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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

We can summarize marketing communication as the communication process that brands use to market their products or services. A good marketing communication strategy aims to interact with the target audience, increase the brand value and enable the organization to compete successfully.

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How to Increase the Efficiency of Marketing Communication

SmartMessage Blog

We can summarize marketing communication as the communication process that brands use to market their products or services. A good marketing communication strategy aims to interact with the target audience, increase the brand value and enable the organization to compete successfully.

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9 Questions you should ask to crack the code of social media reach

BirdEye

Social reach is one of the most important metrics of social media management. When you publish content on social media, you want to know who sees it and how many people interact with it. That’s what social media reach gives you. Q2: Why is it important to measure social media reach?

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How to Proceed with your Brand: US Capitol Crisis

Lithium

Those are the words still reeling through many of our minds as we think back to the events that took place yesterday. As we try to come to terms with the chaos, we are left wondering what, if anything, should be done across social media and digital channels. You can learn more about how to do that here. Unprecedented.

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Effective strategies for conducting brand surveys

BirdEye

Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments. So here is a guide on how to get it right and use brand surveys the right way for your business.

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The complete guide to navigating social media advertising

BirdEye

Social media advertising has changed the marketing and advertising world by making it easier than ever for businesses to reach their target audience. With billions of active users across platforms, social media advertising offers a level playing field to reach a vast audience and build brand awareness.

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An Article On Customer Experience That Actually Makes Sense

GetFeedback

Two customers can view the same experience in completely different ways due to many factors that influence their interpretation of events — their upbringing, cultural background, motivations, and much more. Customer-centric culture: Your company’s brand values must align with putting the customer’s needs first and fostering customer sympathy.