ian Williams

NOVEMBER 15, 2015

In this two part blog, we take a look at Customer Journey Mapping. In this first blog, we examined the origins and principles of journey mapping, with this blog going on to look at different elements, approaches and methodologies. Customer Journey Mapping – which way now?

Customer Journeys 40

Customer Journeys Exercises Analysis Customers 40

Experience Investigators by 360Connext

APRIL 14, 2020

If you have a journey map, I hope you are using it. COVID-19 and the ongoing fallout from it — remote teams, changing budgets, new family dynamics — are competing for your attention, but don’t let your journey map collect dust right now. Why Journey Maps Matter Now More Than Ever.

Customer Journeys 374

Customer Journeys How To Course Touchpoint 374

SurveySensum

JULY 4, 2022

Are you there where your customers are? In this article, we’ll talk about how you can listen to your customers’ experiences at every touchpoint of their car buying journey with your brand. Let’s first understand the touchpoint of the customer journey of buying a new car!

Automotive 52

Automotive Customer Journeys Survey Touchpoint 52

Touchpoint Dashboard

JULY 11, 2016

Over the past 10 years, Customer Journey Mapping has been a critical part of strategically transforming an organization’s customer experience. Taking part in a cross-functional journey mapping workshop can be exciting, fun, and inspirational.

Customer Journeys 28

Customer Journeys Healthcare Touchpoint Customers 28

SmartKarrot

MAY 6, 2022

From a bird’s eye view, the customer journey is a simple, transactional journey happening between a seller and a buyer. However, a deeper dive into the ocean of customer journey brings you face-to-face with the complexities associated. Rather, it is a journey from A to Z with several touchpoints in between.

Customer Journeys 10

Customer Journeys Touchpoint Effort Score B2B 10

InMoment XI

OCTOBER 24, 2023

It’s the pulse of customer interactions, the rhythm of agent responses, and the melody of operational flows. These analytics tools delve deep, illuminating the nuances of every conversation, every piece of customer feedback , and every touchpoint. Collecting data is akin to gathering puzzle pieces. Enter analytics.

Contact Center 260

Contact Center Analytics Multi-Channel Effort Score 260

InMoment XI

OCTOBER 18, 2023

After a successful XI Forum Europe featuring 9 EMEA customer experience experts , 200+ engaged delegates, 8 insightful workshops, and plenty of networking, it’s safe to say that the event was a hit! That means capturing insights from every touchpoint and channel.

Customer Experience 260

Customer Experience ROI Return on Investment Financial 260

Touchpoint Dashboard

MAY 18, 2014

Touchpoint Dashboard is pleased to report that we recently served as a strategic sponsor at the 2nd Annual Walker B-to-B Customer Experience Summit held at the Arizona Biltmore Hotel in Scottsdale, Ariz, April 29-May 1. Walker Information is a renowned organization in the customer intelligence field, and has been for 70 years.

Touchpoint 53

Touchpoint Customer Journeys Hotels Report 53

NobelBiz

OCTOBER 24, 2023

Both the customer experience map and the journey map are essential tools for businesses aiming to understand and improve the interactions their customers have with their brand. While they often are used interchangeably, these maps serve distinct purposes, have unique elements, and offer varying insights.

Customer Journeys 104

Customer Journeys Customer Experience Contact Center Touchpoint 104

Touchpoint Dashboard

JUNE 15, 2015

You’ve got buy-in… all the right people in your company are on board to map your customers’ journeys. They realize the importance of walking in the customer’s shoes in order to understand the experience before they can fix it.

Customer Journeys 28

Customer Journeys Customers Customer Experience Company 28

Experience Investigators by 360Connext

MAY 20, 2015

Keynotes, Coaching and Executive Workshops. Kicking off the year or the quarter or the sales meeting with a workshop on how to better focus on customers is a great way to move the needle quickly. Customer experience is a new department , focus or strategy and leaders need a resource. Customer Journey Mapping.

Customer Journeys 110

Customer Journeys Customer Experience Culture Communication 110

Experience Investigators by 360Connext

JUNE 13, 2023

There are pros to including CX in marketing, including teams who understand and utilize customer feedback, behavioral analytics, and market research. So if the customer journey is really being defined as the marketing funnel experience, then customers will miss out on a winning customer journey.

Customer Experience 162

Customer Experience Chief Customer Officer Culture Customer Centricity 162

ShepHyken

MARCH 10, 2024

How to Identify and Improve Your Customer Journey Touchpoints by SurveyMonkey (SurveyMonkey) The customer experience is a direct result of several interactions across their journey. Here’s how to identify and improve your customer journey touchpoints and create a winning customer experience.

Self Service 77

Self Service Customer Service Airlines Touchpoint 77

SurveySparrow

AUGUST 14, 2023

At its core, a Customer Experience Framework is a structured approach that aligns business goals with the expectations and desires of customers. It revolves around understanding the customer journey, identifying pain points, and designing strategies to address them effectively.

Customer Journeys 52

Customer Journeys Strategy Customer Experience Customer Centricity 52

InMoment XI

MARCH 27, 2024

Online reviews, a platform for consumers to discover and assess auto services brands, can particularly influence consumer decisions from the start of their customer journey. A trigger can be built into an existing workflow to automatically send the review request post-service to thank the customer for their business.

Automotive 260

Automotive Management Social Media Feedback 260

Experience Investigators by 360Connext

FEBRUARY 12, 2015

There are real and unique challenges with tracking the customer journey for SaaS organizations. While other types of organizations, like consumer packaged goods, also might never interact directly with customers, they might have an easier time identifying them and understanding how they use their products.

Customer Journeys 110

Customer Journeys Software Consulting Hotels 110

SurveySparrow

AUGUST 28, 2023

Alright, let’s start with a bit of technical jargon—SaaS customer experience (CX) is the intricate dance of interactions, emotions, and perceptions that customers go through while navigating a Software as a Service (SaaS) product. Identify trends and patterns to refine your buyer personas.

Customer Journeys 52

Customer Journeys Customer Experience Self Service Net Promoter Score 52