Remove Comparison Remove Course Remove Effort Score Remove Metrics
article thumbnail

Vanity Metrics Are Meaningless

NetBase

They know that vanity metrics are pretty meaningless and have found tangible insight that really moves the needle for brands. Vanity metrics are enticing though. When talking to clients about how effective a campaign is, it’s important to move beyond likes and impressions – and even beyond engagement metrics. Who wouldn’t?

Metrics 64
article thumbnail

Your KPIs aren’t as important as your Customers’ actual experiences

Zeisler Consulting

Let me be scandalous for a second here (okay, it’s not nearly as scandalous as I sometimes get in real life, but bear with me): Stop looking at your scores. draw clearly-understandable connections between our CX efforts and the bottom-line of our organization? Don’t you need scores and metrics for that? Just stop.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Shortlist Potential Contact Center Partners

BlueOcean

And we have seen deals with the successful bidder derailed by details in the eleventh hour, setting the buyer back to square one after more than a year of effort. There is a real science to getting a true apples-to-apples comparison, even on hard numbers like pricing or metrics. After the RFP.

article thumbnail

4 Ways to Turn Your KPIs Into Strategic Assets

Gainsight

That means the metrics used to measure and steer performance need to change, too—but many companies are still wedded to old-school key performance indicators (KPIs) that don’t fully reflect the needs of today’s organizations. Metrics such as projected earnings and customer churn remain important for any business.

article thumbnail

The 5 KPIs You Need for an Outstanding Customer Support

ProProfs Chat

Your point, is, of course, to decrease the Average Wait Time as much as you can, in order to provide a fast and efficient service. Moreover, they are more likely to rant about your company on social media, harm your image, avoid recommending you to friends and family, and of course, complain about the customer service.

article thumbnail

Why Customer Efforts Fail – Eight Signs to Look For and Avoid

Customer Bliss

Are you ready to push hard for strategic customer metrics? Understanding the state of customer relationships and even something as simple as customer counts still pale in comparison to quarterly sales goals in the rate at which they are understood, managed and held up as a success factor of the business.

article thumbnail

Why Customer Efforts Fail – Eight Signs to Look For and Avoid

Customer Bliss

Are you ready to push hard for strategic customer metrics? Understanding the state of customer relationships and even something as simple as customer counts still pale in comparison to quarterly sales goals in the rate at which they are understood, managed and held up as a success factor of the business.