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How to Write Powerful B2C Sales Letters and Emails, with 7 Real-Life Examples

Comm100

Imagine this: two sales letters are sent out to the same customer from two different companies. But somehow, one sales letter ends up open on the customer’s desk – the other gets tossed in the garbage bin after a mere skim. A quality sales letter or email can put your company on the radar of new potential buyers.

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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

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How Terminal X Achieved a 279% Uplift in Click Rates to Help Boost Sales  

Optimove

Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The challenge Due to its demanding, fashion-forward customers, Terminal X sought a smart and innovative Customer Relationship Management (CRM) platform to help it achieve its marketing goals. So, it turned to Optimove.

Sales 69
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The Sales Pro’s Guide to Sales Prospecting

Integrity Solutions

Sales prospecting is vital to the success of any sales organization. Simply learning how to find, approach and engage new customers is at the heart of being able to meet and exceed your sales goals. Why Is Sales Prospecting More Important Than Ever? What is Sales Prospecting?

Sales 91
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. B2C Customer Experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

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5 Things to Consider Before Drafting Sales Letters and Emails

Comm100

There are many different types of sales letters and emails. Whether you’re writing business-to-business (B2B) or business-to-consumer (B2C), here’s what to consider when preparing your own sales letter or email. This blog post is the first part of a 3-part series: 5 Things to Consider Before Drafting Sales Letters and Emails.

Sales 105
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12 Marketing strategy examples, plus tips

BirdEye

Plus, we’ll provide tips to ensure your strategies are successful. Whether you’re selling directly to customers (B2C) or to other businesses (B2B), you need a solid marketing strategy to engage with your target market and inspire them to buy from you. And you get to capture a sale that you may not have obtained elsewhere.