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Optimove Acquires Advanced Mobile Marketing Platform Kumulos. Here’s What’s In It for You

Optimove

If you’ve read our official press release from today (March 29th, 2022), you know that “Optimove, the leading CRM Marketing Platform, today announced its acquisition of Kumulos, a Dundee, Scotland-based provider of a personalized messaging platform for mobile applications.”. Which is 100% true. Again, this is perfectly accurate.

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Reshaping The Future Of Digital Customer Service: 22 Influential Leaders to Watch in 2022

TechSee

At Miele, Eric is also accountable for the management of escalation departments, offline processes, e-care solutions, national call center consolidation, multi-product services, upselling / cross selling and re-defining the consumer experience. He also sits on the board of Directors for CSPN. Follow on LinkedIn. Follow on LinkedIn.

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SevenRooms Selected as a Marriott International Preferred Restaurant Technology Provider

CSM Magazine

Through SevenRooms’ Customer Relationship Management (CRM) and Marketing Automation capabilities, Marriott’s hotels are not only able to cultivate meaningful, direct relationships with guests, but access a 360-degree view into the guest journey to foster deeper guest loyalty.

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How to Enhance the Guest Experience: Trends and Best Practices

InMoment XI

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. These include online travel agencies (OTAs), social media, mobile apps, and brand websites.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

For most of the last decade, loyalty marketing seemed to be on autopilot for many brands – but the tide is turning. Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. There’s a lot of useful takeaways in this, for loyalty marketers.

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Rub It In, Why Don’t You? When Orchestration Goes Awry

Optimove

That’s why, today, Orchestration (yes, with capital O) is one of the most important concepts for marketers to master. Campaign Orchestration is the process of ensuring all cross-channel, multi-step communications with customers are in sync, providing customers a holistic experience. Constant Reminders of My Canceled Vacation.

Hotels 52
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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

Before Mark Zuckerberg revolutionized online communication with Facebook, the pace of feedback traveling via word-of-mouth was slow. CRM tools are increasingly incorporating social media into their customer support modules. Message bots to enable round-the-clock, multi-purpose customer service. There are many paths ahead.