Magellan Solutions

SEPTEMBER 29, 2020

For modern consumers, using social media to air complaints and to get the kind of help they need is the best option. However, knowing that they can get help through social media is what most customers choose to do. The importance of social media customer service is even more amplified in 2020.

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Social Media Customer Service Call Center B2C 52

NetBase

MAY 9, 2019

Though Social Media Analytics has been a common business tool for nearly a decade now, various aspects still feel mysterious and confusing to those who haven’t followed its progression. This isn’t helped by the constant evolution of the industry, bring new terms – like Next Generation AI Analytics – into the equation.

Social Media 62

Social Media Analytics Analysis Airlines 62

NetBase

NOVEMBER 28, 2018

Social media analytics does a lot for brands and businesses – guiding efforts and keeping brands out of hot water. But if you don’t report your results to the people making decisions, they may not realize how vital these social analytics truly are – or why. Brand Analysis Report. Competitive Analysis Report.

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Social Media Report Analysis Analytics 54

NetBase

JULY 15, 2020

Social Media Analytics has been a common business tool for a good bit of time now, yet various aspects still feel mysterious and confusing. It brings new, exciting terms – like Next Generation AI Analytics – into the equation all the time. How does social media monitoring work? How can I learn more?

Social Media 52

Social Media Brands Analytics Airlines 52

NetBase

NOVEMBER 7, 2019

Every marketer must have real-time social insights they can trust to inform strategic decision-making for their businesses. At Social Media Week, NetBase was joined by industry leaders from L’Oréal UKI, McCann and Huawei to answer just that! Quite a mountain for marketers to climb! But how does this look?

Social Media 40

Social Media Strategy Marketing Analytics 40

NetBase

NOVEMBER 7, 2019

Every marketer must have real-time social insights they can trust to inform strategic decision-making for their businesses. At Social Media Week, NetBase was joined by industry leaders from L’Oréal UKI, McCann and Huawei to answer just that! Quite a mountain for marketers to climb! But how does this look?

Social Media 40

Social Media Strategy Marketing Analytics 40

NetBase

SEPTEMBER 13, 2019

Marketing success can feel elusive some days. But social media audience analysis levels the playing field, capturing key consumer insights that makes messaging resonate and helps elevate your brand. And a significant revelation made possible by social media audience analysis. Let’s check it out! Who Are You?

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Social Media Analysis Marketing How To 53

NetBase

JANUARY 15, 2019

If you’re constantly looking at social insights – and you should be – is it really important to perform a social media audit ? The social analytics you look at in the day to day are likely real-time insights. These are the questions a social audit answers. Marketing Campaigns. Big Picture Check-in.

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Social Media Brands Analytics Consumers 53

NetBase

JUNE 10, 2019

Brands main competition online is often themselves, as they get in their own way pursuing marketing avenues that just don’t work for their business. They could do so much better, pretty immediately, if they’d just let social media insight guide the way. What Social Media Insight Tells Brands .

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Social Media Competitive Advantage Comparison Metrics 43

Lithium

JUNE 27, 2022

Take a deep dive into reading between the lines of your TikTok analytics and why they’re unlike any other. This social channel has exploded in use since 2020, with over 1 billion current users and growth unmatched by any other social media today. TikTok, TikTok, TikTok, kids these days say it’s all the rage. of a second.

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Analytics Engagement Social Media Video 52

NetBase

NOVEMBER 30, 2018

It’s not easy deciding which of the many social analytics tools out there is best for your brand. NetBase was identified as a leader in the Forrester Social Listening Platform Wave Report, Q3’2018. This is the industry report that is the standard in the Social Media Analytics industry.

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Social Media Analytics Analysis Tools 40

NetBase

SEPTEMBER 21, 2018

With social analytics, there’s no reason you can’t reasonably predict campaign success – when you have the right tools and approach. Example: The International Peace Institute is the definition of “lean” – they have no marketing budget to speak of. sunglasses quiz was based on 8 customer personas crafted from audience analytics.

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Social Media Analytics Return on Investment Trends 56

CSM Magazine

DECEMBER 18, 2017

Progressive businesses are further engaging their customers via using social media. In this article, we have provided the main tips that help you utilize social media in order to provide exceptional service to your customers. Companies have to be deliberate about creating and evolving client engagement on social channels.

Social Media 40

Social Media Customer Service Roadmap Tools 40

NetBase

DECEMBER 31, 2018

Like all years, 2018 offered a number of lessons in how to break new ground using social media. It also reminded us how easily things can go off track when you’re not using social listening to guide your efforts. And you can’t operationalize social intelligence without a robust tool powering your efforts, as McCann knows.

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Social Media Video Analytics Sports 45

Lumoa

AUGUST 23, 2021

New ways of interacting with customers A recent study from CMO found that 84% of companies were using social media for brand building and more than 54% have used it for customer retention. These analytics are always going to be crucial starting points for any type of growth, pandemic or not. What does that mean?

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Customer Experience Social Media Video Analytics 236

NetBase

NOVEMBER 18, 2019

Some influencers generate more buzz than others, of course. Its sights are set on creating an environmental buzz on social media and it has been pretty successful so far. Environmental Buzz on Social Media Seems Easy, But. Why, to fund bee-saving efforts across the globe, of course! Let’s find out!

Social Media 40

Social Media Hotels Course Guidelines 40

NetBase

MARCH 6, 2019

And using Next Generation AI Analytics , you can break down attributes of the consumers interacting with your competitors. Their products and services may be touted all over the internet, TV, and beyond – but that’s the whole point of marketing, right? Social consumers serve up the truth behind the image – whether good or bad.

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Social Media Analysis How To Analytics 49

NetBase

NOVEMBER 18, 2019

Some influencers generate more buzz than others, of course. Its sights are set on creating an environmental buzz on social media and it has been pretty successful so far. Environmental Buzz on Social Media Seems Easy, But. Why, to fund bee-saving efforts across the globe, of course! Let’s find out!

Social Media 40

Social Media Hotels Course Guidelines 40

BirdEye

JANUARY 12, 2024

While casting a wide marketing net might be tempting, often, the magic happens when targeting is razor-sharp. Hyperlocal social media marketing allows you to harness this power, turning every digital interaction into a meaningful engagement. Table of contents What is hyperlocal social media marketing?

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Social Media Marketing Advertising Trends 108

NetBase

MARCH 20, 2019

It seems impossible that any brand or business could question the usefulness of social media, but some still do. This is likely because they aren’t seeing the ROI they want – but it’s not social media’s fault! In most, if not all, cases the problem is not social, but a disconnect in what you’re measuring.

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Social Media ROI Measurement How To 40

ProProfs Chat

FEBRUARY 23, 2018

What is Customer Analytics? Simply put, customer analytics is the process and technology that organizes and interprets gathered data to reflect the demographics, actions, and habits of your customers. Customer analytics helps take the guesswork out of running a business. Of course, individuals are unpredictable.

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Analytics Sales Customer Experience Course 100

TechSee

JUNE 16, 2022

Jim Iyoob is responsible for Etech’s strategy, marketing, business development, IT, program implementation, operational excellence, and product development across all Etech’s existing lines of business. He has 30 years of experience in inbound, outbound, chat, analytics, AI, and social media. Follow on LinkedIn.

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Customer Service Contact Center Chief Customer Officer Call Center 251

Magellan Solutions

JULY 13, 2023

Lead generation is a crucial aspect of sales and marketing. This process involves nurturing prospects through social media marketing, gamification, whitepapers, online courses, or other lead generation strategies. AI-powered analytics can help you determine the most compelling lead magnet content and formats.

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Tools Effort Score Social Media Gamification 98

SurveySparrow

MARCH 24, 2024

Of course, there is no universal set of tools that will help 100% of sales professionals become more productive — too much depends on the exact business specifics. They range from CRMs and lead generation to analytics and AI helpers. However, it is impossible to accelerate anything without proper analytics.

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Tools Sales CRM Social Media 52

C3Centricity

APRIL 2, 2018

What’s your gut response to the title question about eliminating Market Research Departments? Yes, if it is the traditional market research department. Thanks to social media and websites, the IoT (Internet of Things) and smart products, companies are inundated with information these days. It depends?

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Marketing Handbook ROI Social Media 175

SurveySensum

MARCH 21, 2024

If your customers are looking for Sedan cars and you are selling them SUVs then of course they won’t buy from you! 63% of marketers create content based on customer personas to enhance their strategies! It is a surefire route to cracking the product-market fit! and “Which social media platforms do you use to shop?”

How To 52

How To Social Media Competitive Advantage Retail 52

Experience Investigators by 360Connext

JANUARY 26, 2021

Maybe you think of market research, which can tell you about who your prospects and customers are , and the basics of what they care about within your industry or market. Or how about behavioral analytics, which helps us understand what customers do and how they behave on our digital platforms and other channels?

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Social Media Contact Center Net Promoter Score Customers 254

NetBase

JANUARY 22, 2019

Social Listening has come a long way in a relatively short amount of time, particularly in the past ten years – and it’s come with a pretty steep learning curve for those new to the game. Although it offers incredibly cool insight in its own right, predictive marketing analytics have changed the social listening game.

Analytics 56

Analytics Marketing Analysis Exceptional Customer Service 56

SurveySparrow

FEBRUARY 9, 2024

That’s why it is so important to master this part of the customer journey marketing. So, being able to adapt your marketing strategy to fit each stage of the customer’s journey is crucial. 51% of marketing professionals agree that basing more decisions on data analysis is crucial. What Is a Customer Journey?

Customer Journeys 52

Customer Journeys Marketing Social Media Brands 52

TechSee

OCTOBER 9, 2018

According to a survey by Desk.com , 25% of millennials expect to get a response within 10 minutes after reaching out for customer service via social media. Let’s be friends: Millennials are highly invested in their social networks, choosing to share their lives with friends and strangers on Facebook, Instagram and Snapchat.

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Omni-Channel Self Service Customer Service Virtual Agent 359

C3Centricity

OCTOBER 16, 2019

The topic was “Insight into Action with Impact” One of the things that I loved about the workshop was that marketing was invited too. Even though market research and insight (MRI) groups generally report into marketing in most companies, it seems to me that they are often working on different planets!

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Marketing Customer Centricity Consumers Groups 120

Confirmit

DECEMBER 4, 2018

Confirmit helps businesses listen, analyze, and act on social media feedback from employees, consumers, and the wider market so you can get Richer insights to support Smarter decisions and take action Faster. Genius Social Analytics helps you listen to unsolicited social media feedback from consumers, markets, and.

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Analytics Social Media Trends Customer Voice 40

NetBase

SEPTEMBER 12, 2018

And Coca-Cola’s recent acquisition of Costa Coffee , a serious contender, shows just how far solid social media sentiment analysis can take a brand. The spike in sentiment on August 31 st coincides with news of Coca-Cola’s acquisition, of course, as it’s big news for the industry, putting Nestle, JAB and certainly Starbucks on alert.

Social Media 40

Social Media Analysis Marketing Sports 40

BirdEye

JULY 24, 2023

Customer feedback can help you better understand your position in the market. Driving innovation and product development Being the frontrunner in your market has advantages. Customize your surveys and share them with your customers via email, social media, and even your website. Wonder how? Some of it isn’t.

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Analysis Feedback Social Media Net Promoter Score 98

NetBase

MAY 20, 2019

We’re here to help marketers prove they’re putting their brand’s money where the engagement is with analytics tool tips that they can implement immediately. Capturing relevant analytics to support a brand’s social media spend is challenging in itself, made so much more so when the rules of the road are in a constant state of flux.

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Analytics Banking Airlines Comparison 58

NetBase

JUNE 14, 2019

With Father’s Day this weekend, we’re seeing a lot about the occasion on social media – but there’s one audience we’re not hearing from: Dads. So how are brands deciding what to market – and what’s on target – for the recipient of Father’s Day gifts? One approach is to see how dads self-identify on social channels.

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Analytics Social Media Course Brands 52

NetBase

JULY 21, 2020

What better way to start off a new client project than with social analytics? And we have analytics pros from Tecnos, Room 214 and Rauxa, who have recently completed the NetBase Certification process , to help guide you along. Avoiding Preconceptions & Letting Social Analytics Tell the Story.

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Analytics Analysis Consumers Social Media 52