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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

Competitive analysis offers you this lens. This article will walk you through how to conduct an effective competitive analysis, interpret the results, and turn those insights into actionable strategies. Preparing for a Comprehensive Competitive Analysis Before diving in, define clear objectives for your analysis.

Analysis 260
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True Customer Loyalty Starts with The Basics: Which Of These Are You Missing?

InMoment XI

Every company executive will agree that having loyal customers is a key to business success. But what are executives really doing to encourage customer loyalty? Most businesses will point to their customer care training or customer relationship management (CRM) system and count on these tools to build loyalty.

Loyalty 519
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Hotel Reputation Management: Boost Guest Satisfaction and Online Ratings

InMoment XI

Moreover, your reputation directly impacts brand loyalty and repeat business in an industry where word-of-mouth recommendations carry significant weight. A positive reputation not only attracts new guests but also fosters trust and loyalty among existing clientele. Here are a few examples of hotel reputation management in action.

Hotels 260
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Best Practices and Strategies to Master Call Center Management

InMoment XI

Modern call centers not only handle inbound customer inquiries but also proactively reach out to customers through outbound communications. These centers are equipped with advanced technologies, including customer relationship management (CRM) software, predictive dialers, and analytics tools.

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How to Upgrade to an Advanced Customer Experience Strategy

Lumoa

To do so, you need a detailed list of all the potential touch points in the customer journey. Benchmark Against Competitors Competitive analysis is also highly insightful during a CX audit. There’s always something to be learned from your industry peers, especially if they enjoy the support of a large customer base.

Strategy 208
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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Understanding Customer Experience Management (CEM) Let’s start at the beginning.

ROI 260
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What Is Customer Intelligence and How to Use It to Drive Customer Loyalty

CSM Magazine

Customer intelligence (CI) is the process of understanding the specific needs of your customers and analyzing all the data you have on them to serve them better, driving customer satisfaction and loyalty. Customer intelligence is an essential component of customer relationship management (CRM).

Loyalty 52