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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

When working to grow their business and revenue, companies often focus most (if not all) of their resources on attracting new customers. Customers expect (and deserve!) If a customer tries a new brand that fails to deliver on their needs—especially during the earliest interactions—they have little reason to support it.

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Personalization In Sales Leads To Increased Loyalty and Repeat Business

Integrity Solutions

Salesforce research shows 65% of customers expect companies to adapt to their changing needs and preferences and “be that thoughtful neighbor or co-worker who brings their favorite coffee when they are having a tough week.” It’s not surprising that today’s customers are craving a more personalized experience.

Sales 107
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New survey: What do customers expect from service providers during COVID-19?

TechSee

Now, several months into the pandemic, we thought we would take a second look to see if time or adaption to the new normal had shifted the answer of what do customers expect from service providers during COVID-19. Survey Results: What Customers Expect of Service Delivery during COVID-19.

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5 Rules That Absolutely Build Customer Loyalty

Beyond Philosophy

Loyalty is one of the most overused phrases in business today. To most companies, it invariably means “customers give us all their money.” ” But that is not what loyalty is. So, today we’re going to talk about the five rules that will build customer loyalty. That’s what loyalty is.

Loyalty 173
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New Study: Why Emotional Connection is Essential for Customer Loyalty

GetFeedback

According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences. But this does not need to be done on an individual level with each customer. Brand loyalty is driven by emotional connections.

Study 170
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4 Ways Omnichannel Contact Center Solutions can Improve the Customer Experience

InMoment XI

They should be strategies that deliver the seamless, convenient, and efficient interactions with brands that customers expect. Omnichannel contact center solutions enable businesses to deliver a consistent brand experience across all customer touchpoints. This consistency helps to reinforce brand loyalty and trust.

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Measure Customer Loyalty With NPS in Salesforce

GetFeedback

You can learn a lot about your customers by asking one simple question: On a scale of 1-10, how likely are you to recommend us? . This question is the most basic NPS question and it can yield powerful insights about customer loyalty at key stages of the customer journey. NPS is a key indicator of customer loyalty.

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