CX Accelerator

JANUARY 11, 2021

The all-too-sudden and tragic passing of former Zappos CEO, Tony Hsieh has sent a ripple through the business world, and the customer experience (CX) community is no exception. In the past, I’ve often chuckled upon reading about Zappos in a book or hearing the name mentioned in a keynote address as a model for customer-centricity.

Return on Investment 182

Return on Investment Culture Customer Centricity Ecommerce 182

CSM Magazine

APRIL 17, 2024

In today’s fast-paced, customer-centric business landscape, the traditional approach of reactive customer service—to wait for customers to reach out with issues—no longer reigns supreme. Research suggests 89% of customers who are contacted proactively report a positive experience that changes their perception.

Customer Service 52

Customer Service Self Service Return on Investment Social Media 52

QuestionPro Audience

JULY 21, 2022

Companies are beginning to realize the importance of leveraging the social behaviors of their customers. The natural tendency of people is to build relationships with others in formal and informal settings. . Forsta : is a research and design company that aims to help businesses run and build connected, user-friendly experiences.

Data 195

Data How To Advertising Study 195

SurveySensum

JANUARY 18, 2024

In this article, we’ll explore seven innovative ways to supercharge your marketing strategy using SMS automation and enhance customer experience. Consider a scenario where a beauty brand identifies a customer who frequently purchases skincare products. Your favorite skincare essentials are now 15% off.

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

Totango

NOVEMBER 23, 2021

Whether you’re not using a customer success platform yet or you’re using an aging CS tool, there comes a time when you need to upgrade CS software. How do you tell when it’s time to ditch your current system and invest in a CS upgrade? However, these are primarily sales functions, not customer success functions.

Software 92

Software Net Promoter Score CRM Return on Investment 92

ShepHyken

DECEMBER 23, 2022

This week, we feature an article by Mitel , a company that works with teams by supporting their communications and technology needs so that they can provide the best customer experience possible. 2023 will be all about customer lifecycle management (CLM). Predictable. Top 5 UC Predictions for 2023.

Communication 69

Communication Contact Center Return on Investment System 69

CustomerSuccessBox

SEPTEMBER 29, 2022

A variety of options are accessible to customers today in this cutthroat industry. B2B SaaS businesses typically rely on their decisions on investments or IT solutions on the reliability of the brand or product. However, customers are also searching for a quick time to value (TTV). Customer Success and Time to Value.

Metrics 52

Metrics Return on Investment B2B Software 52

Call Experts

JUNE 23, 2022

Customer retention is a huge deal for your organization, so it’s important you put some effort into building a better customer rapport. This article will explain customer rapport, why it’s essential, and how contact centers can support your customer service efforts. . What Is Customer Rapport?

Contact Center 98

Contact Center Customers Connections Return on Investment 98

ShepHyken

APRIL 3, 2020

This week we feature an article by Nikunj Dudhdat, a digital marketing executive at SoftwareSuggest. He discusses the overall value that a good Customer Relationship Management (CRM) software can bring to your business. Customers nowadays do not lack for options when it comes to buying any product or getting a service.

CRM 67

CRM Customer Relationship Management Software Customer relationships 67

CloudCherry

JANUARY 21, 2020

Gathering customer feedback is a mainstay in business. However, most companies have recognized that closed-ended surveys aren’t enough to gain powerful insights into the customer experience (CX). As KPMG notes, “Any approach to listening to the customer voice is better than not listening to it.”

Effort Score 195

Effort Score Feedback Net Promoter Score Survey 195

NobelBiz

JANUARY 10, 2022

CRM (Customer Relationship Management) software is intended to assist you in managing your remote customer interactions more effectively. Managing entails not only establishing customer relations activities, but also monitoring their effectiveness, impact, efficiency, and profitability. These are interchangeable words.

Contact Center 52

Contact Center CRM Measurement Contact Center Software 52

NobelBiz

MARCH 23, 2022

Running a successful contact center means you’re responsible for keeping customers happy and your agents performing effectively so that your company may thrive. In this article, we’ll show you how to calculate the ROI of your contact center system and analyze your investment, costs, as well as how to choose a technology provider.

Return on Investment 52

Return on Investment Contact Center ROI Measurement 52

CSM Magazine

NOVEMBER 18, 2020

Agents working from home and changes in customer expectations are just two of the challenges that organisations face. Ed Creasey of Calabrio discusses how successful Customer Service Managers can boost their skills to deliver exceptional customer experience (CX) in extraordinary times. Good communication is key.

Customer Journeys 52

Customer Journeys e-support Return on Investment Competitive Advantage 52

BirdEye

FEBRUARY 21, 2023

It’s especially important for local businesses looking to connect with their communities and grow their customer base. As a result, its large user base gives local businesses a tremendous amount of potential customers to share their social media posts and ads with. This helps build relationships between the company and its customers.

Social Media 98

Social Media Management Multi-Channel Analytics 98

Kustomer

JULY 10, 2020

In a world that’s so heavily focused on utilizing digital technology and social media to create convenient experiences for consumers, making your customer service communication lines as simple, seamless and tailored as possible to specific members of your audience is a must. Diving Deeper: What Exactly Is Personalized Customer Service?

Customer Service 52

Customer Service Return on Investment Customer Service Strategies Loyalty 52

Totango

SEPTEMBER 18, 2020

Customer success metrics should always lead to action. The most important metrics are used to reveal the kind of customer experience you are delivering. To achieve that goal, you must continually and reliably deliver value to your customer. The 6 Key Areas of Customer Success Metrics. Usage Metrics.

Metrics 62

Metrics Customer Success How To Return on Investment 62

ERDM

JANUARY 22, 2019

Article by Ernan Roman Featured in the Journal of Digital & Social Media Marketing A recent study by Retail Info Systems asked execs, ‘Who does personalisation best?’.* Traditionally, marketers put customers into one of two buckets: business-to-business (B2B) or business-to-consumer (B2C). The highest-ranking answer? ‘No

Customer Experience 53

Customer Experience Video Sales ROI 53

ERDM

JANUARY 22, 2019

Article by Ernan Roman, President, ERDM Corp. By using customer insights and authentic self-defined preferences, however, it is possible to achieve a fivefold increase in response and engagement rates, as demonstrated in the case study in this paper. Previously, a customer had to engage with the chat agent and ask for help.

Customer Experience 49

Customer Experience Video Sales ROI 49

NobelBiz

JULY 10, 2023

In this article, we delve into the profound impact of AI on lead generation and explore how your contact center can harness its potential. With AI’s advanced capabilities, call centers can analyze vast amounts of data, predict customer preferences, and deliver personalized interactions that resonate with potential customers.

Contact Center 40

Contact Center Call Center Industry Chatbots 40

Second to None

MAY 8, 2018

The following article is a guest post submitted by Camille Moore from Taktical Digital , a digital marketing agency based out of New York, New York: If you are interested in submitting a guest post to the Second To None blog, please reach out to danielb@secondtonone.com with your idea. Essentials of the Stage One Customer Journey.

Ecommerce 59

Ecommerce Customer Journeys Brands Marketing 59

ChurnZero

MARCH 6, 2020

Customer Success Starts Within: 6 Ways to Put Employees First. The Customer Success industry is obsessed with cracking the code on customer experience and loyalty. So, it’s easy to see how a fixation on the customer can overshadow the very people who make that success possible: the employees.

Customer Success 69

Customer Success Customer Journeys Culture Study 69

ChurnZero

FEBRUARY 21, 2020

How to Build Customer Rapport That Doesn’t Bore. My dentist understands that the magic of a memorable customer experience is found in the smallest of details. It’s the feeling of being seen, heard, and valued—which paying customer or not—is what we all seek in our relationships. Nice weather, isn’t it?

How To 52

How To Return on Investment Customer Retention eBook 52

Magellan Solutions

JULY 8, 2021

So in this article, we will step into the world of Pay Per Sale Telemarketing Agents and we will look at their successful strategies to drive positive results for companies. The job of Telemarketing Agents sounds as simple as making phone calls and noting down if customers are interested in a product or services. Customer Service.

Sales 52

Sales Net Promoter Score Average Handle Time Advertising 52

Magellan Solutions

MAY 29, 2021

In this article, we have listed down 9 ways healthcare BPO uses social media to support customers and employees with their needs. Essentially the most basic function of Healthcare BPOs is to help you manage social media platforms to significantly meet customer expectations. 9 Ways Healthcare BPO Make Use of Social Media.

Social Media 52

Social Media Healthcare Hospitality Call Center 52

Bob Hayes

APRIL 11, 2016

Customer relationship surveys play a major role in helping improve the customer experience and increase customer loyalty. In their attempts to improve systemic problems, companies use these data to identify where customer experience improvement efforts will have the greatest return on investment (ROI).

Analytics 40

Analytics Loyalty Survey Data 40

ChurnZero

MARCH 20, 2020

The Goldilocks Principle in Customer Success: Finding the ‘Just Right’ Skill Balance. Not too hard, not too soft, Customer Success skills need to be “just right. ” Applied to Customer Success talent, it translates to possessing skills that aren’t too technical, nor too service-oriented, but rather a happy medium.

Customer Success 52

Customer Success Customer Centricity Return on Investment eBook 52

ChurnZero

MARCH 1, 2019

It’s time for another installment of our blog series where we spotlight a Customer Success professional and get their take on the industry as well as get to hear some of their top tips they’d like to share. Reliable Expertise: Developing the domain language and knowledge to maintain the speed of business for the customer (i.e.,

Customer Success 40

Customer Success Return on Investment Customers Roadmap 40

BirdEye

APRIL 3, 2023

In this article, we’ll share strategies and tips on how to write a business plan that will help launch your new business in the right direction. You will learn more about your customers and competitors. Remember, investors are interested in their return on investment (ROI), first and foremost. Why do business plans work?

Examples 52

Examples How To Financial Analysis 52

ShepHyken

SEPTEMBER 7, 2023

This week, we feature an article by Devin Pickell, Growth Marketing practitioner and head publisher of Do I Need SEO. He writes about designing a compelling customer experience process and training your team to implement it. What does a “well-designed customer success program” even look like?

Customer Success 133

Customer Success How To Return on Investment Customer Centricity 133

BirdEye

APRIL 24, 2023

Digital marketing is a powerful way to connect with your customers and grow sales. From the exciting growth of social media to the importance of data analytics and artificial intelligence (AI), today’s digital landscape presents an abundance of opportunities for marketers to connect with customers like never before.

Marketing 93

Marketing Social Media B2C Advertising 93

Totango

JULY 1, 2022

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. First, we’ll discuss what customer loyalty is. What Is Customer Loyalty?

B2B 109

B2B Loyalty Net Promoter Score B2C 109

ClearAction

OCTOBER 1, 2018

The Future of Customer Experience Calls Urgently for a Significant Shift Lynn Hunsaker. The future of customer experience (CX) is sure to be influenced by artificial intelligence, digitalization, the sharing economy, generational preferences, cross-pollinated expectations and much more. Here’s why: CXM Status Quo.

Customer Experience 63

Customer Experience Effort Score ROI Study 63

Totango

SEPTEMBER 22, 2022

For customer success teams, SaaS tools serve to optimize the customer life cycle, improving your marketing, sales, and customer service to deliver better results to clients. This promotes higher customer satisfaction and retention, elevating sales and increasing revenue. Customer success. What Are SaaS Tools?

Tools 71

Tools CRM Analytics Advertising 71

Comm100

NOVEMBER 13, 2022

How to Improve Customer Service. We all know that customer service is important, but just how instrumental it is to success of a company might surprise you. A massive 91% of customers agree that a positive customer service experience makes them more likely to make another purchase. The state of customer service.

Tools 189

Tools Customer Service Tips Omni-Channel 189

BirdEye

APRIL 7, 2023

This article tells you the top marketing key performance indicators (KPIs) you must watch out for in your next marketing campaign. Some standard marketing KPI examples are leads, revenue, return on investment, etc. It is also possible that a lead had more than one touchpoint before becoming a customer.

Marketing 52

Marketing Social Media Return on Investment Touchpoint 52

SurveySparrow

SEPTEMBER 21, 2020

How can you figure out what your customers or audiences are thinking? Here we’ve tried to shed light on how you can use online surveys for high return on investment. By the end of the article you’ll learn how to gain lifetime leads with high ROI, that too without investing huge sums of money or time.

ROI 45

ROI Survey Return on Investment Social Media 45

SurveySensum

AUGUST 26, 2020

To answer simply, how are you going to design, measure, and optimize your CX program if you don’t know its return on investment? . And if you are making an investment, you need to make sure that there is a defined and forecasted return on that investment. . Customer Retention . Source: Forrester) .

ROI 98

ROI Effort Score e-support Metrics 98