Guest Blog: Experience Will Set Direct-to-Consumer Brands Apart. Convenience Won’t.
ShepHyken
OCTOBER 5, 2018
This week we feature an article by Brad Birnbaum who writes about how important it is for companies to deliver great service and create amazing experiences in order to compete with the big retailers and resellers. – Shep Hyken. Amazon’s success over the last two decades has permanently reshaped retail. Their intuitive shopping interface, wide selection, one-click ordering, and fast shipping have become the industry standard.
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