CSM Magazine

OCTOBER 25, 2023

Online stores give consumers an almost limitless choice of shops to purchase from, along with the convenience of home deliveries and often competitive pricing. Comparisons : Being able to compare and contrast with similar products or brands. Loyalty Programs : Engaging customers with rewards, exclusive offers, and personalized deals.

Exceptional Customer Service 52

Exceptional Customer Service Retail Training Customer Service 52

Beyond Philosophy

APRIL 18, 2017

You might be thinking it’s time for a big marketing investment, but where would you focus your energy? On providing comparison shoppers with rational reasons to choose your product over another one. However, McKinsey reports that fewer people are actively engaged in these programs today than in the past.

Sales 124

Sales Loyalty Programs Consulting Loyalty 124

ShepHyken

MAY 18, 2018

These ideas include tracking customer information, establishing loyalty programs, listening to customer concerns, and focusing on building your online reputation. In today’s customer-driven economy, consumers are becoming more and more demanding about the products and services they choose, and it’s not surprising.

Loyalty Programs 79

Loyalty Programs Advertising Loyalty Brands 79

Qualtrics

DECEMBER 8, 2020

Whether you’re just starting out, or you’ve been working on building your brand for a while, measuring your progress lets you know the strength of your brand in the market, and how it has developed over time. Market-value of what it’s worth when put into the market to sell, when looking at similar companies and brands.

Measurement 59

Measurement Brands Net Promoter Score Social Media 59

Currency Alliance

JUNE 11, 2017

Loyalty program announcements so far this year indicate a major sea change. To get customers re-engaged, brands are making it easier to participate in their loyalty programs and are offering enhanced ways to redeem – so customers can make use of even small amounts of points/miles.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Rewards Programs 52

SurveySensum

JULY 13, 2023

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs. To assess the user-friendliness of your loyalty program.

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

Understand your customer’s expectations regarding personalized offers, rewards, loyalty programs, and customer service – these are important factors when it comes to customer retention. Touchpoints Post-purchase services, customer support, loyalty programs. To assess the user-friendliness of your loyalty program.

Retail 52

Retail Survey Tools Customer Experience 52

Beyond Philosophy

APRIL 6, 2016

Marketers are always looking to optimize their perceived customer value proposition, and to improve the elements of transactional and relationship experiences needed to deliver that value. Consumers seem to be increasingly aware of the benefits, in both purchases and information, that they are providing to vendors. Briefly, here’s why.

Gamification 60

Gamification How To Loyalty Programs Wireless 60

Beyond Philosophy

APRIL 6, 2016

Marketers are always looking to optimize their perceived customer value proposition, and to improve the elements of transactional and relationship experiences needed to deliver that value. Consumers seem to be increasingly aware of the benefits, in both purchases and information, that they are providing to vendors. Briefly, here’s why.

Gamification 60

Gamification How To Loyalty Programs Wireless 60

Retently

OCTOBER 1, 2018

What’s more, it seems that 51% of customers leave a brand because of poor experiences, and 81% of consumers say them switching brands could have been prevented by the business in question. It’s likely because many brands don’t understand consumers. Consumer demands and behaviors can also influence your customer journey map.

Customer Journeys 99

Customer Journeys Touchpoint Social Media How To 99

ProProfs Chat

MAY 6, 2020

Marketing Customer Experience Statistics. Another factor that helps a business create great customer experience is its reputation in the market. If you are known to your target audience in the market, then they will more likely do business with you. Good Customer Experience Statistics. Negative Customer Experience Statistics.

Customer Experience 66

Customer Experience Social Media e-support Comparison 66

Lumoa

FEBRUARY 9, 2023

more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g. It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

BirdEye

APRIL 7, 2023

Are you excited to run your next marketing campaign and see the results? Measuring the success of your marketing efforts the right way is crucial. By tracking the right marketing KPIs, you can course-correct, amplify suitable campaigns, and achieve higher goals. Table of contents What are marketing KPIs?

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. Merchandising.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

NOVEMBER 16, 2021

What is strange today, is that most brands have evolved their public-facing ecommerce platforms into dynamic, content-rich, and personalized shopping experiences, while their loyalty program redemption catalog may not have changed in ten years, leaving it looking static with minimal appeal. Merchandising.

Loyalty 52

Loyalty Loyalty Programs Ecommerce Touchpoint 52

Currency Alliance

DECEMBER 20, 2022

Some brands will do this in 2023, but actually, the loyalty & marketing industries have learned from recent experience that this costs you money in the long run. So, while the major loyalty trends for 2023 will be oriented around cost control, this will be accompanied by refocusing investment where it’s most profitable.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

C Space

SEPTEMBER 21, 2020

We created too much product, we paid too much attention to fashion week and not enough to the consumer. Direct-to-consumer partnerships could offer a lifeline to independent brands that could otherwise fail, he added. In comparison, less than a fifth (18%) of those views came from influencers and 4.7% We created a monster.”

Brands 40

Brands Sports Fashion Video 40

Strativity

APRIL 27, 2023

From the pandemic then straight into inflation, rising interest rates, and softening consumer spending, Material’s view is: The restaurant category may never normalize. The go-go days Prior to 2019, consumers were experiencing a massive boom in restaurant choice. But the market was peaking.

Strategy 52

Strategy e-support Roadmap Customer relationships 52

Strativity

APRIL 27, 2023

From the pandemic then straight into inflation, rising interest rates, and softening consumer spending, Material’s view is: The restaurant category may never normalize. The go-go days Prior to 2019, consumers were experiencing a massive boom in restaurant choice. But the market was peaking.

Roadmap 52

Roadmap Customer relationships Brands e-support 52

Comm100

JUNE 13, 2018

While the Friday after Thanksgiving has been known as the unofficial start of the shopping season, 4 in 10 consumers begin holiday shopping before Halloween, and as much as 12.2 Wallet, and even Bitcoin have been attractive to consumers – particularly Millennials, the generation with the fastest growing spending power.

Tips 130

Tips Self Service e-support Social Media 130

Currency Alliance

NOVEMBER 14, 2018

This challenge – the give-and-take of marketplaces – now firmly belongs on the agenda of loyalty strategy meetings. First, it gives marketers a basic grounding in economics which can directly impact on your loyalty strategy, complete with real-world examples of brands putting the theory into practice.

Loyalty 45

Loyalty Loyalty Programs Hotels Travel 45

SurveySparrow

MARCH 29, 2023

Furthermore, it is based on the illusion that the seller still controls the marketing, selling, and sales processes. Based on how your customers behave at this stage, you should optimize your marketing and sales strategies. They are looking at other options available in the market too. Build product comparison charts.

Customer Journeys 52

Customer Journeys Ecommerce Touchpoint Social Media 52

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

Engine Insights

NOVEMBER 9, 2016

E-commerce opened a world of opportunity that provided consumers with greater variety, the ability to shop on their schedules and terms and the potential for greater price comparison. Retailers have found work-arounds for this and a way to personalize programs to meet consumer needs. Offers become uber targeted.

Infographics 40

Infographics Comparison Loyalty Programs Banking 40

BirdEye

MAY 25, 2023

According to research from 2022, 70% of consumers opted in to receive direct text messages from businesses. Texting is fast becoming a core part of a company’s marketing and sales strategy. The comparison of SMS vs. MMS messaging also comes down to cost and character limit. They’re easy to consume by customers.

Video 98

Video Comparison Loyalty Programs Social Media 98

Currency Alliance

AUGUST 16, 2019

Loyalty programs once enabled relatively personalized marketing. Today, practically all these higher-spending customers are already enrolled in ‘no-brainer’ loyalty coalitions. Any individual program is probably managing barely half that figure. The partner mix, therefore, must be revisited.

Loyalty 40

Loyalty Brands Loyalty Programs Airlines 40