Pointillist

MARCH 20, 2019

By Swati Sahai The importance of calculating your customer experience ROI cannot be overstated—how will you build, measure and regularly optimize your customer experience efforts if you don’t know the return on your CX investments? For the purposes of this illustration, I have assumed no new sales in Year 1 or Year 2.

ROI 59

ROI Customer Experience Self Service How To 59

Magellan Solutions

MARCH 30, 2020

Closing a sale is perhaps the most difficult part of the sales process. Many businesses have learned the value of sales strategies. To close deals faster, it usually boils down to using closing techniques to seal a sales deal. The tactics of selling are crucial to any sales strategy. Sales Agent: I see.

Sales 52

Sales CRM Strategy Hospitality 52

ClearAction

MAY 18, 2017

5 Radical Changes to VoC of the Future for ROI Maturity optimizecx. What’s the greatest challenge Voice of the Customer (VoC) managers face? What matters most is driving customer experience excellence. Place links and QR codes literally everywhere to make it easy for customers to give you their insights.

ROI 54

ROI Feedback Survey Financial 54

Beyond Philosophy

FEBRUARY 10, 2020

Nearly 20 years ago, when I started Beyond Philosophy and before Customer Experience was a well-known concept, my motivations were to create a competitive differentiator that would get more business for my clients. However, business is also all about return on investment (ROI). Customer Driven-Growth.

Meeting 172

Meeting Hospitality Return on Investment Telecommunications 172

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Thematic

APRIL 17, 2024

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. Our own customers have gained huge financial benefits through effectively analyzing customer data to improve customer experiences.

Analytics 62

Analytics Customer Experience Analysis Effort Score 62

Customer Bliss

MAY 2, 2019

It takes skill to synthesize the knowledge you’ve gained and then disseminate in a way that will help leaders make financial, cultural, and leadership decisions. Rosalyn Curato , CCO of Allovue , a startup EdFinTech (education financial technology) company, knows how to leverage this skill.

Company 149

Company Strategy Chief Customer Officer Financial 149

Influitive

MAY 15, 2015

If you were to ask a group of community managers what keeps them up at night, you’d likely hear the same two or three concerns at the top the list: engagement , lack of resources and, of course, ROI. Don’t forget customer satisfaction & feedback. The problem is, many B2B community managers are unsure about how to get started.

ROI 61

ROI B2B Roadmap Metrics 61

Totango

JUNE 28, 2022

The primary mission of a Chief Marketing Officer (CMO) is to foster growth, attract new leads, and increase sales by effectively communicating the value the company’s products and services can provide. During an economic downturn, your greatest investment should be in your current customer base.

Return on Investment 74

Return on Investment Competitive Advantage ROI Effort Score 74

Magellan Solutions

FEBRUARY 20, 2024

Benefit: Improved customer query resolution and service accessibility. Outcome: Enhanced customer satisfaction and streamlined support processes. Toys “R” Us Toys “R” Us faced financial challenges but didn’t let that stop them from enhancing their customer shopping experience.

Company 52

Company Chatbots Customer Satisfaction Abandon Rate 52

ShepHyken

OCTOBER 4, 2019

Smart businesses are now turning their heads to customer engagement platforms. An effective customer engagement platform allows you to reward your brand loyals. Such rewards drive better revenues, ROI, and profits. What is customer engagement? Well, there is nothing fancy about customer engagement.

Brands 121

Brands Engagement How To ROI 121

ChurnZero

JUNE 14, 2023

For subscription businesses, the focus is clear: retaining customers. Older research from Fred Reichheld of Bain & Company showed that, in financial services, “a 5% increase in customer retention produces more than a 25% increase in profit.” Who drives retention? Its tech stack is new.

Customer Success 52

Customer Success Competitive Advantage Roadmap Customer Voice 52

CSM Magazine

FEBRUARY 3, 2023

Customers in a recession are more hesitant than ever to take the plunge with a new product or provider, so it takes more effort and resources to convert them than during a healthy economic environment. Some customers drop out of the market entirely. It’s clear, customer acquisition is not where our focus should be in 2023.

Customer Service 52

Customer Service Chief Customer Officer ROI Social Media 52

SmartMessage Blog

JULY 20, 2023

Companies build strategies and heavily invest to maintain a solid customer base in today’s fiercely competitive business world. Statistics state that it is more profitable to keep current customers compared to acquiring new ones. According to expressanalytics, customer retention costs up to 6 times less than acquisition.

Loyalty 52

Loyalty Management Loyalty Programs Competitive Advantage 52

ECXO

JUNE 11, 2023

Which metrics should you use to track to measure performance and demonstrate ROI? How do customers experience your brand – across touchpoints? Develop a customer journey map – (re)mapping the customer journey will help you identify areas where you can improve the customer experience. The result?

B2B 129

B2B B2C Touchpoint Customer Journeys 129

West Monroe

JUNE 1, 2023

Where new CPO priorities are shifting In today’s resource-constrained moment, CPOs will need to have greater financial fluency, meet key data-driven metrics, and collaborate with other C-suite leaders to drive strategic growth. CPOs are well-positioned to be more strategic players in this evolving landscape.

Return on Investment 52

Return on Investment Culture Metrics Roadmap 52

BirdEye

MARCH 24, 2023

Table of contents Business development defined Differences between business development and sales Business development versus sales development Differences between business development and marketing What does a business development manager do? Business development is identifying prospects and looking for ways to reach prospects.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98

CSM Practice

SEPTEMBER 18, 2020

In this Chat and Learn series, we invited Taylor Johnston, Director for Customer Success at Salesloft, a sales engagement platform that helps sales organizations deliver better sales experience for their customers. Financial acumen. Sales/CS experience. How to make sure they are coordinated?

How To 52

How To ROI Customer Success Sales 52

SmartMessage Blog

JULY 13, 2023

Companies build strategies and heavily invest to maintain a solid customer base in today’s fiercely competitive business world. Statistics state that it is more profitable to keep current customers compared to acquiring new ones. According to expressanalytics, customer retention costs up to 6 times less than acquisition.

Loyalty 40

Loyalty Management Loyalty Programs Competitive Advantage 40

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 59

Metrics Net Promoter Score Effort Score NPS 59

Call Experts

SEPTEMBER 15, 2022

The first step in the sales process should be a lead qualification. Different strategies are recommended for qualifying leads depending on your sales team’s philosophy. If your product or service has a global customer base, support them around the clock. Great for Lead Qualification and Closing Ratio.

Customer Service 52

Customer Service Average Handle Time Customer Retention Self Service 52

CSM Practice

JULY 6, 2020

At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn. SaaS businesses that thrive during this period not only retain their customers but also sell more of their services to them.

Company 71

Company Strategy Tips Sales 71

CSM Practice

JULY 6, 2020

At the moment, SaaS companies appear to be under immense financial pressure, resulting in a dramatic increase in vendors seeking guidance on how to adapt, survive, and even thrive during this downturn. SaaS businesses that thrive during this period not only retain their customers but also sell more of their services to them.

Company 71

Company Strategy Tips Customer Success 71

ChurnZero

OCTOBER 30, 2020

We’ve taken snapshots from data across our customer base showing that customers who get the human-led onboarding typically are healthier customers than the ones that come in after the fact,” says Olson. They want to be trusted business partners and work strategically with the customers,” says Olson. “In

Customer Success 93

Customer Success Net Promoter Score Effort Score NPS 93

Gainsight

MAY 6, 2020

During the discovery process for buying software, a strong sales team should always identify business challenges and match those with solutions from the product. With this deeper understanding of how customer success technology can help you navigate this new reality to retain your customers, now is the time to act swiftly.

Technology 52

Technology Customer Success Effort Score Return on Investment 52

Magellan Solutions

MAY 16, 2021

On top of after sales support, nurturing existing customers and going after new ones is the standard business practice. This helps brands build rapport and grow their market reach and increase their loyal customers. Whether for business growth, sales or ROI increase. Provides customer with vital human support.

Telecommunications 52

Telecommunications Transportation Ecommerce Banking 52

Magellan Solutions

APRIL 2, 2020

When it occurs, businesses must know what they are up against for — drop in revenue, lower levels of production, and decline in sales. With a lack of contingency plans at their disposal, they can’t withstand a financial crisis at times of economic downturn. This is true among businesses with a solid customer base or a unique product.

Financial 52

Financial Consumers Sales Social Media 52

Currency Alliance

APRIL 15, 2024

The costs and risk of being a currency owner Loyalty programs are regulated entities in most jurisdictions, which means there are legal and financial considerations to being a currency owner. On the customer side, you’re looking to create the greatest possible perceived value. Consider the example of a retailer (i.e.,

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

BirdEye

JULY 10, 2023

The end goal is to widen their respective customer bases by increasing awareness. Expanded reach: Collaborative efforts like influencer partnerships allow brands to tap into each other’s customer base or target audience. Goals might be to expand your audience, increase brand awareness, or drive sales.

Brands 52

Brands Fashion Social Media Retail 52

Kustomer

NOVEMBER 4, 2020

Microsoft predicts that by 2025 as many as 95% of customer interactions will be through AI. Sales and CX teams are using business VoiP services equipped with AI to quickly address customer queries and improve their communication. The transportation industry is waiting in anticipation as automated cars threaten disruption.

Omni-Channel 140

Omni-Channel Customer Experience Chatbots e-support 140

CSM Practice

JANUARY 13, 2021

Sales, adoption, expansion, and renewal all start with the customer. SaaS customers buy products based on an expectation of value, which demands a shift to an outcome-based selling approach. The success of the renewal process is deeply connected to the sales process. Identify customer financial goals.

How To 98

How To Self Service Touchpoint Customer Centricity 98

SurveySparrow

APRIL 11, 2021

It is a strategy where your buyer gets to know who you are, what you offer, and how you can help their business with targeted content and nurturing instead of pushing for a sale. You gain your prospective customer, aka buyer’s trust, move them from the top of the funnel to its bottom. What is a lead nurturing strategy?

Strategy 98

Strategy How To Effort Score Social Media 98

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 52

Metrics Customer Success Net Promoter Score Effort Score 52

CSM Practice

FEBRUARY 24, 2020

As a business leader , you can use these customer success team performance metrics to measure the ROI of the customer success team. Note, every customer success metric you can measure falls into one of these four categories: Customer Success Team Performance Metrics. Customer Financial Metrics.

Metrics 52

Metrics Customer Success Net Promoter Score Effort Score 52

Pointillist

SEPTEMBER 10, 2020

While it does focus on the importance of context, the context employed by RTIM is typically limited to current and recent transactions, rather than a customer’s overall experience with the company. It’s about ensuring that every moment of your customer’s experience is relevant and cohesive.

Customer Journeys 128

Customer Journeys Touchpoint Interaction System 128

ChurnZero

AUGUST 21, 2020

So, without further ado, here’s what our Customer Success experts had to say: You Mon Tsang , CEO, ChurnZero. 2020 has and will continue to bring extraordinary challenges to Customer Success teams. In a major economic downturn, hard light is shined on Sales, Marketing, and Customer Success.

Customer Success 84

Customer Success Chief Customer Officer Trends Sales 84