5 Stakeholder Types CX Can’t Afford to Ignore
NOVEMBER 2, 2023
Whether you’re creating a customer journey map or leading a customer experience transformation, you can’t do it alone. You need other people to buy-in and take action on your CX initiatives to achieve your CX vision. Those other people are called “stakeholders” which is a word from 1708 meaning people who have an investment (stake) in the outcome of a business venture.