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Why the rise of intellectual property value means IP leaders need better budget management

Clarivate

As of 2018, intangible assets accounted for 84% of market capitalization for S&P 500 companies , compared to just 12% four decades ago. Since adopting IAS 38 Intangible Assets in 2001, the International Accounting Standards Board has made several revisions to reflect the growing importance of these assets. In Miron v.

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ANNOUNCING Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold

PeopleMetrics

After months of brainstorms , meetings, late nights and deadlines, I am thrilled to announce that my first book, Listen or Die: 40 Lessons That Turn Customer Feedback Into Gold , will be available for purchase on Amazon starting Tuesday June 19th, 2018. I can't wait to share this book with you! Sean holds a Ph.D.

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Introducing CX Secrets with Sean McDade

PeopleMetrics

Look out for more CX Secrets videos soon, and the book release in early 2018! Sean McDade founded PeopleMetrics in 2001 and he is the architect of the company’s customer experience management (CEM) software platform. in Business Administration with a specialization in marketing science from Temple University in Philadelphia.

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10 ways AI can help market researchers succeed

Qualtrics

When we see representations of artificial intelligence in the media, it’s nearly always focused on the more attention-grabbing ways things can go wrong: driverless cars entrapping us ( Minority Report) ; virtual assistants turning on us ( 2001 ); robots enslaving us (literally hundreds of movies). Make use of data already collected.

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CX Secrets: Keeping a CX Mindset

PeopleMetrics

Look out for more CX Secrets videos soon, and the book release in early 2018! Sean McDade founded PeopleMetrics in 2001 and he is the architect of the company’s customer experience management (CEM) software platform. in Business Administration with a specialization in marketing science from Temple University in Philadelphia.

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Vote with your feet does boycotting work?

Helen Dewdney

This article first appeared in Moneywise November 2018. It works as part of a global network aiming to stop misleading marketing by the baby-feeding industry. The campaign aims to give executives a financial reason to act on criticisms of its baby food marketing practices and has prompted Nestlé to modify its behaviour over the years.

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Everything You Need to Know About the Philippine Call Center Industry

Magellan Solutions

When businesses discuss outsourcing initiatives, it always comes down to markets specializing in BPO services like the Philippines. 2001 : The Contact Center Association of the Philippines (CCAP) was established during Mar Roxas’ term as the DTI Secretary. of the country’s GDP and gained 3% of the global BPO market.