ShepHyken

DECEMBER 9, 2022

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. What do customers expect from contact centers?

Customer Journeys 122

Customer Journeys Brands Sales Contact Center 122

SurveyGizmo

NOVEMBER 4, 2021

COVID killed brand loyalty. Brand loyalty took a nosedive during the pandemic with 75% of consumers trying a new shopping behavior since COVID started. This includes trying new brands, new retailers, and new generics. But the great brand realignment isn’t over. Why Loyalty Matters.

Loyalty 95

Loyalty Brands eBook Loyalty Programs 95

InMoment XI

SEPTEMBER 12, 2023

In today’s cut-throat market, differentiating your brand is more important than ever. Market Position and Brand Analysis: How do consumers perceive your competitors? Evaluate their branding strategies and messages to identify their market positioning. This is how you turn regular customers into loyal advocates for your brand.

Analysis 260

Analysis Marketing Competitive Advantage Analytics 260

BirdEye

JULY 5, 2023

Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. This strategy uses online and offline communication channels for your business to build stronger relationships with your customer base.

Examples 98

Examples Strategy Marketing Social Media 98

Magellan Solutions

AUGUST 17, 2020

With all the advertisements people see on the internet every day, customers can easily jump from your brand to another if you don’t have strong customer retention strategies. . To make your business thrive, you need to take care of one of the most important assets — your customers. What is Customer Retention?

Customer Retention 52

Customer Retention Strategy Loyalty Exceptional Customer Service 52

Retently

APRIL 5, 2024

Retailers who understand and strategically use an omnichannel approach are more likely to build strong, lasting relationships with their customers. It includes every touchpoint a customer has with the retailer, whether it’s walking into a store, speaking to customer representative or unwrapping the product at home.

Retail 78

Retail Engagement Strategy Customer Experience 78

ProProfs Chat

OCTOBER 25, 2019

With so many options in the market, brands find it challenging to cultivate long term business relationships with their customers. With strong customer relationships in place, a business gets to: Increase customer base. But for a brand to reach that level, earning long-term loyalty becomes a thriving factor.

Customer relationships 56

Customer relationships Loyalty Programs Loyalty Sports 56

ShepHyken

OCTOBER 29, 2023

Why Experiential Rewards Are Winning Over Customers: 5 Stellar Examples by Peter Vogel (The Wise Marketer) In today’s highly competitive business environment, brands are constantly searching for innovative ways to engage and retain their customers. My Comment: I’m a fan of rewards and loyalty programs for a reason.

Customer Service 63

Customer Service Loyalty Programs Ecommerce Loyalty 63

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research.

Customer Service 65

Customer Service Loyalty Programs Contact Center Financial 65

Currency Alliance

MAY 21, 2017

Most consumers belong to many customer loyalty programs, but are not active in a lot of them. So they lose interest in participating, and most of those loyalty cards end up in a drawer rather than the wallet. Fragmentation of customer loyalty programs doesn’t benefit merchants much, either.

Loyalty Programs 40

Loyalty Programs Loyalty Airlines Hotels 40

Currency Alliance

NOVEMBER 21, 2016

Most consumers belong to many customer loyalty programs, but are not active in a lot of them. So they lose interest in participating, and most of those loyalty cards end up in a drawer rather than the wallet. Fragmentation of customer loyalty programs doesn’t benefit merchants much, either.

Loyalty Programs 40

Loyalty Programs Loyalty Airlines Hotels 40

SurveySensum

JUNE 29, 2023

With these best practices, you will not only drive revenue but also cultivate long-lasting connections with your customers. 5 Customer Satisfaction Best Practices Each interaction between your customer and you is a business opportunity. So, HOW can you ensure delivering exceptional customer service? Not only this.

Customer Satisfaction 52

Customer Satisfaction Marketing Exceptional Customer Service Social Media 52

Magellan Solutions

SEPTEMBER 27, 2023

This way, you can build trust and confidence in your brand and make your customers happy. Happy customers are loyal customers. They will also form an emotional connection with your brand because they feel valued and respected. Customer data is critical to building strong customer relationships.

Loyalty 52

Loyalty Loyalty Programs Call Center Customers 52

CX Journey

JUNE 29, 2017

There's no explanation of how he's going to improve customer relationships or what that strategy is that he's referring to. Customer retention (which, I'm assuming, is why he thinks he has enough customers) is a big focus for many companies, although there are plenty of others who simply focus on acquisition and attrition.

Loyalty Programs 135

Loyalty Programs Loyalty Customer Retention Retail 135

Retently

JUNE 28, 2022

With a clear customer advocacy strategy, you can turn your Net Promoter Score into a valuable marketing tool that generates referrals, encourages new customers to sign up for your product or service, incentivizes repeat purchases and massively speeds up your business’s growth rate. Ask customers to spread their love on social media.

NPS 148

NPS Net Promoter Score Feedback Case Study 148

TechSee

MAY 19, 2021

In the last few years, the customer service domain has experienced an awakening with the rising awareness of the benefits of delivering a good customer experience. Companies have invested in their customer service function to differentiate and personalize their brand and improve overall operational efficiency.

Technology 159

Technology Self Service Customer Service Competitive Advantage 159

Optimove

OCTOBER 5, 2023

The results revealed that 54% of marketers have chosen to allocate more than half of their marketing budget to new customer acquisition. In contrast, only 13% have opted to invest over half of their budget in customer retention. Respondents emphasized the importance of quick response time in nurturing customer relationships.

Marketing 72

Marketing Survey B2C Loyalty 72

GetFeedback

DECEMBER 21, 2018

Learn about the top two customer surveys for predicting and increasing customer retention. Anytime a customer cuts ties, you experience the negative impact of customer churn. Here are 40 customer retention statistics that reinforce the growing need for customer experience management.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

CSM Magazine

JUNE 27, 2023

Having customers that are loyal to your brand is the dream. Studies show that a 5% increase in customer retention can lead to an increase of between 25% and 95% in revenue. It makes sense then that promoting customer loyalty should be on every business’s to-do list.

Loyalty 52

Loyalty Customer Service Loyalty Programs Customers 52

SmartKarrot

OCTOBER 13, 2023

Retaining those customers for the long haul is equally, if not more, essential. A high customer retention rate is a testament to a company’s customer-centric approach, resulting in increased profits, positive word-of-mouth, and enhanced brand reputation. Educate and Empower: Empowered customers are loyal customers.

Customer Retention 10

Customer Retention Strategy Loyalty Programs Customer Centricity 10

SurveySensum

JANUARY 18, 2024

Personalize Customer Journeys The concept of personalized customer journeys involves leveraging SMS automation to send tailored messages to individual behavior, demographics, and preferences. Consider a scenario where a beauty brand identifies a customer who frequently purchases skincare products. Use the code STYLE20.

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Then this guide is for you.

Retail 52

Retail Survey Tools Customer Experience 52

SurveySensum

JULY 13, 2023

According to a research report by PwC titled, “ Experience is Everything ”, 73% of the customers pointed to customer experience as an important factor in their shopping experience. Yet only 49% of the customers said that they had positive customer experiences with companies. Then this guide is for you.

Retail 52

Retail Survey Tools Customer Experience 52

LiveChat

APRIL 10, 2017

Put simply: once you build a solid customer base, it’s essential that you shift your focus toward retaining customers and ensuring they remain loyal. 4 Main Tenets of Customer Retention. Each of the strategies we’ll discuss throughout this article fall under one of four main principles: Knowing your customers.

Customer Retention 28

Customer Retention Loyalty Programs Customers Social Media 28

Up Your Service

MAY 3, 2017

Read on… Customer loyalty is a powerful marketing force that travel and hospitality businesses are always chasing. But a whole other degree of devoted customer exists: The brand evangelist, described as the kind of traveler who feels so connected to a company that they proactively share their positive experiences with others.

Hospitality 74

Hospitality Travel Industry Brands 74

SurveySparrow

SEPTEMBER 25, 2023

But, what is it that keeps customers not just coming back for more, but singing praises and referring friends? Well, the answer lies in the art of the customer experience lifecycle. The question is: How can you ensure that their journey with your brand is not just memorable but extraordinary? Think about your favorite brands.

Customer Experience 52

Customer Experience Social Media e-support Omni-Channel 52

ECXO

MARCH 24, 2024

It means receiving relevant recommendations, customized products, and personalized content that resonates with their interests. With AI-powered technology, companies can create a seamless, personalized experience that fosters brand loyalty, enhances customer satisfaction, and drives business growth.

Customer Experience 52

Customer Experience Social Media Analysis Loyalty 52

SurveySensum

JULY 4, 2023

But instead of taking that feedback seriously, you ignored it which resulted in to increase in your customer churn rate because certain groups of people were dissatisfied with your products. This shows the importance of taking an effort to understand your customers and take relevant actions. Are they facing any difficulties?

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

SurveySensum

JULY 4, 2023

But instead of taking that feedback seriously, you ignored it which resulted in to increase in your customer churn rate because certain groups of people were dissatisfied with your products. This shows the importance of taking an effort to understand your customers and take relevant actions. Are they facing any difficulties?

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

SmartMessage Blog

JULY 26, 2023

Delivering on-time and relevant messages and offers became the essence of successful customer experiences. Brands can only achieve this by knowing their audience perfectly. Once a company analyzes its customers efficiently, it can group users with similar demographic specs, interests, and behaviors.

Strategy 40

Strategy Marketing Customer Satisfaction CRM 40

SurveySensum

JULY 6, 2023

Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant , Reliance Trends struggles with customer retention. OMNICHANNEL MARKETING, and CUSTOMER SUPPORT Because your customers want the flexibility to engage with your brand across various channels seamlessly.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 6, 2023

Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant, Reliance Trends struggles with customer retention. OMNICHANNEL MARKETING, and CUSTOMER SUPPORT Because your customers want the flexibility to engage with your brand across various channels seamlessly.

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

PK

JUNE 5, 2018

It was great to connect with clients and industry leaders, here’s a few highlights: On Tuesday Vans and Lenati took the stage to present on Van’s new program, Vans Family. Partner at Lenati, Martin Mehalchin took the stage Wednesday to present on personalization and innovation in experiential loyalty.

Loyalty Programs 40

Loyalty Programs CRM Loyalty Conference 40

transcosmos Information Systems

JUNE 22, 2017

According to a personalization survey report , 96% of marketers believe that personalization advances customer relationships, but more than 55% isn’t personalizing their campaigns correctly. A proper understanding of data and personalization strategies can help you create a successful customer support. Real-Time Fraud Detection.

Analytics 76

Analytics Data Customer Experience Social Media 76

ClearAction

FEBRUARY 27, 2016

Supporting the entire customer lifecycle, for example, is a goal that most Marketing organizations still grapple with. Everyone acknowledges that customer retention is more cost-effective than acquisition, yet Marketing tends to put the majority of its resources in awareness-building and sales conversion. Conclusion.

Marketing 98

Marketing Metrics Connections Customer Retention 98

SurveySensum

JULY 21, 2023

That’s why here in this blog we will talk about the top 11 B2B customer retention strategies. These strategies can help you maximize your business’s potential while keeping those valuable customers right where they belong. That’s why we proudly maintain a remarkable 98% customer retention rate.

Customer Retention 52

Customer Retention B2B Strategy Net Promoter Score 52

BirdEye

MARCH 24, 2023

Customer preferences and expectations keep changing, and a great development strategy can help your brand keep pace. A sound strategy will allow you to identify, incubate, and execute new business development concepts that lead to innovation, new partnerships, and better relationships with new and existing customers.

Return on Investment 98

Return on Investment Social Media Sales Metrics 98