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Master the Market: A Deep Dive into Competitive Analysis

InMoment XI

In today’s cut-throat market, differentiating your brand is more important than ever. Whether you’re a startup or a market leader, understanding your competitors helps you make informed decisions, from product development to marketing strategies. Market Position and Brand Analysis: How do consumers perceive your competitors?

Analysis 260
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Stop Wasting Time! Automate CRM Data Entry & Boost Sales

Magellan Solutions

Are you tired of wasting countless hours entering data into your CRM system? Did you know that sales representatives spend 65% of their time on administrative tasks such as repetitive data entry, leaving only 35% dedicated to actual selling activities ? On top of that, data entry is a boring task!

CRM 52
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5 New Year’s Resolutions for Exceptional CRM Marketing

Optimove

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. To ensure your customers keep coming back, make a pledge to follow these marketing resolutions in 2024.

CRM 69
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Key Challenges CRM Marketers (Shouldn’t) Face in 2023

Optimove

Believe it or not, many CRM marketers today still use manual tools like Excel to manage their campaigns. Other marketers use stand-alone email platforms to engage and retain customers. Manually entering data into any program or system is time-consuming and tedious but also dull, tiring, and quite complex. Worst of all?

CRM 98
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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. Not so fast, though.

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Is Your Salesforce CRM Stuck in a Rut? It’s Time to Move Beyond Routine Marketing and Sales Admin

CSM Magazine

These days, many organisations find themselves grappling with a common dilemma: is their Salesforce CRM still focused on routine marketing activities and sales administration, or is it truly driving transformative change across the entire customer journey? This disconnect can lead to customer frustration and a disjointed experience.

CRM 52
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How to Increase Customer LTV by Syncing Loyalty Data Into Your CRM Marketing

Optimove

But it all starts with that “unifying your data” thing. And one thing that is often overlooked by brands in this regard, concerns loyalty data specifically, since data from CRM Marketing technologies and data from loyalty programs are typically separate. Why this is Valuable? Can You Fix it? Yes, We Can!

CRM 105
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How Empathy, Creativity and Compassion Drive Results

Speaker: Rhonda Basler, Director of Customer Engagement, Hallmark Business Connections

You don’t need the latest, greatest CRM technology or data visualization tools. Using your innate empathy and applying that to your marketing and customer experience through emotional intelligence CAN be the game changer you’re looking for. 6 Ways to Make Your Employees More Human. 10 Ways to Humanize Your Brand.