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Your Guide to Mastering Brand Reputation Management

InMoment XI

When your brand identity is cohesive and mirrors the values that matter most to your business, it becomes a powerful tool for connecting with consumers on a deeper level. Doing this will help you foster a community around your brand, where customers feel heard, valued, and connected. Consistency builds trust and recognition.

Brands 378
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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. However, there are a number of contact center best practices that transcend industries.

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The Position-less Marketer Introduced by Pini Yakuel at Optimove Connect

Optimove

Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The Big Picture: On March 20, at Optimove Connect, Pini Yakuel, CEO, introduced the position-less marketer. He revealed the position-less marketer is a new emerging archetype. Read the full article here.

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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. These terms have effectively amalgamated since we started to become “multi channel”. These terms have effectively amalgamated since we started to become “multi channel”.

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Elevate the VIP Experience: How to Maximize High Spenders in Gaming & Gambling 

Comm100

In the vibrant universe of the gaming and online gambling industries, VIP players aren’t just valued customers; they’re akin to brand ambassadors. An omnichannel support model connects all these channels together, ensuring that regardless of the interaction mode, the experience remains consistent.

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Chatbots for the tourism industry, a multi-faceted benefit

Inbenta

The tourism industry, an ever-changing sector. Today’s travelers no longer go to their local travel agent in order to book their trips, they are more and more connected and digitally savvy, doing all their research online. As we’ve seen it, chatbots come with multi-faceted benefits for tourism businesses.

Tourism 121
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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

A multi-dimensional CX strategy can be much more beneficial for your brand than one-dimensional customer service. The Salesforce State of the Connected Customer Report found that 88% of buyers say their experience is as important to them as a company’s products or services. Warm transfers” are a huge help in this area.

Strategy 208