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5 Reasons Using Product Analytics Enhances Your Customer Experience

Gainsight

Unfortunately, as a product leader or manager, you probably feel like all of the extra feedback you’re receiving from stakeholders, fellow employees, and users is blocking the path to a better user experience. That’s why product analytics is a razor-sharp tool for product leaders. What is product analytics? Wondering how?

Analytics 105
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Creating a Product Roadmap? Ask Yourself These Questions

Gainsight

Before your product starts booming, you need a product roadmap that charts a clear course to growth. Unfortunately, as a product leader or manager, you’re probably being overwhelmed by feedback from every direction. What is a product roadmap? Answer these questions to help you create your product roadmap.

Roadmap 52
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Why Customer-Centric Product Analytics Are More Important Than Ever

Gainsight

Knowing how deep (or shallow) customers’ product adoption may be is critical to driving them to achieve value, engaging at the right moment in the right channel, and improving overall customer and user experiences. And this data can only come from effectively capturing and acting on insights measured through product analytics.

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4 Types of Product Analytics You Need to Build a Better Roadmap

Gainsight

Ask, “What’s next on our product roadmap?” Your customer data is a goldmine wrapped in a bow covered in glitter. Because your customers are the most important source of information when it comes to prioritizing your product roadmap. Your customers’ primary interaction with your company is through your product.

Roadmap 75
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. Long-term actions are based on the analytics results of customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers.

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What is a Product Roadmap?

Gainsight

A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy. Executive-level product roadmaps.

Roadmap 81
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6 Experts Share How They Use Customer Feedback to Build a Better Product

Gainsight

There is no shortage of feedback these days. When you’re trying to deliver an exceptional product, it’s easy to get lost in the constant deluge of customer feedback. Your users are likely communicating with your company through multiple channels and it can seem like feedback gets lost in a black hole.

Feedback 117