Storyminers

JULY 29, 2016

We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . VP of Customer Experience, Compellon. The most effective customer retention strategy is to focus, well, on retention. My number one customer retention strategy is talking to your customers.

B2C 124

B2C Customer Retention Strategy Brands 124

Lumoa

FEBRUARY 2, 2023

These elements, and others, are still significant today, of course. Where and how they take place has changed, of course. But the need to deliver an outstanding customer experience hasn’t. According to research, 95% of consumers believe customer experience is the key to brand loyalty. Why does consistency matter?

Retail 236

Retail Net Promoter Score Strategy Customer Experience 236

InMoment XI

APRIL 3, 2024

This includes communicating with a brand via social media, making a purchase online, receiving an email or text confirming an order, providing user feedback on online channels, using a company app, operating a digital kiosk or point-of-sale terminal, or even simply visiting an organization’s webpage.

Customer Expectations 260

Customer Expectations Meeting Customer Experience Touchpoint 260

CSM Practice

SEPTEMBER 16, 2021

Without that crucial information, you can’t develop an effective customer retention strategy. Enter: Customer Lifetime Value. This metric can act as the starting point for your sales and marketing efforts – and it’s one you can’t afford to skip over. Most of all, LCV can be a great indicator of customer loyalty.

Connections 52

Connections Lifetime Customer Customer Retention Loyalty 52

Retently

FEBRUARY 12, 2019

When used properly, Net Promoter Score® can play a significant role in your prospecting and sales process, essentially doubling your growth efforts by focusing on both customer retention and prospects conversion. But how do you use NPS to drive more sales and revenue? Drive more sales using NPS.

Net Promoter Score 80

Net Promoter Score Sales Strategy NPS 80

TechSee

JUNE 16, 2022

Jim has been instrumental in setting up services for the customers needing quick and apt solutions for their daily customer experience needs. As a consultant, he guides clients who want to develop customer-focused cultures. Over 1,000,000 people have taken one of his video-based training courses on LinkedIn Learning.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

Experience Investigators by 360Connext

JANUARY 5, 2022

Your company has surpassed its annual goals for customer retention, referrals, and satisfaction. C-level leadership is thrilled, and the customer experience program you helped develop was instrumental to this success. You helped other leaders communicate how their team goals were connected to CX success. .

Resources 369

Resources Customer Journeys Video Strategy 369

Experience Investigators by 360Connext

FEBRUARY 1, 2022

And others sit in with customer service representatives to listen directly to the feedback they are receiving. . All of this is important because without staying connected to the customer in this way, the CEO and others can dismiss data and ignore the emotional consequences of poor customer experiences.

Customer Experience 376

Customer Experience Net Promoter Score Customer Experience Management Feedback 376

ShepHyken

FEBRUARY 12, 2024

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Connected ecommerce adds value emotionally, materially or both while delivering the same seamless purchase journey. Why is connection important?

Self Service 66

Self Service Customer Service Social Media Ecommerce 66

ShepHyken

SEPTEMBER 10, 2023

” I’m intrigued by the article as it claims that one way to attract and retain these customers is through visual imagery. For some small brands, a viral moment can be game-changing for putting their brand on the map, and for larger retailers, it can draw attention to a new product line to significantly boost sales.

Customer Service 80

Customer Service Loyalty Programs Retail Loyalty 80

Bold360

DECEMBER 8, 2016

Seventy-three percent of the consumers, however, flipped the perception, looking at the programs as a great way for companies to show loyalty to customers. The study , reported in the Harvard Business Review, says a lot about how customer retention strategies can go awry when customer-centric principles get turned inside out.

Customer Retention 40

Customer Retention Strategy Social Media Loyalty Programs 40

C3Centricity

MAY 11, 2020

As mentioned above, everyone has a role to play in satisfying and delighting the customer. It is not the job of marketing, sales or market research alone to understand their needs. It is vital that each employee thinks customer first and ensures that every action and decision they make is customer centric.

Strategy 194

Strategy Customer Centricity Chief Customer Officer CRM 194

Uniphore

NOVEMBER 2, 2021

3 And it only takes one bad conversation with a customer going viral to reach thousands of existing and potential new customers. In fact, bad customer service impacts customer retention more than good customer service. Where customer engagement happens. It’s this sweet spot where business is done.

Omni-Channel 100

Omni-Channel Video Contact Center Sales 100

Education Services Group

JUNE 29, 2019

Think about all the time, energy, and money you spend on attracting new visitors, pursuing new leads, and closing new sales — none of that applies to existing customers. So how do you put your efforts into keeping your existing customers happy? And how can Customer Success strategies help you get there?

Customer Success 40

Customer Success Connections Net Promoter Score Customer Retention 40

Beyond Philosophy

NOVEMBER 9, 2023

Statistic #1: Gallup Analytics says companies that apply the principles of behavioral economics can outperform their competition by 85% in sales growth and more than 25% in gross margins. Of course, this concept is another thing I always say, so that it feels right to me isn’t too surprising. This supports the last one, too.

Customer Satisfaction 78

Customer Satisfaction Customer Retention Course Sales 78

ShepHyken

OCTOBER 6, 2022

He shares the value that customer emotions bring to a company. How much value ($$$) do closer customer relationships and specific customer emotions bring to your business? I know you would say, “of course that these are important, and we focus on them,” but have you calculated how much value they actually bring?

Customer Journeys 70

Customer Journeys Effort Score Touchpoint Customer relationships 70

Kustomer

JANUARY 11, 2022

In fact, more than two billion people bought online in 2020, with worldwide e-commerce sales exceeding $4.2 Of course, one potential barrier to operating in a global marketplace is the fact your customers could be in any timezone. Better Customer Retention. Loyalty is about more than customer retention.

Customer Service 98

Customer Service e-support Self Service Customer Retention 98

SurveySensum

MARCH 21, 2024

As a result of this, they are unable to meet their sales targets. If your customers are looking for Sedan cars and you are selling them SUVs then of course they won’t buy from you! This enhances customer engagement and builds stronger connections with your audience. Well, this is bound to happen!

How To 52

How To Social Media Competitive Advantage Retail 52

DemandJump

NOVEMBER 4, 2020

Marketing strategies are all about customer engagement, plain and simple. You’ve mastered your brand and spent months researching consumer needs and pain points, All that’s left now is to connect the dots and show people why and how you’re going to change their lives. This might mean sales, market share, or stock price.

Marketing 96

Marketing Return on Investment Advertising Analysis 96

Retently

AUGUST 3, 2023

That’s because the price margins between competitive brands have narrowed , services have become standardized and migration costs have been minimized, leaving out just one key differentiator – customer experience (CX). For instance, a call to an Amazon executive to get your problem solved is customer service.

Customer Experience 148

Customer Experience Net Promoter Score Effort Score Social Media 148

Gainsight

SEPTEMBER 22, 2023

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. But training can pay dividends before a sale, leading to many more of them. Digital customer education can speed them up without diminishing the buying experience.

Competitive Advantage 52

Competitive Advantage Leadership NPS Sales 52

ChurnZero

FEBRUARY 23, 2023

In other words, it’s far easier to convince someone who already knows, likes and trusts you to buy more—than it is to reach, educate and convert new customers—in a time when most budgets are under scrutiny. Further, additional sales with existing customers have a lower customer acquisition cost (CAC).

Management 52

Management Self Service Customer Retention Net Promoter Score 52

ChurnZero

FEBRUARY 23, 2023

In other words, it’s far easier to convince someone who already knows, likes and trusts you to buy more—than it is to reach, educate and convert new customers—in a time when most budgets are under scrutiny. Further, additional sales with existing customers have a lower customer acquisition cost (CAC).

Management 52

Management Self Service Customer Retention Net Promoter Score 52

Call Experts

JUNE 23, 2022

Customer retention is a huge deal for your organization, so it’s important you put some effort into building a better customer rapport. This article will explain customer rapport, why it’s essential, and how contact centers can support your customer service efforts. . What Is Customer Rapport?

Contact Center 98

Contact Center Customers Connections Return on Investment 98

Kustomer

MAY 13, 2022

That positive experience should exist at every stage of the customer journey , from how they find and use your website, right through the sales funnel, up to and including the support and service you provide after a sale has been made. How do you ensure you hear what customers are saying about you? Welcome to the circle!

Feedback 98

Feedback Strategy Social Media CRM 98

Solvvy

AUGUST 17, 2022

Your customer support team is the point of contact when customers need help resolving issues or have questions. Moreover, support agents may be the only contact customers have with your brand after the initial sale or onboarding. However, hiring more agents isn’t always the best course of action.

Net Promoter Score 102

Net Promoter Score Measurement Effort Score Chatbots 102

Gainsight

FEBRUARY 2, 2024

Companies engaging their customers with up-to-date product information and success content are reducing churn, decreasing support costs, and improving customer satisfaction. In short, customer training leads to customer retention. What Is Customer Training? These are just the tools, however.

Training 52

Training Course Consulting Software 52

Lumoa

JUNE 14, 2023

And that, of course, is bad news for any business – big or small. Everyone from customers to investors and stakeholders will be wary of associating with a company that can’t seem to get its customer experience right. This should be a good enough reason why customer retention is something your business takes very seriously.

NPS 208

NPS Effort Score Customer Centricity Loyalty 208

ChurnZero

OCTOBER 5, 2021

This year we joined 5,000 Cloud and SaaS Founders, VC and Execs in the SF Bay Area for three action-packed days of high-quality networking, learning from those who’ve done it, and of course happy hours and plenty of fun. Customer Success begins in Sales and needs to be part of your funnel. It was a big hit!

Customer Success 95

Customer Success Conference B2B Sales 95

Kayako

MAY 11, 2017

Virgin knows many of its passengers are businessmen and women who need to stay connected to the grid at all times – even at 35,000 feet. Both of these amenities are now par-for-the-course which brings up a point…. When you exceed your customer’s’ expectations, you provide something they didn’t expect.

How To 248

How To Case Study Industry Customers 248

Beyond Philosophy

AUGUST 4, 2015

Harvey Mackay, Sales Expert, Author and Columnist. Quality sales cultures are the ones where the Customer comes before the close, like Mackay’s quote indicates here. Ricoh Canada has a real world example of making this kind of change to their sales driven culture and making it work. In many ways, this is smart.

Culture 60

Culture Sales Net Promoter Score Case Study 60

CustomerSuccessBox

JUNE 21, 2022

To help you, we have compiled a list of the top 8 strategies that will enable you to carry out customer onboarding at scale. 8 Best Strategies for Customer Onboarding at Scale. Well-defined Sales-to-Onboarding Handoff. Making a connection with the customer is essential before they’re onboarded.

Strategy 52

Strategy Customer Retention Video Resources 52

CustomerSuccessBox

APRIL 29, 2022

It is because as they kept acquiring new customers, they overlooked the existing ones! As a result, customers churned and the firm couldn’t do anything about it. If not, start focusing on customer retention. Plan the best SaaS Retention strategies that ensure customers stay with you for long.

Strategy 52

Strategy Customer Retention Metrics B2B 52

ClearAction

FEBRUARY 27, 2016

Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations still grapple with. Everyone acknowledges that customer retention is more cost-effective than acquisition, yet Marketing tends to put the majority of its resources in awareness-building and sales conversion. Connect People.

Marketing 98

Marketing Metrics Connections Customer Retention 98

GlowTouch

AUGUST 20, 2021

The Association made the announcement based on how GlowTouch helped a long-time client increase market share, per-customer revenue, and customer retention rates. The sales initiative was ushered in using chat as a communications channel, which was invaluable for engaging customers in real-time conversations.

First Call Resolution 52

First Call Resolution Contact Center Social Media Knowledge Base 52

CSM Magazine

AUGUST 14, 2020

Anastasia Tatsenko, Head of Sales and Customer Success at NetHunt CRM explains. In the regular world, obtaining customer loyalty is an important goal for any business to achieve. You can save up a lot of money by reevaluating your current strategy, which is exactly where customer retention comes to play.

Loyalty 85

Loyalty Strategy CRM Customer Retention 85

Customer Bliss

FEBRUARY 12, 2019

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Join me as I discuss what I’ve learned over the course of my 35-year career, so that you can more effectively do the work that needs to be done. They start with the life of the customer and not with the silos.

Metrics 195

Metrics Chief Customer Officer Video Customers 195