C3Centricity

MAY 11, 2020

By now, every CEO knows that a stronger customer focus is the answer to many of their business challenges. Why therefore do so many companies still struggle to adopt a customer-first strategy and culture? The CEO has stated it as a company objective but has not detailed what nor how the organisation will change.

Strategy 194

Strategy Customer Centricity Chief Customer Officer CRM 194

ClearAction

JANUARY 8, 2024

Anything you do that bothers customers costs you! Longer sales cycles due to distrust. Higher costs to serve: customer service, returned materials, remedies, etc. More expense to retain customers: loyalty incentives, customer success, etc. 24 Ways to Boost 2024 CX ROI. Why does this drive growth?

Customer Centricity 62

Customer Centricity ROI Policies Chief Customer Officer 62

ClearAction

APRIL 13, 2023

Brand Integrity and Your Ideal Customer Lynn Hunsaker Ideal Customer Profiles can be your key to sales velocity, retention, recurring revenue, and CAGR (compound average growth rate). Selling to the right type of customers makes everything better. You need to “own” this customer segment.

Brands 62

Brands Chief Customer Officer Guidelines Loyalty Programs 62

CSM Magazine

FEBRUARY 3, 2023

Dan Darcy, Chief Customer Officer at Qualified , explains how business leaders can double down on amazing customer experiences to not only cut costs but grow despite a tough economy. We all know it’s more expensive to bring on a new customer than it is to retain an existing one.

Customer Service 52

Customer Service Chief Customer Officer ROI Social Media 52

Gainsight

FEBRUARY 9, 2022

As such, I’d recommend Sales continuing to own renewals at this stage. In this way, the CSM can stay laser-focused on customer adoption, outcomes, and advocacy. Expansion Ownership: For the same reasons, Sales should continue to own expansions. ROI demonstrated), and advocacy (e.g., ROI demonstrated), and advocacy (e.g.,

Customer Success 52

Customer Success Chief Customer Officer Report Sales 52

Experience Investigators by 360Connext

MARCH 8, 2018

It advertises, but does not build a relationship between companies and their customers. Make it a customer experience—the kind of marketing that builds sales and profitability by being authentic, genuine and in the best interest of customers. Marketing plays a role in customer experience (and vice versa.).

Customer Journeys 125

Customer Journeys Marketing Net Promoter Score Chief Customer Officer 125

Gainsight

APRIL 15, 2022

Many of the world’s greatest companies find themselves in a similar situation today. The power dynamic has flipped from vendors to customers. Customers have more control than ever before, and companies that don’t build their offerings with the customer at the center will be left behind, sooner rather than later. .

Customer Success 97

Customer Success Effort Score Net Promoter Score Chief Customer Officer 97

ECXO

APRIL 26, 2023

Why Your Customer and Design Chiefs (CCO-CDO) Need to Collaborate to Make a Success of Your CX Article source here. Peel back the layers of many successful customer experience strategies and you’ll find that accountability sits with the Chief Customer Officer (when they have one).

Chief Customer Officer 52

Chief Customer Officer Net Promoter Score Competitive Advantage ROI 52

ClearAction

DECEMBER 5, 2023

This article is a continuation of 24 CX ROI Metrics for Your Chief Customer Officer Prosperity Playbook. There you can see the equations for 24 customer experience metrics expressed in money rather than percent or scores, making financial gains obvious. All of this grows Customer Lifetime Value.

Metrics 62

Metrics Effort Score ROI Policies 62

Customer Bliss

NOVEMBER 15, 2018

As CX leaders and in our own lives, we’ve seen that sometimes, finance companies can be a little late to the customer experience train, so I think you’ll enjoy today’s conversation, as I speak to Samantha Paxson , Executive Vice President and Chief Experience Officer for Co-op Financial Services.

Leadership 128

Leadership Chief Customer Officer Financial User Experience 128

Gainsight

APRIL 29, 2021

Recently, I did, and inevitably, one topic and the incessant accompanying question arose, which is: How do we measure the ROI of our Customer Success team? The discussion brought up the natural corollary subject that no one ever asks or talks about: How do we measure the ROI of our Sales team? Shock and horror!

Chief Customer Officer 52

Chief Customer Officer ROI Customer Success Sales 52

ChurnZero

FEBRUARY 1, 2019

To help, we’ve curated this watchlist of Customer Success leaders who we believe you’ll gain some inspiration from and see them do great things in 2019. Amanda Berger, Chief Customer Officer, Lucidworks. Amanda’s commitment to business results drives each aspect of her work as Chief Customer Officer at Lucidworks.

Chief Customer Officer 53

Chief Customer Officer Customer Success Leadership Consulting 53

Customer Bliss

DECEMBER 20, 2016

Amy Downs is the Chief Customer Success & Happiness Officer at Lifesize, a company enabling communication and collaboration among many mediums (their slogan is “connecting people to make their workplace great” ), was quite interesting. Customer and Partner Relationship Management (CRM).

Customer Success 0

Customer Success Net Promoter Score Chief Customer Officer Leadership 0

Gainsight

APRIL 21, 2022

Consequently, companies were looking for any way to control financial instability, especially the loss of customers. Customer success! According to the 2020 Forrester report, The Business Case For Customer Success Management, customer success plays a critical role in retaining customers. Retention and More.

Trends 52

Trends Chief Customer Officer ROI Customer Success 52

Gainsight

JUNE 11, 2021

The themes today centered around Human-First Customer Success and Transforming Customer Centricity. Human-First Customer Success. The Key to Customer Success: Leadership with Jay Nathan, Chief Customer Officer at Higher Logic and Co-founder of Gain Grow Retain at Higher Logic.

Chief Customer Officer 91

Chief Customer Officer Customer Success Handbook Knowledge Base 91

CustomerSuccessBox

FEBRUARY 27, 2019

A well structured customer success organization is necessary for any SaaS company to achieve massive growth. Most SaaS businesses have well defined product, engineering, marketing and sales teams. With this a company can achieve short term growth. Should Customer Success report to Sales?

Customer Success 65

Customer Success Chief Customer Officer Sales Leadership 65

Gainsight

APRIL 27, 2020

From the beginning, we’ve said that Customer Success is not just a department – it’s a company-wide priority. Over the years, we’ve discussed how CS needs to be intimately-connected to Sales , Product , Marketing , and other functions. We even wrote about how CEOs need to take more ownership of Customer Success.

Chief Customer Officer 59

Chief Customer Officer ROI Hospitality Customer Success 59

ChurnZero

DECEMBER 20, 2019

C S starts with investing in leadership defined as such to embed the success mentality into the cultural fabric of the company. Customer happiness and product features won’t float the bill. . Companies are realizing that true growth comes after the customer commits to a partnership. Random acts of C S won’t suffice.

Customer Success 80

Customer Success Chief Customer Officer ROI Sales 80

Gainsight

JUNE 21, 2022

Investment in customer success (CS) is causing a significant impact on companies’ revenue and growth. According to the Index, companies spend anywhere from 3% to 20% of revenue on customer success. Integrating customer success into expansion and renewals. on upsells and cross-sells from existing customers.

Trends 52

Trends Net Promoter Score NPS Return on Investment 52

ChurnZero

FEBRUARY 17, 2022

9 tips to get your CSMs to adopt Customer Success software. Have you ever worked at a company where the Customer Success team had to beg for its own tools? If you had a dollar for every customer you had to practically beg to adopt your platform…well, you get where I’m going. Make sure you practice what you preach.

Software 98

Software Customer Success How To CRM 98

ChurnZero

OCTOBER 30, 2020

No one knows what the future holds (as 2020 has made abundantly clear) but that didn’t stop us from asking top SaaS CEOs what’s next for Customer Success. In-product onboarding also affords CSMs more time to focus on the work that makes the greatest customer impact and return on effort. “I The expert panel included Pendo.io

Customer Success 93

Customer Success Net Promoter Score Effort Score NPS 93

SmartKarrot

DECEMBER 4, 2020

Before customer success was introduced, companies used to spend massive funds in acquiring the customers only to see them finally go. But as customer retention became a major goal for these companies, customer success ROI started paying off. Importance of measuring customer success ROI.

ROI 10

ROI Measurement Customer Success Return on Investment 10

Gainsight

JUNE 23, 2022

Since SaaS companies grew a lot during that time frame, this means multiples are down even more. The same VCs are looking at portfolio companies that have been or are about to be marked down significantly in valuation. And they are also staring at companies that need to raise money soon, with no path in sight.

Self Service 52

Self Service Financial Chief Customer Officer Sales 52

PeopleMetrics

MAY 24, 2018

These easy-to-use best practices provide CX leaders with the tools needed to build exemplary Voice of Customer programs that deliver ROI, turning customer feedback into gold. Many companies collect customer feedback, but very few act on what they hear. and Chief Customer Officer 2.0.

Feedback 54

Feedback CEM Chief Customer Officer ROI 54

Gainsight

JUNE 9, 2021

Whether you wanted to hear about Customer Success (CS) and Sales alignment, scaling through hypergrowth, or health score iterations, we had a little something for everyone. Here are the track highlights: Chart-Topping Customer Success Operations. New Releases: Aligning Sales and CS. That’s the perfect recipe for success!

Effort Score 52

Effort Score Chief Customer Officer Sales ROI 52

Gainsight

DECEMBER 14, 2020

Our Chief Customer Officer, Ashvin Vaidyanathan , talks to customer success trailblazer Garin Landry in this conversation. Garin is the Insight Strategy Manager for Customer Operations and Strategy at Planview , a global leader in work and resource management (WRM).

Customer Success 52

Customer Success Customer Journeys Chief Customer Officer Guidelines 52

Qualtrics

MAY 22, 2019

Jeanne’s expertise comes from being a five-time Chief Customer Officer, having taken her first role at Land’s End in 1983, aged 26 and before ‘customer experience’ had really been defined as a discipline. You actually cost the company more money because you call again and hope for a better outcome.”. And why?’. “Of

Chief Customer Officer 40

Chief Customer Officer ROI Leadership Airlines 40

ChurnZero

AUGUST 21, 2020

So, without further ado, here’s what our Customer Success experts had to say: You Mon Tsang , CEO, ChurnZero. 2020 has and will continue to bring extraordinary challenges to Customer Success teams. In a major economic downturn, hard light is shined on Sales, Marketing, and Customer Success.

Customer Success 84

Customer Success Chief Customer Officer Trends Sales 84

Eptica

MAY 30, 2018

This is leading to a ‘winner takes all’ world where gaps are growing, not just between best and worst companies, but even between top organizations. The difference in sales, revenue and loyalty between the number one player and the number two in many markets is therefore accelerating. Share this page on: Tweet.

Customer Experience 50

Customer Experience Customer Journeys Chief Customer Officer Effort Score 50

Kayako

OCTOBER 23, 2017

Assign accountability for a customer feedback loop. For example, sales teams are accountable for their leads. For example, when I worked at Payfirma, the customer support team was put in charge of reducing churn. Sunan Spriggs, the Chief Customer Officer, calmly replied, “Exactly. Time really adds up.

Feedback 136

Feedback Net Promoter Score e-support Metrics 136

ChurnZero

NOVEMBER 27, 2019

Furthermore, while attaching financial value to your product features isn’t always clear cut (or comfortable) , it’s an important part of the customer dialogue. By fully understanding the metrics that matter most to a customer , you’ll be best positioned to demonstrate the value and ROI of your solution. . .

e-support 75

e-support Chief Customer Officer Metrics Customer Success 75

Gainsight

DECEMBER 16, 2021

What’s the ROI of Customer Success?”. If you want to start a fight (or at least a spirited debate) at a Customer Success conference, yell the following question and run out of the room: “Should CSMs own renewals?”. I’m addressing this post to the head of “post-sales” in your company. – Albert Einstein. “I

Chief Customer Officer 72

Chief Customer Officer Customer Success Sales Conference 72

ChurnZero

FEBRUARY 17, 2022

9 tips to get your CSMs to adopt Customer Success software Have you ever worked at a company where the Customer Success team had to beg for its own tools? Tip #2 for CSMs: practice what you preach If you had a dollar for every customer you had to practically beg to adopt your platform…well, you get where I’m going.

Software 52

Software Customer Success How To CRM 52

ChurnZero

JULY 9, 2020

But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. Sure, you won customers over to get the initial purchase, but what about your post-sale courting? Most companies’ event budget is allocated towards prospecting and brand awareness.

Strategy 64

Strategy Marketing Case Study Effort Score 64

ChurnZero

JANUARY 4, 2019

“Over the past 5 years, the majority of Customer Success groups worldwide have become directly involved with managing income streams and profitability to some degree for their companies. 3.) “One customer success trend I’m seeing is the need to develop more repeatable customer education programs.

Customer Success 73

Customer Success Self Service Chief Customer Officer Trends 73

CSM Magazine

AUGUST 22, 2019

As experience overtakes price and product as a key brand differentiator, customer service is being recognized as the face of, and driver for, organization-wide strategy. With a new emphasis on the importance of customer data, support leaders hold some of the companies most valuable insights. SVP, Head of Growth, WeWork.

Customer Service Strategies 40

Customer Service Strategies Meeting Strategy Customer Service 40

Gainsight

AUGUST 31, 2020

Recently, our Chief Customer Officer, Ashvin Vaidyanathan , met with Mike Rivisto , Senior Vice President, Customer Success, and Services at ServiceChannel along with their Senior Director of Customer Success, Jessica Countess. They were missing the ability to gather the ultimate feedback on customer relationships.

NPS 52

NPS Effort Score Survey Roadmap 52