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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

When working to grow their business and revenue, companies often focus most (if not all) of their resources on attracting new customers. Customers expect (and deserve!) If a customer tries a new brand that fails to deliver on their needs—especially during the earliest interactions—they have little reason to support it.

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Unlock The 3 Key Net Promoter Score Drivers

InMoment XI

Take NPS from a Score to a Strategic Advantage In today’s fiercely competitive business environment, customer satisfaction is paramount to success. Happy customers become brand advocates, fueling growth through positive customer feedback. Take The Lead!

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New survey: What do customers expect from service providers during COVID-19?

TechSee

Now, several months into the pandemic, we thought we would take a second look to see if time or adaption to the new normal had shifted the answer of what do customers expect from service providers during COVID-19. Survey Results: What Customers Expect of Service Delivery during COVID-19. Companies have been catching on.

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Why an Effortless Experience Isn’t Enough for Customer Loyalty

GetFeedback

Prior to this, we had all read the book, “ The Effortless Experience: Conquering the New Battleground for Customer Loyalty ,” and one question came out of it: Is effortless really enough? . The article states that customer delight (in other words, exceeding expectations) won’t bring customers back to your brand.

Loyalty 257
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Personalization In Sales Leads To Increased Loyalty and Repeat Business

Integrity Solutions

Salesforce research shows 65% of customers expect companies to adapt to their changing needs and preferences and “be that thoughtful neighbor or co-worker who brings their favorite coffee when they are having a tough week.” It’s not surprising that today’s customers are craving a more personalized experience.

Sales 107
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2022 Experience Trends: What Employees & Customers Think About Evolving COVID Safety Measures

InMoment XI

In the past few years, businesses have had to pivot countless times in order to adapt the experiences they provide customers, employees, and the greater market. But keeping up with quickly evolving employee and customer expectations is easier said than done. This is where InMoment’s newest report comes in.

Trends 493
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New Study: Why Emotional Connection is Essential for Customer Loyalty

GetFeedback

Every company wants a slew of loyal customers who are excited about new products, features, and offerings. Indeed, there are many brands with cult-like followings. Customers will drop everything to attend a sale, try out a new feature, or write a positive review. But why isn’t this level of fandom a reality for every brand?

Study 170